Chapter 27 You underestimate him (for a double moon
The first issue of "Creating Idols" became a hit.
The popularity of the program has directly surpassed all other programs of the same type, and its popularity is ridiculously high.
Ningdan, the godmother of the talent show, once again proved herself. When I came out to do the talent show, all your other programs knelt down to me!
To be honest, the first episode was able to beat other programs halfway through the broadcast, which is a really impressive record.
After the show was broadcast, "Creating an Idol" directly occupied 12 positions in the top 50 hot searches on Weibo!
This level of promotion is unprecedented.
On the second day, the chief director Ning Dan left the recording scene and came to a conference room for a meeting.
Today is a three-party meeting. In addition to the program team she represents, there are also senior executives from the two major platforms, Penguin Film and Television and Pineapple TV.
This program is broadcast on these two platforms.
Now, "Creating Idols" has only aired the first episode, but a lot of data has already come out.
The three parties must meet once and then discuss some follow-up matters.
It can be said that Ningdan has handed over a satisfactory answer this time. Although the investment in this program is very large, just hiring five celebrity mentors costs a lot of money, but the return rate is also very high!
This made the representatives of the three parties feel happy and in a good mood.
After Ningdan sat down, he took over the data reports from Penguin Film and Television and Pineapple TV.
Looking at the playback volume, she nodded slightly, meeting her inner expectations.
The people from Pineapple TV looked at the representatives of Penguin Film and Television and said with a smile: "There must have been many people who opened your Penguin Film and Television membership yesterday in order to be able to cast more votes for the contestants, right?"
"Nowhere, not many, hahahaha." the Penguin representative replied.
This data will not be made public for the time being.
This time, although the two major platforms are cooperating, the benefits have already been divided.
The contestants' voting support channel is handled by Penguin, and Pineapple TV cannot vote.
In other words, people will not sign up for Pineapple TV membership in order to vote for more trainees. At most, they will just get tired of the ads and sign up for one.
Without a membership account, the number of free tickets per week is 3, and with a membership account, the number of free tickets is as high as 11. The difference is still obvious.
As for Pineapple TV, they will sign contracts with the nine trainees who will eventually debut in the group.
In other words, the boy group finally selected for "Creating Idols" was signed by Pineapple TV and belongs to the boy group of Pineapple.
It should be added that this kind of talent show men's team is usually a limited men's team with a time limit and will be disbanded after 3 years.
This is exactly the same as on earth.
Logically speaking, a two-platform model like this shouldn't exist. Ningdan was the one doing the matchmaking, and it took several rounds of negotiations to reach an agreement.
In this way, when publicizing to the outside world, it can also reflect the fairness and impartiality of voting and avoid the phenomenon of fraud on the platform.
Well, we strive to be fair and just to a certain extent.
After the three people discussed some of the business matters, the Penguin representative sighed with emotion: "Director Ning's operation this time opened my eyes again."
"Oh? What are you referring to?" Ningdan asked.
"Of course it's about the migrant worker Luo Mo!" A look of dumbfounding appeared on the Penguin representative's face.
The representative of Pineapple TV also said: "Yes, yes, I am also paying attention to this. Director Ning really has a good grasp of the audience's psychology."
Ningdan nodded, his plump and red lips raised slightly, and the moment of amorous feelings made both senior executives temporarily absent-minded.
This woman's identity and status are not bad, and she can't get what she wants. She can arouse men's desire to conquer. Many big men have expressed their interest in her in private.
Ningdan looked at them and said, "To be honest, the development of the situation actually exceeded my expectations."
"The traffic brought by this hot search is three times what I expected!" Ningdan said frankly.
Originally, the rhythm was entirely in her hands, until netizens began to want to control Luo Mo's life and force him to work overtime!
The ability of netizens to create memes should not be underestimated, and they can always make some hilarious moves.
Once the wave formed, she, who was at the helm at the beginning, could only follow a detour.
The most terrible thing is that with the "evil organization" [Moshengren] waving the flag and shouting, the situation seems to be getting worse!
The reward for this hot search may eventually be as high as ten or twenty times!
The top management of Penguin and Pineapple looked at Ning Dan and said, "Why don't Director Ning tell us his experience?"
This time they were really asking for advice humbly.
Traffic and audience are the foundation of their foothold.
Ningdan pondered for a moment, but she didn't hide anything. To be precise, she had been thinking about this question last night and this morning. Why was the effect more explosive than expected?
She opened her sexy plump lips and said, "At the beginning, I wanted the audience to feel involved."
"Beating workers, 996,007, and being forced to work overtime can arouse the emotions of a large number of people."
"But what surprises me is the rebellious psychology of netizens, or their weird brain circuits."
"After everyone thought it was funny, they started making memes one after another. I even saw three sets of Luo Mo's emoticons in the program group's work group today."
These expression packs all use the expression of Luo Mo trying to catch fish at work.
Most of the captions are "Destroy it, I'm tired", "I really want to poop with pay", "Work overtime, it will make you paralyzed" and the like.
The two representatives nodded repeatedly to express their understanding.
Ningdan continued: "Another point is that the idol talent show actually involves the rice circle culture."
"But in fact, not all viewers are part of the fandom. Everyone just wants to watch a variety show to have fun."
"Among them, many viewers are actually tired of the operations of a certain part of the fandom culture."
"For example, the same format of promotional screen control, such as forcing other fans to spend money together, such as starting a fight against anyone who scolds their idol..."
She doesn't mind saying these words in front of the two representatives, because the so-called spending money to vote is actually buying the product of the program sponsor. If you buy a product, you can get more votes. This money can't be saved
In the pockets of these three parties.
Ningdan took a sip of lemon tea and continued: "The appearance of Luo Mo is exactly the opposite of these."
"They advocate not spending a penny, they don't criticize and even take the initiative to shame themselves. They don't get pressure from it, but gain happiness."
"From the current point of view, it looks more like a grand farce."
"But in fact, there are still many things that can be explored in depth."
"For example, the royal family in a talent show." Ningdan said this, causing the expressions of the representatives of Pineapple and Penguin to change slightly.
The so-called royal family are the people with connections in the draft. They will have more shots, are very biased, allocate resources in all aspects, and even make fake data.
"Behind many players is actually the power of capital."
"But Luo Mo is different. Now everyone thinks that he is... uh, a bastard player." Ningdan paused.
"He has no backing and no one supports him. He is just cannon fodder, a runner and a backdrop."
"Then, we, the national producers, are the real national producers. We let him stay, and every vote we cast represents the truth! There is no intrusion of capital here! It is not the so-called vote,
The so-called draft is just a game of capital."
"This is the true elected idol!"
Ningdan said this and continued to drink tea to soothe his throat.
The two representatives looked at each other, coughed and said, "Are you thinking too deeply? Netizens may just be having fun."
"It's a bit deep, maybe it's not that high." Ningdan smiled casually without arguing.
On the contrary, the representative of Pineapple TV narrowed his eyes and said in a deep voice: "Actually, does this mean that we can seize this point and carry out publicity to continue to increase Luo Mo's popularity and make the program even more popular!"
This is the invasion of capital.
At the beginning, perhaps it was the spontaneous will of netizens and viewers, and it was public opinion.
But when capital sees the potential and flow, it will actually start to dominate everything.
This is true whether it is public opinion or propaganda.
You think it's because public opinion has expanded, but in fact it's probably capital fanning the flames in the dark.
"Continue to develop this [worker] character, continue to exploit the psychology of netizens, and even invite professionals to continue to create jokes, and continue to create some ridiculous content!" The representative of Pineapple TV became more and more smooth as he spoke.
Getting brighter and brighter.
This Luo Mo can be used and controlled!
When Ningdan heard this, he shook his head decisively.
"I'm afraid it won't work anymore," she said.
"Why!?" The excitement represented by the pineapple has already risen.
"Because the audience will soon discover that they have misunderstandings about Luo Mo. He is not a gangster, a backdrop, or a runner," Ning Dan said.
She looked at the two representatives and said words that made them look shocked and shocked.
"He is the first A student of "Creating Idols"!"
"What!!??"
…
Chapter completed!