If you don’t go crazy, you won’t survive.

Treasure Island, in a large flat.

Zheng Jing, the director of "Casino Game", is holding a tablet computer to check the real-time box office of Spring Festival movies.

Many apps today provide very detailed data.

Not only can you check the cumulative total box office of the movie, but you can also check the box office split between the film partners.

This so-called studio account is the money that Luo Mo and others can get.

Generally speaking, it is in the range of 30% to 40%.

Zheng Jing looked all the way down and felt very unhappy when he looked at all the data.

Especially in the [Media Premiere Box Office Forecast] column, it gives me a headache just to look at it.

The data written here are the final box office results predicted by the media when the movie premiered.

In "Casino Game", the initial media prediction was 2.5-2.7 billion.

"But judging from the current situation, it is difficult to break through 2 billion." Zheng Jing thought to himself.

On the other hand, "Dragon Detective", the [media premiere forecast box office] is 1.6-1.8 billion, but because it has a much better reputation, and now the audience is more interested in suspense movies, the box office may surpass "Casino" in the later period.

"Game within a game"!

Zheng Jing was actually not surprised by this kind of counterattack.

As a leader among Baodao directors and one of the representatives of Hong Kong films, he has made many films and successfully counterattacked.

Moreover, they are all commercial films that are produced with a low budget and in a quick-shooting mode within a month or two.

From a certain perspective, Zheng Jing's past is a bit like that of a fat man named Wang on Earth.

The output and efficiency are amazing.

It's just that there are obvious differences in their behavior and personality.

"But this "The Return of the Great Sage"..." Zheng Jing really couldn't understand it.

[Media premiere forecast box office] is only 260-300 million, but today it actually exceeded 100 million in a single day with 14% of the film schedule!

Its cumulative box office, including those pre-sales, has exceeded the 300 million mark!

At the end of the day, the bottom line was 7.8 billion.

This is no longer a small counterattack, this is scary, right?

The most outrageous thing is that a piece of soundtrack in the movie is now called a god-level soundtrack and has been labeled a "100-year classic".

A century-old classic, what is that concept?

Did you make a movie specifically for this soundtrack, or did you make a movie and casually create a soundtrack that is legendary?

Zheng Jing felt that his brain was a bit weak, as he had never encountered such a weird operation.

This is not according to common sense...

Zheng Jing is a very pure commercial director. His first purpose in making films is to make everyone make money.

You make money yourself, the investors make money, the theater chain makes money... Anyway, just make money and that's it!

As for whether the reputation is good or not, this has never been his biggest pursuit, and it may even not be his pursuit at all.

In his eyes, Luo Mo was a complete alien.

Regardless of costs and risks, spending 150 million in production costs to make an animated movie is already insane.

There are actually more weird operations in the follow-up, which make people confused.

Zheng Jing lit up a cigarette. With his normal urine, he would probably make some remarks and then go crazy on the popularity of "The Return of the Great Sage".

Baodao has always been very good at this.

Whether it's to gain popularity or to do a gimmick, it's awesome.

If nothing else, let’s just say that the format of Blue Star Hong Kong media’s headlines for news is exactly the same as on earth.

for example

Of course, the ever-popular Milk Tea Lun has not escaped either.

Once he bought a new large motorcycle and found a remote place to test drive it. After he was photographed, the title was "Jay Chou rides a new love in a dark alley".

To be honest, it's not just Zheng Jing who wants to cause trouble. Most of the films released during the Spring Festival want to cause trouble like "The Return of the Great Sage".

It's a pity that it was performed publicly by five special media outlets and was even featured on "Xinwen Lianbo".

It's okay for you to fight each other, but...you try "The Return of the Great Sage"?

It’s not that no one has any bad ideas, it’s just that they really don’t dare.

On the contrary, "Legend of the Red Dragon", a former domestic animated film, released a congratulatory poster titled "Double Dragons Playing with Pearls" early on the first day of the Lunar New Year.

In the poster, a red dragon is drawn, as well as a small white dragon from "The Return of the Great Sage", and a few big words are written on the beads - Congratulations to "The Return of the Great Sage" for exceeding 100 million in box office in a single day!

Everyone has long been tired of seeing those dirty things, which actually only increases the resentment of netizens.

Some people do this kind of seven-injury punch just to drag others down.

It's good like "Legend of the Red Dragon", isn't it?

………

………

Time passed quickly, and in the next few days, "The Return of the Great Sage" was unstoppable.

The number of films scheduled will increase a little every day, and the single-day box office performance has always been stable at more than 100 million!

The entire animation industry has been shocked to a point of numbness.

——"I'm numb"!

Finally, the cumulative box office of "The Return of the Great Sage" is infinitely close to that of "Dragon Castle".

Many anime people have been waiting for this day for two years.

Two years ago, "Dragon's Castle" was released globally and earned more than 600 million in box office in China alone.

This result has caused Chinese animation people to fall into silence.

At the same time, there was a lot of cynicism on the Internet.

Many people are thinking, is it possible that one day, a domestic animation film will break the record of "Dragon's Castle"?

But two years have passed by and it is still so high and out of reach.

This floating castle makes all animation people in China look up at it.

To be honest, the great success of "Dragon Castle" and its popularity in China also inspired the ambitions of many domestic animation people and changed their mentality.

At the same time, many investors have also set their sights on domestic animation movies. Before the release of many movies, they have produced titles such as "Comparable to Dragon's Castle" and "Aiming to overtake Dragon's Castle".

slogan.

But the result is... the box office may be only a fraction of others.

Investors lost all their money.

The fire in many people's hearts was extinguished.

A large number of investors no longer focus on this market, and many projects are directly difficult to implement and withdraw their investment midway.

"We are still looking at it with our necks raised." He Yuanguang once said to Luo Mo.

"Once our ambition was aroused and we tried to catch up with it."

"But the harder I ran, the more desperate I became."

"Because when you are exhausted, you will suddenly realize that you thought it was very close to you, but in fact it is so far away."

"Wangshan is a dead horse!"

This is the current situation of the animation industry in the past two years.

The situation is very embarrassing.

Because of "Dragon's Castle", investors are more willing to increase investment amounts than before.

But if you can't hold on to death, it's just an increase of 20 to 30%.

Who doesn’t want to use a little to make a big difference?

If you want to double your investment, you might as well make other types of films, which would take even lower risks.

"No one invested in your project before. Now that I have invested money, you tell me that you want to add more money and play with bigger waves. What a joke!"

"What are you doing? Others are releasing it globally, but we are only releasing it domestically, brother!"

"Do you understand the risks? My money was blown away by the wind?"

Neither up nor down is actually quite meaningless.

Many Chinese animation people began to deliberately forget this movie.

Including when He Yuanguang talked with Luo Mo about the box office status of animation movies, he only talked about "Legend of the Red Dragon" and did not mention "Dragon Castle".

He only used "Legend of the Red Dragon" as an example and told Luo Mo that investing 150 million was a crazy move, and it was a top-notch crazy move.

Then, a top crazy batch was born.

--Not crazy, not live!

Give me a fucking life again!

…

The eighth day of the Lunar New Year, 8:24 pm.

The cumulative box office of "The Return of the Great Sage" exceeded 700 million, ranking first in the history of Chinese animated films.
Chapter completed!