Chapter 1419 This time, capital and art go both ways (Xiao Zhangqiu(1/3)
Chapter 1419 This time, capital and art are rushing in both directions (Xiao Zhang asks for monthly votes!)
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In Hong Kong films, 80% of films have been box office sales in recent years, and the remaining 20% are not because they are noble in behavior and do not want to watch it, but because they cannot afford it.
It sounds quite a mysterious question.
Because everyone thinks that box office sales seem to be something we have heard of in the future.
Actually not...
Back then, Sir Jiang was guided by unknown experts and started a high-end operation of box office shooting, giving the Hong Kong film industry a lesson.
At this point, box office shooting has become an unspoken rule in the industry.
Nowadays, it has become a common marketing method in the entire film industry.
Especially Hong Kong films are very suitable for "box office wins".
Because its investment source is not clean, this method is definitely a sure profit and profit for cleaning these investments.
On the one hand, the capital has been washed, and the cost of this kind of "washing" is negligible compared to the special washing.
On the other hand, once the box office results are good, it is easy to sell foreign copyrights and distribution rights, and maybe even make a big profit.
At the same time, this situation is nominally very good, not to mention a legitimate industry, especially the rise of Hong Kong films, and many gangsters have become movie owners in one fell swoop, and there is an extra business to make money.
By the way, she can also sleep with female celebrities.
It can be said that there are many birds with one stone.
Therefore, compared with later generations, today's Hong Kong circle is more full of box office fraud - and the cost and cost are extremely low.
This is also an important element of Wu Xiaozu's departure.
The poison has become deep and it is difficult for medicine to cure.
This industry has been distorted and morbid to the extreme. The entire house has been corroded. The building is about to be overturned, not to mention a group of pig teammates?
Instead of making small repairs and making small remedies, it is better not to break or establish.
Wu's rules cannot be square.
Rules, that is for those who follow the rules.
Nowadays, various means such as stealing box offices, ghost markets, and buying box offices are emerging one after another.
Not only investors, but also filmmakers buy box offices, but also the capital and advertising endorsements behind celebrities also buy box offices. They all believe that this kind of box office buying behavior is much more appropriate than simply advertising... This is true.
Because these box offices bought can be communicated with the film company, and then the operation and washing can be carried out to make a small amount of compensation and return. It can also allow its spokespersons to increase their commercial value while accurately positioning the target consumer group.
For example - Andy Lau.
The reason why the merchant behind him chose him must be because of his fan base. It can't be because of his habitual drama, right? Cross it out-
Oh, Hong Kong media in the world call this model worker.
Maybe he didn't want to work hard either, but the gun really dared to point him.
But the reason why he was so lucky and decisive to become the "selected man" is definitely because of his appeal and influence, and it is definitely not his drama.
Naturally, many fans of top idols like him will enter the theater to watch movies because of his existence. In this way, the advertisers in the movie will naturally place advertisements for the consumer group they want. Isn’t this more accurate than hard advertising?
The drama led by Andy Lau lost the bottom last year.
"The Legend of Condor Heroes: The Long Sword of the Condor Heroes" went to the Canadian Snow Mountains to film on site, which was an absolute big investment.
In the entire star lineup, the heroine was replaced by Yanfang Mei to Coach Guan. The two teamed up to interpret a romantic, beautiful and dreamy love story.
The last total box office was not low, with nearly 9 million Hong Kong dollars worth the title of fans' movies, but unfortunately the cost is too high... It's a good money-lossing.
The good thing is that although the movie lost money, it was not completely compensated - there was a bet agreement, and he paid out part of the compensation for the investor's compensation.
So, Andy Lau really loves art.
The scene where he decides is really a loss, but he really pays it after he loses it.
Or what if everyone says he can get along with him?
Of course, this definitely has nothing to do with the company receiving bullets every now and then.
Tianmu Film Company has two all-star commercial film projects this year. One is "Legend of the God of War". The director invited Hong Green Fish and Donkey Sanmao to serve as the director of the martial arts drama, and the literary director was directed by Zhang Wanting and Luo Qirui, the literary and artistic couple, and the famous producer Chen Peihua personally supervised it.
In the cast, Liu Dehua, Mei Yanfang, Zhong Zhentao, Zhang Manyu, Gao Lihong, Qian Jiale and others participated. It can be said that the stars are shining, and even the godmother Ye Dexian comes to the platform in person.
The investment amount is also claimed to break the cost of "East Evil and West Poison". Of course, it is unknown how much money will be implemented in the end, but there must be an investment of 30 to 40 million yuan.
The other is the love literary work "Eternal World" directed by the famous Liu Yuming and recommended by Liu Dehua.
You said you don’t know this so-called famous ‘Liu Yuming’?
Very normal.
Because this is another vest of Liu Zhenwei, it is like "Kaian"...
This favorite thing to use various small quotations to create new pits, so that it can make money easier.
At this time, the platinum god's divine character was still there, and he did not report other colleagues... Unlike later generations, even the works taken with large numbers are still shit!
This "Eternal World" is a nostalgic literary romance film - a very familiar label, right?
Because the last movie claims to be "The Legend of A Fei"!
In other words, this drama was originally the story written by Liu Zhenwei for Wang Chuliliang's "The Legend of A Fei". When "The Legend of A Fei" was not finished, Liu Zhenwei sorted out the remaining stories to make up for his regrets and changed them to this "Eternal World".
Let's put it this way, it's quite a passionate drama.
When Andy Lau saw the script, he could say this - he couldn't let it go.
Regardless of the opposition of the company's insiders, he insisted on fulfilling his dream: he did not leave any regrets for himself and Liu Zhenwei.
And he felt that he would not lose money if he participated.
So,
Since Wu Xiaozu was gone, everyone began to feel that they were OK.
Director Wu’s past achievements have indeed made them feel an extremely ethereal ‘big pie’.
After analysis by "professionals", they believed that the current market conditions and real top works can reach a box office of 50-60 million in Hong Kong Island, and it is no problem to say higher.
The reason is that ticket prices have risen by a quarter, and the number of screens has also doubled.
This does not count the box office in Southeast Asia, Wanwan, Japan and Xiaoxiba. According to their analysis, the box office of top works in these places can reach hundreds of millions of dollars.
Look, with such a big pie, an investment of 3, 4, 50, 60 million yuan is really nothing, isn’t it?
Besides, people are all playing with capital.
Don’t forget that in addition, there are overseas copyrights, TV station procurement and offline distribution copyright revenue.
What's more, the investors behind this are Cai Songlin, Wang Yingxiang and others, and some hot capital, who can maximize the development of these interests.
They also have a TV station plan - Zhongtian TV is too popular!
"Meteor Garden", "Sex and the City" and "Qin Shihuang and Afang Girl" starring Fei Cheng's lover all set ratings records, and the Wanwan people, led by Wang Weizhong, Zhan Renxiong and others, as well as some Hong Kong Islanders, Goryeo and Japanese people, started the journey of Zhongtian variety show together.
"I Guess I Guess I Guess" and "Dragon Brother Tiger Brother" successfully occupied the market for young people and were directly popular on the island.
The former made Wu Zongxian, who was a resident singer and played a supporting role in variety shows, while the latter’s brother group Zhang Fei and the dirty demon king even swept all variety shows on the island.
Zhongtian is on the route of mango transformation.
Seeing how Yang Dengkui, the horn-head, changed from a gangster, became a TV boss, Wang Yingxiang, Cai Songlin, Wu Dun and others were not jealous. Now they are actively preparing for the TV...
Although the person "Zudi" is relatively short-sighted, some of his attempts and development ideas are still worthy of recognition~~~
No one is perfect, let’s go to Sanqi.
What?
Why only 70%?
70% is still the other person... He only accounts for 30%.
In short, there are many turtles in the shallow water, and there are big shots everywhere.
The entire Hong Kong circle is in a mess and has a crazy and confused sense of confusion. Everyone is crazy about projects, regardless of whether the projects can be delivered or not. Then all kinds of sales are booming, and the stocks are also being speculated and rising. It seems that everyone is benefiting.
As for whether the movie is good or not...
That is not the essence of their pursuit.
"Movies are business, movies are capital, and movies are operations."
Huang Baiming, who is full of style, is leaning against the hotel's indoor swimming pool with a pair of Little Plum Water Gun, leaning against the side of the hotel's indoor swimming pool, with a cigar in his hands, loose skin, sunglasses on his face, and arrogantly looking at him.
"I want this Spring Festival to change the weather directly! Our data report has been shown to all investors with 'Perfect'.
Our screen count is soaring, and the subsequent videotape business is on track. No matter what others think, we will use waves of climax to make the audience excited with us."
Bang-
As he said that, he casually gave the young model beside him a little buttocks, causing the young model who was wearing a small slap and couldn't help but jumped on him and acted coquettishly.
To be continued...