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Chapter 1115: Breaking news: Nokia returns to the traditional mobile phone market(1/2)

"Lopp, Nokia's global mobile phone shipments fell again last month. Do you have any strategy to deal with it?"

"Mr. Chairman, we have conducted research on what you said. Last month, thousands of mobile phone brands emerged around the world. They stole our mid-to-low-end mobile phone market with low prices and plagiarism. We found that Huanyu Technology is behind this."

"Lop, I don't want to hear this. You have to know that Surry resigned before just because he lost the market in China. And you, I don't want to lose the global market because you took office."

"Mr. Chairman, we have made the strategy."

Nokia's board of directors, Lopp knew that it was the chairman putting pressure on him.

Although he is the CEO of Nokia, the CEO is just a job.

If he does well, he can continue to work in Nokia. If he doesn't do well, his fate is the same as Suri and he will be driven away by Nokia.

Of course, he felt the pressure.

Despite squeezing Suri away, Lopp was very happy.

But in the current situation of Nokia, he also has the same headache.

"Oh, tell me your strategy."

"In the future, we will narrow the research and development of smartphones and make every effort to stabilize our traditional mobile phone market."

"Lop, you mean, we won't make smartphones anymore?"

"It is to do it, but the most important thing for us is the traditional mobile phone market. I have a data here. According to the global sales, the global mobile phone market is still the world of traditional mobile phones. Although it is pressed by smartphones step by step, this is also related to our changing strategy. If Nokia does not join the smartphone market camp, I believe that smartphones may not be able to develop rapidly. On the contrary, if we focus on traditional mobile phones, we may also suppress the smartphone market share. After all, we surveyed and found that 70% of consumers believe that they are not interested in smartphones and are not used to using them, so they cannot operate..."

Take out the data one by one.

This is a large-scale data survey conducted by Lopp during this period.

Through this data survey, this also gave Lopp a stronger confidence.

He believes.

Smartphones may not be the future of mobile phones.

A smartphone that is so popular now is likely to be a flash in the pan.

So.

The most important thing now is that they no longer intervene in the smartphone market.

Another is to show their most technological R&D capabilities and compete with smartphones.

“Looks good.”

The chairman nodded, but he said, "Lopp, although your strategy seems to work, I can only give you a year. You must know that although I am the chairman, I must also be responsible to other directors, and even more to all Nokia shareholders."

"Mr. Chairman, one year is enough."

Lopp gritted his teeth.

Although Lopp was not sure about it for a year.

But he could only agree.

And, what can I do if I don’t agree to him?

Now, this is the only way to get them Nokia to break through the siege.

...

"Bill, Samsung's mobile phone market share plummeted by 30% last month."

"So serious, is it the emergence of those counterfeit machines?"

"Yes."

Microsoft Headquarters.

CEO Steve handed Bill a data report.

Bill couldn't help but exclaim.

Last month, a whirlwind suddenly blew up the global counterfeit machine last year, and it was popular all over the world.

This trend not only makes counterfeit phones the most concerned focus in the world, but also a series of major mobile phone manufacturers around the world have also been suppressed by counterfeit phones.

For example, Samsung, which has always been one of the world's top brands, suffered huge losses.

"Bill, I think this is a huge opportunity for us."

"you mean?"

"I think we can talk to Samsung about our Windows Mobile system."

"Steve, Samsung rejected us last time, they want to build their own system."

"Yes, they rejected us before, but looking at their performance recently, if their system is done well, their market share will not have fallen so much."

"But this is not just a system problem, it also includes hardware and ecology."

"It's theoretically, but if the system's shortcomings can be compensated, it will be beneficial to Samsung's market share. Moreover, if we want to talk about ecosystems, in this world, only Microsoft can fight against Huanyu Technology."

"Steve, that's a good idea."

Bill praised his good classmate and said, "Steve, look at it like this, please give me another trip to Samsung."

After saying that, Bill said again: "By the way, we can go to these companies except Samsung, Sony, Motorola...."

Whether it succeeds or not, this is a huge opportunity for Microsoft.

As long as a series of mobile phone manufacturers are willing to use their Microsoft mobile operating system, Bill has absolute confidence to defeat Huanyu Technology.

Yes.

Back then, they defeated ibm and Apple.

They have plenty of experience.

only.

Sometimes experience is indeed very precious, but sometimes experience will often hold you back.

When Nokia and Microsoft started to act, Huanyu Technology received news immediately.

"Mr. Chen, there is good news and bad news. Which one do you want to listen to?"

"Listen to the good news first."

“The good news is that Nokia suspends the launch of their Nokia 1S.”

“Huh?”

Chen Yu was a little surprised: "Why?"

"I don't know yet. But the industry analyzes that one is that their 1S cannot compete with our Super Pear upgrade version, and the other is that they have changed their strategy."

"What's the meaning?"

"It is revealed that Nokia may focus on traditional phones and will no longer launch smartphones in the future."

"Message confirmation?"

"There is no way to confirm for the time being, but judging from the recent Nokia accessories procurement data, it should be no different."

As he said that, Zhang Jianming took out the data on the accessories that Nokia recently purchased.

Of course, ordinary people can't see anything about these data.

But for professionals, these accessories reflect Nokia's strategic turn.

Judging from these accessories, Nokia's purchase of accessories for traditional mobile phones has increased by 30%.

Generally, this is impossible.

Because judging from Nokia's current sales volume, their market share has been falling.

It is impossible for them to increase such a large purchase volume at once.

The only explanation is that their strategy has shifted.

They want to compete with Huanyu Technology in traditional mobile phones.

Traditional mobile phones and smartphones do not seem to be the same competitors.

but……

That's not the case.

The world population has basically not changed much, and the sales volume of mobile phones in the entire market has also remained in a relatively large number.

If smartphones sell more, the sales volume of traditional phones will decrease.

The sales of traditional mobile phones have increased sharply, and the sales of smartphones will definitely be suppressed.

"Very good."

Chen Yu stood up excitedly.

This is simply great news.

Chen Yu had a headache before, how could Nokia fight against him in the smartphone market?
To be continued...
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