Chapter 81 The Golden Phoenix Award is here!
On the passenger plane from Shancheng to Yanjing, Li Jinyan and Wang Yifan sat side by side in the business class position.
Maybe it's because the film makes money.
When they first ran away the roadshow, Anmei Film arranged for them all economy class.
After becoming famous, the treatment has improved a lot!
Wang Yifan sighed: "The publicity period is over like this? I feel really reluctant to let it go."
"Don't worry, it's just that from offline roads to other ways. Your agent should have contacted a lot of interviews and filmed with magazines, right?"
Li Jinyan was forcibly sent to an exclusive media interview by Anmei Film and Television, not to mention actors who need exposure and popularity.
"Sister Feng didn't tell me, I only found out after I went back." Wang Yifan didn't feel the feeling of becoming famous yet. He was full of expectations for the future.
"I heard from Anmei Film and Television that your schedule is very full. They didn't agree to do an interview, so I had to come alone in the end."
After the film's results and reputation became more popular, many media did come to interview.
But he didn't want to answer the same question to every media, it was too boring.
So Anmei Film Company chose one of its own based on the attributes of each media, from TV programs, online programs, fashion media, professional film media and other fields.
Returning to Yanjing does not mean relaxation.
This kind of media publicity is usually carried out intensively before the film is released and early in the release, forming a media bombardment matrix.
"Youth" is only going on now because no media is willing to report it in the early stage.
Only after the popularity became popular did the sheep be repaired, and he became curious about the production of the film and behind the scenes.
Wang Yifan didn't know the company's arrangements. He is still a newcomer now and can only passively accept the work arrangements.
"It's better to be a director. As a director, you can take the initiative to choose others, and actors can only be selected."
"It's not the same. When you become famous, you should choose a director."
Li Jinyan yawned. He was really sleepy when he built the frame of the studio last night. Now he adjusted his sitting position silently and planned to take a nap.
But before he could close his eyes, Wang Yifan, who had been reading newspapers and magazines, handed over.
"Old Li, take a look at this."
Li Jinyan took this book "Movie Weekly" he opened. He knew it must be about his movie, and he was both expectant and resistant.
People today also pay attention to the popularity of film critics.
The first ones are all about those movies that pay high attention, either the works of big directors and big stars, or the works of spending money to ask them to help their pens and receive gifts. Works of unpublic film critics and Weibo big Vs like "Youth" are usually left at the end.
After all, watching other movies makes money, watching his movies will cost money.
Of course, film reviewers dare not praise those who pay to buy praises too casually.
After all, the audience and readers are not fools.
After being deceived by positive reviews, you will definitely be full of anger at the reviewers.
In order to retain readers and ensure their reputation, film critics always write reviews of unpopular movies with true feelings, and they can praise and scold them as much as possible!
As expected, this film review is almost full of criticism and criticism.
["Youth School", a mediocre youth film, a debut film that lacks sincerity - female work!]
Li Jinyan couldn't help but shake his head just by looking at the title.
The whole movie is made for young people who have experienced the college entrance examination. There is no way to know how wide the generation gap between those generations of people and young people today.
As viewers, it's enough for them to like the movie.
In the eyes of this film critic, "Youth" is a movie that is not even mediocre. It has no commercial attributes and no attainments in art.
A series of keywords such as [Mediocrity, false, false, ignorant, learning to walk in Handan] reflect the ideas of film critics.
Even the sets and props of the film were pulled out to criticize it.
This almost made Li Jinyan laugh.
Other film critics praised him for using one million Chinese coins to produce 10 million yuan, but this man actually disliked his props for not being excellent enough.
It even rose to the level where Li Jinyan did not criticize or expose the current social situation.
The college entrance examination is obviously the greatest fair among unfairs. How many people change their own and their families' destiny by relying on the college entrance examination has become a disadvantage among film critics.
It seems that videos related to the college entrance examination must reveal something, and they cannot truly welcome the college entrance examination and strive for the college entrance examination.
Indeed, Li Jinyan admitted that this is not a classic movie, it just tells a story of youth. There is no need for villains or sublimation of ideas.
It is just to let everyone feel their youth again.
This film critic commented "Youth" as useless, which really made Li Jinyan a little unhappy.
He silently closed the magazine and handed it to Wang Yifan again, answering: "Some people just think that movies that others praise need to be criticized, and movies that others criticize. They really think that being unique can attract traffic. They are completely sensational, like a clown."
Every movie will definitely receive negative reviews.
Li Jinyan accepted both serious criticism and suggestions.
I just don't want to give such a person who deliberately sings the opposite tune.
"It's right! People like to like it. If you don't like it, who are you old!"
"That's the reason."
Now the audience no longer believes in film critics.
In the past, information dissemination was underdeveloped, and all the good or bad movies were in the hands of film critics.
Now there are many ways to obtain information, and everyone has seen through the so-called film critics’ true faces, and what they trust more is the audience’s own evaluations.
Sometimes, the effect of a movie is much better than the reviewer Hua Tuan Jincuo in the circle of friends.
Wang Yifan looked at the phone that entered the flight mode, and said nervously: "The Golden Phoenix Award is about to be announced today, and "Youth" happens to be within the nomination time specified."
"Does the Golden Phoenix Award have anything to do with us?"
Li Jinyan himself did not expect anything about this.
The official name of the Golden Phoenix Award is the China Film Performing Arts Society Award. From this name, you can see how heavy it is!
The entire award is approved by the Propaganda Department and Radio and Television, and is judged by the most authoritative and professional performance experts, and is encouraged and commended from a professional perspective on film directors, actors and behind-the-scenes workers.
The award ceremony is held in the middle of the year, which is the biggest movie event in the summer!
Not only are nominated filmmakers attending the event, but blockbusters that will be released in the summer season will also be promoted and even trailers will be posted at the awards ceremony.
An important criterion for judging the Golden Phoenix Award is both moral integrity and art.
Not only do you need good acting skills, but also your ethics.
Almost all the winners of previous awards are famous acting people, and there is basically no parallel product, and the value is extremely high.
This kind of gathering and competition between bigwigs in the film industry is still too far away for Li Jinyan.
He never thought that he could be related to the Golden Phoenix Award.
The next movie is almost the same.
"Moon" is the protagonist who plays multiple roles in one person. If he plays it well, he will definitely make a breakthrough in the three gold awards!
"People still have dreams, what if they come true!"
"Then it's enough for you to think about it in your dream."
Chapter completed!