Chapter 150 Crazy Begins 1
Zhuang Zhou held a meeting in the capital and went home to do the late stage of "The Black Tide".
It was still the train station, or A Yuan came to pick him up.
As soon as they met, A Yuan was hugged tightly and confused. Then Zhuang Zhou let go of himself, held his little hand, and said affectionately and sincerely:
"My military merits are half my and half yours."
"What the hell?"
"I mean, my trip went smoothly."
"You've fucked the entertainment industry?"
"I can only say that it is more lubricating at the beginning, but it will be astringent when it goes deeper."
"Why is it so astringent?"
Zhuang Zhou and A Yuan got into the car, drove home, and said, "Because I will definitely break with them. Now, I'm waiting for them to be crazy."
…………
Internal meeting.
Several executives were here to listen to Yao Lin’s report on the plan.
The platform's response speed is extremely fast. A new department has been established, called the New Technology Video Products Department, which is specifically connected with Miracle Age, and Yao Lin was transferred to the person in charge.
"My idea is that the top stars who are deeply tied to us should not move for the time being. Artists at waists and below waists are the key groups for this innovation.
First of all, the contract distribution agreement must be re-signed, and the platform's commission will be increased by 20%.
According to the current situation, the value of artists is declining, and we no longer need to give so much reward.
The cost of pay is reduced. In actual shooting, using a stand-in throughout the entire filming, or even without a stand-in, can further speed up the progress and reduce costs. Combining the two, we can reduce the cost of a show by 30%-40%.
It should be noted that the actual cost here refers to the actual cost, and the numbers on the books will not change.
It is still a big drama with an investment of 3.4 billion yuan, and a high pay of 1.2 billion yuan, because there are financial games in it.
"Of course, in order to stabilize the morale of the army, some compensation should be done in other aspects.
We can sign a contract for these artists and obtain their image authorization for eight years. There are two suggestions at present, one is to buy out at one time, and the other is to share the profits.
If their image is used in a work, the share will be given according to a certain proportion of the pay for the traditional work."
“…”
The executives nodded frequently, this is how they did it.
The monopoly platform wants to sign a new agreement and further cut off celebrities. Except for the top star, the rest of the people don’t even have the power to fight back.
"Then some views on future industries..."
Yao Lin made detailed preparations and continued: "In the field of traditional cakes, the rules have not changed, and we still have an advantage.
In the field of new cakes, everyone needs to adapt to the new gameplay.
On the surface, this new cake is mainly concentrated on the works of older generation celebrities changing their faces. Although there are some so-called unforgettable faces in the mainland, they are generally not as good as Hong Kong.
So we predict that Hong Kong capital that has been underwater for a long time will definitely make efforts, and Bona will turn over again."
"This is not necessarily true?"
An executive questioned, saying: "Hong Kong stars have long been old. Even if they can restore their youth, how much commercial value can they generate?"
"We do our own traffic, but we can't really take traffic as the truth."
Another executive retorted, saying: "At least two generations have been spent with the golden age of Hong Kong and Taiwan entertainment. Once their enthusiasm is stimulated, the energy is unimaginable.
Do you watch the young Stephen Chow and Ng Man-tat filming movies? Leslie Cheung and Anita Mui reappear? Do you watch the four kings? Do you watch Jay Chou and Sun Yanzi on the same stage?
I remember there was a saying on the Internet that specifically describes these old fans, which was very good: We are just old, but not dead!"
"Ha, then all works that sell feelings will be destroyed from now on!"
"Absolutely, we can only eat this bowl of rice!"
"Yao Lin, you continue!"
“…”
Yao Lin turned the page silently and said, "We also have our own advantages, which is to master popular traffic, so we must find a way to use these traffic to fight the upcoming retro wave.
My suggestion is to start with fans to further increase their sense of participation and even the protagonist.
For example, custom drama!
The platform takes out an IP and lets fans vote for which star plays which role.
Or we launch a regular drama. If fans want to see their idol, they must recharge their super VIP to see the protagonist who changes their idol's face.
Or it may be launched to launch interactive dramas. If fans want to see different story lines, different characters, or even see who and whom the p, as long as they recharge, they can be satisfied.
These were difficult to implement before, but now it is very easy to change your face."
oops!
The executives were also excited. This special girl is called the entertainment industry!
Sink directly to the individual, completely based on the audience's feelings. Do you think they are willing to spend money? Even a large number of passers-by will flock to you.
"The prerequisite for achieving these is that we have enough portrait rights in our hands, that is, face!"
Yao Lin emphasized and emphasized: "Face, now is money, we are about to enter an era of face-grabbing wars! The more faces you get, the better, the broader the commercial space will be.
So my last two suggestions:
First, try to search for faces as much as possible. If you can, you can cooperate with them. Not only young stars, but also older generation stars, but also those beautiful and distinctive amateurs, anchors, internet celebrities, and even pets!”
"pet?"
“Pet movies and TV dramas are also very popular!”
"Secondly explore internal potential and optimize the artist structure. We have such a big stir, and several top stars will definitely ask questions, so stabilize them first.
For waist and below the waist, follow what we said just now, continue to cooperate obediently, and refrigerate disobediently.
It has never been cultivated before, so it doesn’t take any effort to throw it away now. The replacement of celebrities will be improved at an unimaginable speed, and no one is a necessity.
Another thing is to study customized dramas and how to better introduce them to the market. This will be our main brand!”
…………
After the meeting, Yao Lin sat alone in the conference room.
She has adjusted and successfully entered the preparation state of a new role. She has immersed in the entertainment industry for twenty years of rich experience and judgment, which has made her feel a little excited.
It seems like I'm back when I first started working.
Because the entertainment industry has been trapped for too long!
The little things that have been tossing and turning, creating stars, top stars, fighting, flirting, shooting blockbusters, Spring Festival, box office list... But after all, the domestic box office has not exceeded 6 billion.
The industry seems to be stuck and touched the ceiling of the entertainment industry.
Everyone, those who want to be introverted, those who don’t want to be introverted, those who invest in capital, and those who don’t invest in capital, are all suffocating in this dirty room.
I always thought the room was big enough before, but they found it more and more that it was small and too small!
The only way out seems to be to break out of China and enter overseas, but I don’t have the ability to do so.
In other words, people with resources are unwilling to do such things by tiring to death. Although I am in China, I have the advantage and I can guarantee my own interests.
Then at this moment, Zhuang Zhou appeared.
For an elderly man like Yao Lin, he was no less than those who had been trapped for decades. He finally ushered in the Fourth Industrial Revolution and saw a breakthrough.
Chapter completed!