Fans are smiling and waiting for the Spring Festival, preparing to watch the animated movie of "Journey to the West". But other filmmakers are not so happy.

Because I think about it carefully, this animated movie is Lin Fan’s third movie this year. From the beginning of the year to the end of the year, your presence is so strong. Is it really good?

Normally, it should be normal to make a movie a year?

What hormone did Lin Fan take? Why is it that a good salted fish is now so active?

Three movies a year, is this what people do?

Moreover, besides the movie, you have two TV series!

This year is really enough for you to produce so many works?

But Lin Fan proved it with facts and really did it.

Among these three movies, the animation movie took a little time, and it mainly spent on the establishment of the animation studio.

After the animation studio was successfully formed and everything was on track, Lin Fan would not have to be watched by the production of animated movies himself. Wouldn't this free up time and do something else?

Moreover, the first two movies, "Roman Holiday", really took no time or effort. They finished the review in more than a month and then were released. The process went smoothly as if they were filming a fake movie.

"Butterfly Effect" is almost the same, and it didn't take much time. Not to mention the filming of "The Investiture of the Gods", the crew was divided into several groups and started filming at the same time, and the progress was also very gratifying.

It was just that "Journey to the West" took a little more time and energy, mainly because the character Sun Wukong was unable to find a suitable actor. Later, after I decided to star in Tsuroshan, it took a while for the outdoor shooting, and everything else was very fast in the later stage.

It was so smooth that all these works came out.

More importantly, speaking of this, animated movies are actually the first project to be launched among so many works, which takes the longest time and takes the most time to post-production.

But hard work pays off, and this movie can finally be released during the Spring Festival.

Yang Hongxia regards this animated film as a milestone in the development of Earthling Studios.

Therefore, in terms of publicity and promotion, all the publicity and distribution resources that Yang Hongxia could obtain were accumulated in this movie.

From the Internet to reality, vertical coverage, we strive to see the promotion and advertisements of this movie no matter where in China.

The momentum is so great that it is no worse than those Spring Festival New Year blockbusters.

Of course, the treatment of screening is no worse than anyone else.

Some New Year blockbusters are treated and scheduled, and this animated film is also treated, and even some animated films are treated, other New Year blockbusters may not necessarily be treated.

Such a different treatment is obviously Lin Fan's box office results for him. Although many filmmakers are a little unhappy in public and secretly, there is nothing to say in front of Lin Fan's box office record.

However, some speculations about this movie and rumors of secretly setting the pace will inevitably be leaked online.

This is normal. Yang Hongxia has never worried about negative news about Lin Fan on the Internet, but is afraid of Lin Fan being one-sided and praised Lin Fan, as if Lin Fan is an unprecedented and unparalleled person, and everyone loves him.

This is terrifying.

Although Yang Hongxia has done her best to suppress Lin Fan’s speed and frequency of being on the hot search in the past or two years, it still cannot prevent Lin Fan from being on the hot search by fans.

As a last resort, Yang Hongxia bought hot searches and changed keywords again and again, and thus barely shifted public attention from Lin Fan to Lin Fan's works.

In the annual expenditure reports, the expenses for hot searches are getting higher and higher every year. What makes Yang Hongxia speechless is that others spend money on the hot searches, but they just do the opposite. In order to make the artists go on the hot searches, they pay for hot searches again and again.

If it is negative, it's fine, but it's a good thing that Lin Fan is on the hot search.

It's simply amazing.

Yang Hongxia sighed while signing various documents and reports, and did not forget to pay attention to the promotional effects of the animated movies.

The indicator that best reflects whether a movie is promoted in place is probably the pre-sale box office.

Since the animated movie was scheduled for the Spring Festival and was officially pre-sale to the public, the pre-sale box office on the first day has exceeded 80 million, which shows that the audience still recognizes this movie very much.

Especially for animated movies, it is also very suitable for parents to take their children at home to watch during the Chinese New Year, so the pre-sale situation is even better.

Of course, it is not completely without drawbacks.

For example, just because it is an animated movie, Lin Fan is completely impossible for him to appear in the movie. Even according to Lin Fan's lazy temperament, he may not even have a roadshow.

So I was looking forward to seeing Lin Fan's fans, and I was inevitably disappointed, but after all, fans are fans. Even if I was a little disappointed, I would continue to support Lin Fan's works.

But for ordinary audiences, animated movies are smaller than live movie audience circles. In addition, there are no big-name actors who naturally attract attention in live movies. No one can directly bear the box office, and there is no roadshow blessing that can interact with fans.

I can only look forward to the plot and post-production special effects of animated movies, which is naturally in a weak state compared to live-action movies.

The final result was that the pre-sale box office on the first day was only 80 million.

And if this is not an animated movie, but a live-action movie starring Lin Fan, then the pre-sale box office on this first day will at least double.

But Yang Hongxia had expected this result. No matter what, the animation movie was Lin Fan, which was the first attempt by the Earthling Studio.

Just like "A Chinese Ghost Story" back then, not to mention the pre-sale box office, even Lin Fan's fans were not optimistic about Lin Fan. In order for Lin Fan to avoid being scolded too badly in the later stage, fans did not even dare to praise Lin Fan's first movie in any public occasion.

It was not until the movie was released that its reputation naturally fermented. Those who have watched the movie thought it was good, and fans dared to express their true attitudes online.

Nowadays, the animated movies are just a re-track of the path of "A Chinese Ghost Story" back then, and the result is much better than "A Chinese Ghost Story". After all, the box office of "A Chinese Ghost Story" was only 30 million at midnight.

Yang Hongxia's current mentality is different from that back then. Her trust in Lin Fan has reached a certain peak, so she is not anxious about the pre-sale of animated movies.
Chapter completed!