the next day.

The box office of "Baby Plan" has been rising steadily.

All major news online use very exaggerated words to describe it.

Netizens almost all expressed disbelief.

Although some people have made predictions and some have done statistics based on previous data and the actual data of this "Baby Plan", they never expected that several major theaters announced that they would increase their screening schedule on the first day.

After that, some small and medium-sized theaters also stood up.

The screening process suddenly increased from an average of 43% to 72%!

"The Most Stand-aligned Commercial Movie in History!"

"Box office breaks record, baby leads the summer season!"

"How good is the baby plan? It's hard to get a ticket in Shenzhen!"

"Observer boldly predicts: Baby's plan is aimed at 200 million!"

"It's so explosive! Six hours after release, baby plans to reap 100 million in box office!"

Looking at these press releases, Li Zhifan finally felt relaxed. The box office can tell everything. This movie started well and the film schedule continued to rise. Making money is no longer a problem, it depends on how much money it makes!

But the pressure from the other side also comes, that is word of mouth!

Often, the more popular the movie, the less likely it is to determine the reputation, because it is difficult to adjust. With a large audience base, the quality of the movie is really not predictable.

Day 3.

At 9 a.m., the daily box office of "Baby Plan" was released - 288 million!

The box office of nearly 300 million on the first day was still in the original schedule. From this point of view, the increase in the schedule of major theaters today also means that the box office may be higher than the first day.

However, attendance may also be lowered at the same time.

China Film Group also suddenly began to attach great importance to the movie "Baby Plan", which not only increased the publicity efforts, but also obtained two opportunities for the film company to promote CCTV variety shows.

One is called "Happy to the Door", which is a variety show on CCTV's third set.

Another one is called "Singing Flying", which is a variety show singing program on a Saturday night prime time for CCTV.

Both programs arranged for the film crew to be guests. Li Zhifan, Zhai Long, Qi Feiling and Zhou Ke went on stage together. After recording the two programs in a row, they immediately rushed to the next event site.

On the way, Liu Zexin suddenly handed over his cell phone: "Lei Shanhe's phone number!"

Li Zhifan took the aisle, "Boss Lei, is the matter done?"

"You didn't read the stock market news?"

Lei Shanhe was very happy and laughed, "That boy Zhang Jin is going to suffer a big loss this time. He was blocked in the stock market before, and he could fight back with a tough fight, but now he can't do it, haha! Do you know what's going on in his movie?"

“What’s the situation?”

Li Zhifan only knew that the movie Zhang Jin invested in was released two days later than "Baby Plan", but he had never known what name and content he played.

"Haha! It's delayed release!"

Lei Shanhe was so happy, "I guess he must be very angry now! Haha, we should be happy when he is angry. As soon as the stock market opens today, his side fell across the board. It's time for me to stop him again!"

"But this time it's your credit for Xiao Li! In order to add screening for this movie, many new films have been given way to China Film Control this week. There are two movies with you yesterday that were directly on the first round of the box office, with less than one million! Haha!"

"Yeah?"

Li Zhifan really didn’t know that he ran for one day yesterday, and he got up today and ran three more games, and there were two more games in the future, all for promoting the movie!

As for the situation of his opponents, he didn't know at all.

Now that he heard Lei Shanhe's words, Li Zhifan suddenly realized that he had no opponent?

Moreover, Li Zhifan lets investors make money this time. As long as it is his movie in the future, he will not have to worry about not being able to invest, and may even rush to invest.

At that time, if you attract investment and find cooperation, you will no longer have to look at people's faces.

Li Zhifan was in a good mood when he hung up Lei Shanhe's phone and looked at the beautiful scenery outside the car window with a smile on his face.

Day 4.

It was still nine o'clock in the morning, and the box office in the first three days was released. The box office of "Baby Plan" exceeded 700 million, which was unstoppable, and the water was high. At the same time, at the moment when the cumulative box office in the first three days came out, the total box office had exceeded 800 million.

With high screening and high attendance rates, some people predict that they will exceed one billion today.

But there are also many people who do not believe that the "Baby Plan" can exceed one billion in four days. They cannot believe it or are unwilling to believe it.

Among these people are people like Zhang Jin, other film producers and Xingfang who were released on the same period as Li Zhifan.

China Film has always been a long time to get up early. This time, the great power of "Baby Plan" was also taken advantage of the situation, and it really established the seat of the largest mainland leader in the movie.

Although the movie channel is named CCTV Unit 6, it is affiliated with China Film and is a subsidiary of its public institution.

Starting from the fourth day of the release of "Baby Plan", the movie channel began to vigorously promote "Baby Plan" throughout the day.

In the morning, "Movie Early Knows" first promoted the "Baby Plan" and it was a special promotion.

Under normal circumstances in the morning, there should be three movies, each movie followed by "The Light and Movie Star Podcast", which is used to explain the movie, or interview directors, actors, etc. in the movie.

Today's three movies are all filming highlights and live recording interviews from "Baby Project".

The subsequent "Light and Movie Star Podcast" used one-on-one interviews with Li Zhifan, Zhai Long and Liao Feng to build momentum for the movie.

Many old viewers who watch movie channels all year round are shocked, and these old viewers are basically retired elderly people at home and still maintain the habit of watching TV.

Now.

Many young people across the country received calls from their parents.

Parents: "Son! Is the movie "Baby Project" good?"

Children: "It looks good, I've already made two swipes today!"

Parents: "Well, your parents and I want to see it too. Please buy two tickets!"

Children: "Ah?... OK, OK! What time do you two elders want to see?"

Parents: "Are you going to the afternoon? Or in the evening, your father and you will be romantic and reminisce about your original feelings!"

Children: "Ahem...ha, okay! I'll book tickets now!"

The morning is just part of the promotion that the movie channel has done a lot of effort.

It was four o'clock in the afternoon.

After the three normal movies and "The Light and Movie Star Podcast", the content was transferred to "Baby Plan".

"Movie News" first blows a wave of water for "Baby Plan" in a large amount of time.

Then "Shadowman 11" visited the staff before and after the filming of the film, a large number of them were employees of China Film. These people had never participated in the filming of the film. It may have just been a little bit of effort during the promotion period, but in front of the camera, they all said that they were one of the main creators of the film.

Until the evening, there was another film called "Today's Film Review".

The previous "Today's Review" was composed of a host who broadcasts the review content of multiple movies, and then interspersed with movie highlights.

But this time, the movie has adopted three promotional films from "Baby Plan". In addition to the host, three film critics were invited, which really boasted the movie.

On the fifth day, on the fifth day of the movie's release, the box office had exceeded 1.1 billion mark. And while the screening dropped to 66% and the attendance rate dropped to 23%, it still won nearly 200 million box office that day.

On the seventh day, the "Baby Plan" released for a week exceeded 1.5 billion.

At this time, the screening schedule had dropped to 48%, and the attendance rate dropped to 17%, but it still earned 100 million yuan on the same day. This is the inevitability of the box office. Moreover, "Baby Plan" still led the first place, and broke the Chinese-language movie weekly box office rankings and occupied the position.

As the fan boom fades away and the number of viewers returns after the number of moviegoers is overwhelming, the subsequent schedule will be adjusted according to the attendance rate, which will be lower by day. However, there is still one month before the release of the film, and it is a foregone conclusion that exceeding 200 million.

What's more, many fans swear to say that they will go back to brush two, three, and five.

But each movie needs to be separated by a few days, and even watching it for several days, no matter how good the movie is, it is not the same as "Baby Plan" is just an excellent popcorn movie.

With such a hurry to win the box office, all the records were broken all the way. The media gave the movie the title of [Box Office Harvester], while netizens even more directly said that "Baby Plan" was [Money Printer]!

After a week of enthusiasm, the cost of the movie has been recovered. Whether it is the investor or the producer, the pockets are now bulging. From the second week, you can wait to collect the money.

The previous top-notch movies will be repaid after they are released at the earliest, so "Baby Plan" breaks another record here.

...

studio.

It is rare for Li Zhifan to not have to go out for promotional activities one afternoon, but he still has to sit at his desk to review the micro-films and commercials he had negotiated before.

The Angel Technical School’s advertising film is out.

A very simple advertisement is the advantage of Shao Gang's cheerful publicity and learning in suit and ties.

However, Shao Gang's image of scattering positive energy can reflect the improvement of Angel Technical School from the advertisement, as if this is not a technical school, but a high-level institution like Tsinghua and Peking University.

In addition, two micro-films have been released, and after review, they were directly given to the customer.

Wang from Oceanwide Group received a micro-film from Li Zhifan. He only watched it once and asked the secretary to run the entire group. Half an hour later, every school, every educational institution, every teacher and employee of Oceanwide received company emails and clicked on the video at almost synchronously.

At six o'clock in the evening, the Oceanwide official blog released this micro-film, which spread throughout the Internet with the transfer of all Oceanwide teachers, students and employees.

Curious netizens clicked on the video and were attracted immediately.

"Outside the long pavilion, beside the ancient road, the fragrant grass is green all over the sky!"
To be continued...