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Chapter 635 Player Feedback of Zhilian and Promotion Plan of Data Dream's New Album(2/3)

"Is it okay to deceive yourself? Will your conscience hurt?"

...

It's weird.

"Next time I should tell the operation team of [Weibo] that if you have any problems, you will reduce your popularity. If you do anything, you will become a hot search... Can't you live this life?"

Tian Moyun sighed: "I suspect they are deliberately playing me."

After saying that, I didn't hear anyone talking to me.

According to the normal plot, Xiao Susu should be talking about him in a very sarcastic tone at this time, why is it suddenly so quiet?

Tian Moyun turned his head and saw Su Qiong wearing headphones, poking his fingers on the screen of his mobile phone, making a quiet head-down clan.

"What are you doing?"

He asked.

Su Qiong didn't say anything, um... she was wearing headphones.

He grabbed her ears and shook it, Su Qiong took off her headphones and said helplessly: "Wenwen's digital album is released, don't you pay attention to it?"

Digital Album?

Tian Moyun was stunned. It turned out that this was the case.

He really didn't know that it was mainly because Tian Wenwen had never mentioned this. The girl had a good relationship with Su Qiong and always liked to tell Su Qiong a lot of things, not him.

Take out your phone, click in [Starry Music], and then search for "Happy Girl". Then I saw a digital album, which was priced at 20 yuan!

Click on the album, there are 10 songs in total, one randomly clicked, and a purchase prompt box pops up.

The price of buying a single is 5 yuan. If you buy an album, you can unlock all of it for 20 yuan.

The price of the former is a bit pitiful, mainly to encourage users to purchase albums and settle according to the album's package price, thereby increasing sales.

Generally speaking, singles are not that expensive.

[Starry Music] provides four modes: free, free VIP, single charge, and album charge.

The first one is used to fill the music library, which is mixed with the advantages and disadvantages. It is basically popular songs and does not have much commercial value on the music platform.

The second type is more conventional. Any popular new and classic songs will be set as VIP for free to encourage users to recharge members. This part is the main source of income for the music platform.

The third single charge is 2 yuan, and some top singers release new songs. If you are confident, you will use this and earn better.

The fourth type of album charge... The album charge mode is relatively unpopular, and only popular professional singers will try it.

In the "album fee" model, the price of a single is as high as 5 yuan, which prompts consumers to buy more cost-effective album packaging... Of course, it is hard to say whether consumers will accept it.

at the moment--

Tian Wenwen's first album [The Voice of Dreams] adopts the fourth mode.

...

Tian Moyun noticed that this album has sold 2,517 copies, well, it has been on the shelves for 6 hours.

Based on the price of 20 yuan, the revenue is more than 50,000...

If compared with those poor singers, this result is already very good.

Tian Wenwen has not made her debut yet, and her number of fans is inferior to third-rate singers. It is enough to have this result.

However, this album has extremely high value, and this result is obviously unsatisfactory.

"Didn't the promotion start there yet?"

Tian Moyun asked.

"Wenwen talked to me and according to the operation plan of [Tianyu], because [Happy Girl]'s influence in the music industry is approaching zero, and it is not cost-effective to do operations now. They plan to do the reputation management of songs and make this album popular through word-of-mouth fermentation."

Su Qiong explained.

"I knew she must have told you everything."

Tian Moyun felt so sad that she felt that her own girl suddenly became less fragrant.

Su Qiong: “…”

...

Tian Moyun didn't say anything else, paid for the entire album, and then listened to it.

"Wenwen sang pretty well. It seems that she has really put in hard work on this album."

Su Qiong said good things to Tian Wenwen: "Also, besides your three songs, the other seven songs are of high quality, and they are considered top-notch among pop songs in recent years."

"oh."

Tian Moyun nodded absent-mindedly.

"You're so perfunctory."

Su Qiong had a pretty nose wrinkled slightly, so she simply wore her headphones and continued to listen to music, ignoring him.

Tian Moyun was thinking about how to promote this album.

Although he doesn't seem to support Tian Wenwen in the entertainment industry and traveling around the world, since he has gone, he still needs support.

but--

It seems that he can not provide much help.

[Starry Sky Music] Here I gave me a few big recommendation pop-up information. With the quality of this album, I dare not say that there are too many more, so it is still okay to increase the sales of 100,000 copies.

No matter how many... I have to work hard on [Tianyu Entertainment].

For example, commercial performances, concerts, variety shows, other celebrities advertise, and other traditional ground promotions and TV stations...

“Huh?”

He felt aroused in his heart and suddenly thought of a good place to advertise - [Starry Sky Live]!

As a live broadcast platform, the daily activity of [Starry Sky Live] is far less than that of [Starry Sky Music], but if the former is used for operation and promotion, the effect will be more powerful than the latter.

[Starry Sky Live] is mainly divided into three categories: singing and dancing, games, and outdoors.

Among the three categories, the number of users who "sing and dance" is the highest. If you can interact with those anchors, it may have a good effect.

Thinking of this.

Tian Moyun immediately turned his head to look at Su Qiong. Just as he was about to speak, he saw that the girl was wearing headphones again, so he decisively reached out and pinched his ears, and successfully rolled his eyes.

"What the hell do you want to do?"

Su Qiong was a little unhappy. He was interrupted after hearing this for a few minutes, which was very annoying.

"I think...ah no, I suddenly thought of a way to help her promote this album."

Tian Moyun expressed his thoughts: "Talk to her and let the two companies cooperate if possible."

"It seems possible."

Su Qiong thought about it, and then sent a message to Tian Wenwen.

...

Tian Wenwen also thinks this promotion method is very good.

As a good friend of Shu Manting's fan partner and as Tang Wenjing's little fan girl, Tian Wenwen is also a regular visitor to the live broadcast platform, and she is quite "bold" in her move.

Therefore, Tian Wenwen is very clear about how strong these anchors have in their "production ability".

Under normal circumstances, the anchor sings a song. If the water lover thinks it is good, he will search for the original singer and listen to it several times.

Since the release of [Starry Sky Live], there have been many good-sounding but unfamous old songs, which have been brought up by these anchors, and then they have created a reputation effect.

One or two big anchors have such great power. If an event is held and many popular anchors are called on to bring goods together, the effect will definitely be great.

after--

Under the guidance of Tian Moyun, [Starry Sky Live], [Starry Sky Music] and [Tianyu Entertainment] successfully reached a cooperation, and the three companies jointly formulated promotion plans, which were all of them with big resources.

For the three companies, this is definitely the first time.

"【Happy Girl】 is about to be released now. If you push this wave hard, as long as the quality of the album is not dragged down, you can at least hit the second line, or even the top second line."

"I'm curious about what background this combination has? I don't believe it if I can let the three companies work together.

"What if it doesn't matter, it has nothing to do with us. Just do your own job."

"By the way, have you listened to this album? This quality, looking at the music scene in the past three years, is it considered top-notch? I have seen several gold medal composers take action."

"The quality of the album is really good, which makes me more convinced that [Happy Girl] has a deep background. Otherwise, how could a group that has not yet debuted yet get so many high-quality golden songs?"

Relevant employees of the three major companies were discussing privately and surprised.

...

The joint promotion plan of the three companies has caused considerable turmoil in the circle.

As the core, the sales of this digital album, "The Voice of Dreams" have also soared.
To be continued...
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