Similar to previous actions, Xiangshui Satellite TV is more radical and bold than Shuchuan Satellite TV in terms of innovative programs.

Because Sichuan TV's "The Voice of China" only starts at 8:30, and Xiangshui TV directly broadcasts a documentary program like "A Bite of China" at 7:30 after the Xinwen Network

, obviously attaches great importance to it.

Of course, there is also the influence of the extremely popular "The Voice of China". Xiangshui Satellite TV, which spent a lot of money, naturally hopes that "A Bite of China" will be equally popular.

When I heard that Xiangshui Satellite TV actually spent a huge sum of 2 million per episode to buy a documentary program on Xiaoniao.com, and it was an unrefined food program, many brother satellite TV stations laughed and claimed that Xiangshui Satellite TV was on

If you make a big mistake, you will definitely lose all your money.

This seems to be the case, because in the past week, Xiangshui Satellite TV has edited several short films and broadcast them as program previews, but they have not attracted much response.

Many viewers interviewed said that there are too many food programs, and it seems that "A Bite of China" is nothing special.

At the program advertising bidding meeting a few days ago, only seven or eight companies came to buy the first six episodes, which is a month's broadcast volume. In the end, they only paid an average price of 80,000 yuan per 15 seconds. This is in Xiangshui

Satellite TV's prime time slot at 7:30 p.m. set a record low.

Right.

The two companies that photographed the advertisements were Fairy Company and Weibo Company, which were the same as the first issue of "The Voice of China".

Chi Shangao, the director of Shuchuan Satellite TV, after hearing the news, he breathed a sigh of relief that he would not be taken advantage of. He also gloated: You Xiangshui Satellite TV really thought you could do anything? Did you fail this time?

Half past seven in the evening.

Once the CCTV news broadcast ends, the first episode of "A Bite of China" will be officially unveiled.

The video broadcast at the same time as Xiangshui Satellite TV is naturally the website video of Xiaoniao.com.

The first episode is titled "The Gift of Nature" (Part 1).

The film crew started from the completely different natural environments in China and told how nature provides people in each place with food to survive according to the geographical and mountainous environment. And how do people in each place get along with nature?

, thus obtaining food through various means.

In the TV cameras, the natural foods that grow in various places under the changes in the mountains and rivers are displayed in front of people's eyes one by one. Together with the hardships of obtaining food, joy and piety, and other emotions, they are also spread to the hearts of people watching the TV.

The subjects chosen to narrate are all just ordinary people, and what is narrated is only their ordinary ways and processes of obtaining food, but it is not about one person alone, but brings them into their family. When telling about father and son, mother

Girl... After waiting for the story of her family, the whole context of the food came out.

A 50-minute program sounds like a long time, but it's not that long either.

After the first episode was broadcast, the director's room of Xiangshui Satellite TV turned off the TV and it was quiet and refreshing.

"I think I really made a mistake this time." A well-dressed man sighed and said: "The ratings in the first 15 minutes were 6%, 4% in 30 minutes, and the final average may not reach 5%!"

A program can have an average ratings of 5%, which is actually not too bad.

The problem is that this is the most watched local TV station in China, and the time slot is the most golden. If the average is less than 8%, it is considered a failure, not to mention that it has spent such a large sum of money to sign a contract for each of the 30 episodes.

A huge contract worth 2 million!

Speaking of mistakes, everyone's eyes turned to a bald middle-aged man.

He also had a embarrassed look on his face.

This is the deputy director Yao Pingyuan who eagerly signed a contract with Xiaoniao.com.

After a moment of silence, he stood up with a blushing face: "I'm sorry, Director, everyone, it's my fault..."

The obese middle-aged man sitting on the Taishi chair smiled slightly: "Pingyuan, don't blame yourself too much. After all, this decision was made by everyone together... Besides, don't you think it's the same as when you first saw this movie?"

It seems better than the feeling this time?"

The speaker was none other than Nangong Yin, the director of Xiangshui Satellite TV, and it was he who single-handedly created the current glory of Xiangshui Satellite TV.

After hearing the station director's rescue, the two deputy station directors wanted to speak, but they swallowed their accusations, but they did not agree with the station director's words.

"Dingling bell~~"

A cell phone rang, and a middle-aged woman picked up the phone.

Surprisingly, no one scolded her.

"Hmm...huh? How much?..."

The woman's calm eyes suddenly changed. When she put down the phone, a smile appeared on her face.

Seeing her look, Yao Pingyuan suddenly felt a sense of expectation: "Director Qu, what is the final ratings?"

"15%, on average 9%" Director Qu smiled slightly: "Congratulations, Director Yao, we did not fail this time!"

"Hahaha..." Yao Pingyuan clenched his fists and shouted in a low voice: "Okay! Okay!"

8% is a dividing line. As long as it is higher than 8%, it is proved to be successful, and at least it will not be criticized.

"Strange, why did it suddenly surge so much? Is there something wrong?" the well-dressed man asked doubtfully.

"I also find it strange, but I have confirmed it. This is the data sent by Nielsen. It cannot be wrong." Director Qu shrugged and said, "Maybe it is the same as what the station director said. It was only later that everyone discovered it.

The benefits."

"That's all I can think of." The well-dressed man nodded.

"Everyone should not let down their guard, because the first episode is the easiest to attract people. If the subsequent episodes decline sharply, we still need to consider changing the broadcast time to free up this prime time period." A deputy broadcaster

The way of long and righteous speech.

"Well, what Xiao Xu said is right." Nangong Yin did not protect Yao Pingyuan this time, and said calmly: "With a limit of three episodes, if the average ratings reach 9%, then let it continue to be broadcast, otherwise it will be postponed to 10 p.m.

point."

After hearing the director's decision, Yao Pingyuan's expression suddenly became very disappointed.

Not only was the TV broadcast not as good as expected, but the response online was also poor in comparison.

By the end of the first episode, the total number of viewers was only 450,000, less than one-third of the original first episode of "The Voice of China."

The comments below are also mixed. Those who like it like it very much, and those who don't like it just call it garbage.

After summarizing the information from both sides, TV stations such as Dragon TV and Shuchuan TV were gloating about the misfortune and secretly rejoicing: There is really no good market for documentaries. Fortunately, they did not buy them. Fortunately, Xiangshui Satellite TV snatched them away! They deserve it!
Chapter completed!