Chapter 822, a complaint!(1/2)
Education is the most basic part of the film industry.
As the film industry becomes more and more international, China's film industry must not only introduce it, but also go global.
At present, the funds have just gone out, but the funds are not just the film industry. After all, no one in the world doesn’t like money. China’s capital reason for investing in the whole world is happy.
In terms of actors, many have gone abroad, but very few have been able to achieve excellent results and achieve real international stars. The output power of this part is extremely weak.
In addition, the most important film output is not only cultural output, but also film production technology output and educational concept output.
In terms of production technology, Hollywood has always been the leader in the industry, and no one can shake it. Even European movies have to bow their heads. The gap in film technology in the East is even bigger. Even a major exporter of film culture, such as Japan and South Korea, is technically weak.
As for the output of educational concepts, the three major film art colleges in Beijing, Central and Shang are currently working on them, but the results are not very good.
Every year, there are so many students studying abroad to apply for film academies such as the United States, Britain, South Korea, and Russia.
However, only a small number of foreigners who apply to China’s three major universities, and most of them are graduate students, with a smaller proportion of undergraduate studies.
The rise of a true great power must be the rise of a cultural power.
Although China's box office revenue has firmly ranked second in the world, it is just because of its large population, and it still has a considerable gap with those leaders and its competitiveness is not strong enough.
Improving the international competitiveness of films is the only way to enhance the country's cultural soft power.
The internationalization of films is also a must-choose for the Chinese film industry. Movies themselves are cultural products. The essence of film education is cultural education. There is no distinction between cultures. The essence is the question of who leads whom, which is the question of cultural discourse power.
Movies are not a single product, the entire industrial chain includes: talent training, scripts, financing, production, production, distribution, screening, derivatives, etc., which is a series of ecology.
In the three universities in Beijing, middle and upper China, the status of pure film theory is becoming more and more important. At the overall level of film education, it is also paying more and more attention to the so-called theoretical nature. It seems that a certain theory can be summarized from creation, and the level of film creation can be higher than that of others.
Today, with the rapid spread and development of modern self-media, a large number of people who do not have a complete film knowledge structure can also start to theoretical and comment on films. On the communication platform of new media, there are more and more interpretations that have little to do with film creation. For example, some movie official accounts have many fallacies, and even completely ignore the original intention of the creator, the answers given are contrary to the core of the film.
The goal of the Oriental Film Art Academy is to be a film education base that emphasizes practice.
For future students of the college, they will export and introduce them through Oriental Entertainment's industry in Hollywood, first let them participate in the Hollywood movie model, then participate in different movie models around the world, and finally attract them, making these talents the pillars and heroes of Chinese movies.
Applying to a private university in China is not an easy task, because the ones that can be applied for are only junior colleges. There is only one West Lake Business Management College above undergraduate degree, which is a university that has been completed after a lot of effort.
But with the predecessors, the future generations will have references and templates to do things.
The Oriental Film Art Institute has two ways to go. One is to run a university in the country and apply to the Ministry of Education.
The other is to go to Xiangjiang to run a university, and the flexibility is slightly higher.
Fang Xiao directly denied the latter because although this path is easy to follow, it is not conducive to subsequent development.
At the same time, Oriental Entertainment will also build a film and television base, and has already selected a location in Zhangjiajie, intending to take advantage of the local geographical and scenic advantages to build the world's number one film and television base.
Therefore, Fang Xiao hopes that the Oriental Film Art Academy can also be located in Zhangjiajie, Hunan, adjacent to the future film and television base, and even directly integrated into the film and television base.
The preparations for the construction work do not require much effort. With Fang Xiao’s connections and resources, it is only a matter of time before it can be founded, and there is no problem of resistance.
Li Zhifan’s job is to recruit educators for future colleges.
The first step in recruiting is to recruit six domestic and foreign colleges that cooperate, such as their retired teachers, and they can even poach them directly.
These tasks were not done by Li Zhifan himself. Some industry headhunters took action. After the negotiation was completed, Li Zhifan came forward to talk, and it was basically done.
The establishment of a university is also inseparable from the joint efforts of scholars and experts in the industry, and it is not possible to rely solely on money.
Moreover, if you want to reach the level of a prestigious university, you must be led by famous teachers and develop first-class majors, and finally you can become a first-class prestigious university.
From the very beginning, the establishment of the Oriental Film Art Academy was not to explore and cultivate stars in the future, but to cultivate real film talents, especially behind-the-scenes talents. There is a big difference between Central Opera and Shanghai Opera to cultivate drama talents, and Beijing Film Academy to cultivate film and television stars.
...
Zhangjiajie.
More than a year after the filming of the material, Li Zhifan arrived here again.
Zhangjiajie has become popular all over the world, and now there are even more foreign tourists.
Oriental Entertainment has acquired the construction and use rights of Guangmao land here and jointly developed it with Zhangjiajie Tourism Bureau, Scenic Area Management Bureau and other units. It is expected to be completed in five years.
Many places have begun to break ground. In addition to building base buildings, they also need to consider the convenience of future shooting. In addition, even if the road is built, it cannot be used as a road with a modern texture, but as an ancient road, and also ensure quality.
"Director Lee, thank you very much for being able to come back to us without bringing such a large investment project!"
When I met Li Zhifan again, the person in charge of the scenic spot management bureau was very happy. Over the years, I have never heard of the investment and construction of Zhangjiajie Natural Scenic Area. There are many film and television bases built here, but they are all small, which cannot be compared with those in Hengdian Xiangshan.
Now that Oriental Entertainment has arrived, it has won 3,000 acres of land in the first phase and directly immigrated to two villages. Such a big investment is naturally highly valued and welcomed by leaders.
"I am also very grateful to the leaders for their support and care!"
Li Zhifan said, "What we Oriental Entertainment can do is to do the best project. We just hope that the local area can protect our safety and the common interests of our government and the people, and do this project well."
"Of course, I definitely support it, I definitely protect it!"
The person in charge of the scenic spot said, "You can do it, do it with confidence, and strive to build this place into the world's top film and television base!"
"This is also our vision!"
Li Zhifan said, "At that time, not only our domestic crew and production team, but also the Hollywood production team will also attract them."
"That would be better!"
“Happy cooperation!”
“…”
The demolition and development work were carried out at the same time. The designers also invited well-known masters at home and abroad today, including Western architects and Chinese architectural elites.
In addition, Hollywood's special effects technology was used to design the full picture after the future construction into 3D special effects animations, which are no longer just graphic design drawings.
In the next five years, Oriental Entertainment will do a lot, and all the goals are not only to go public, but to contribute to China's film industry!
...
One month after its release, it won a box office of US$3.2 billion worldwide, successfully achieving the highest box office in the world, breaking several records.
Such achievements have not been released globally, but have obtained extension keys in many countries.
Especially in China, the extension key has been completed until after the Spring Festival, which is almost three months of screening time. Who can compare with such care?
On the other side.
The global box office was 700 million US dollars, which was a little profitable for their 150 million investment.
But he also invested 150 million yuan, but only won 300 million yuan in box office. This failure left Paramount losing all his shorts. A week later, he announced that he would sell all the copyrights to Columbia Film and Television, and seized $2.5 billion to compensate for the losses. At the same time, he would normally develop Paramount's subsequent film plans.
As for the failure of He, netizens attribute it to seeking death. If they do not encounter it, but separate different release schedules, they may get a much higher box office than this.
At the same time, filmmakers around the world have once again seen the strength of China's box office, which is amazing and even more ready to move. The shift in the focus of the global film market towards China has also begun with great fanfare.
The first thing that extended an olive branch to domestic film and television companies was 20th Century Film and Television.
They have found two more powerful film companies in China, one is Huayi Media and the other is Huaer Film and Television. They have worked together to develop multiple film and television projects.
Huayi Media is also a leader in the Chinese film industry, but this leader is likely to surrender in the near future. Because of the rise of Oriental Entertainment, it has quickly caught up with Huayi Media and will surpass it.
So at this time, Huayi Media chose 20th century film and television to cooperate, which is also a good choice to protect itself.
Huaer Film and Television is another field. They have never made movies since their establishment. They have always been filming TV series, and they are basically TV series adapted from online IP.
Huaer takes advantage of her IP advantages and participates in tripartite cooperation, which is a complete share of the pie, because in terms of the output ability of film technology, they are basically zero.
The success has really made many domestic film and television companies jealous.
Many large film companies are now starting to produce alien monster movies, especially those old film companies in Hong Kong. They seem to see signs. Since they cannot simply cater to mainland audiences, it is better to transfer to overseas audiences. Although their post-production technology still depends on Thailand, imitation types and scenery are their specialty.
Many small film and television companies in the mainland have once again embarked on the road to copycats.
Just one and a half months after it was released, a copycat movie called "State" was released.
The great thing about this movie is that when you open the production list, you will see that only the producers are Chinese, and the rest are all foreign names.
But after a closer look, I found that the directors and actors all use English names, called them stage names.
The teams in the later stage were all Thai and used names that were converted to English in Thai. Such a lineup was called "luxury".
The most important thing is that this movie has also been approved for release!
This annoyed Li Zhifan, so he immediately filed a lawsuit against the producer of the film through the legal department of Oriental Entertainment, and also sued ****.
This is the first time that a filmmaker dared to openly file a lawsuit against ****. The industry was in an uproar and everyone believed that Li Zhifan's future film path might not be easy to go.
Just like when several actors offended CCTV and sued CCTV for infringement, they never appeared on CCTV's stage again.
The court quickly accepted the lawsuit and immediately entered offline adjustments.
For infringing film and television companies, Li Zhifan must sue, and the compensation he filed was also very high.
As for the summary of radio and television, both sides have adopted the "delay" tactic.
...
Beijing, Chaoyang Court.
A mediation office.
Wang Wenlong, the current president of Oriental Entertainment, Ye Haoren, general manager of Southeast Yishi Film and Television Company, and Tian Dongdong, deputy director of **** Legal Affairs Department, and lawyers from all parties, sat side by side.
Faced with the court's mediation, the three of them refused to give in, especially Wang Wenlong and Ye Haoren, who were still fighting verbally at this table. Instead, Tian Dongdong from Radio and Television was left aside, as if it had nothing to do with him.
And on the other side.
To be continued...