After listening to Gu Ao's slander, Isminaya almost spared no expense to shoot a long telegram at home, with thousands of words, and sincere words, asking her family to follow the arrangement.

She even advised her father to sell more than a dozen horses and hundreds of sheep first, plus the family's savings, to raise funds for her brother's brewery to build a new filling workshop in the town.

If the money is not enough, she will ask her classmates to borrow money and send it home.

Then it's about shooting advertisements.

"How to shoot advertisements? We don't have any packaging or trademarks. Are you willing to help the people from Beijing Film Academy?" After sending the telegram, Isminaya came out of the post office next to her and said with concern.

Gu Ao took out a piece of paper from his bag and shook it: "When I was working with Director Xu of Hujiang Studio, I asked him for a letter of introduction. If the units in the circle can ask for cooperation, they can take this letter of introduction, add some money, go to Beijing Film Academy to borrow a camera photographer, and buy films. It should be fine."

It’s not that Gu Ao doesn’t give money.

The two of them left as soon as they said they could.

In order to support the store, Gu Ao can clearly walk into the school, but he still has to drive the car. In the past few days, it is easier for others to respect you when driving and do things, and treat you as a serious matter.

The Volga second generation specially increased the speed of about 30 kilometers per hour (Gu Ao was not so crazy that he drove the express train at school), and then he braked suddenly at the entrance of the teaching and work building and made some noise.

Then he walked in with his junior girl in a sensible manner.

After asking about the location of the Logistics and Student Affairs Office, Gu Ao went straight to knock on the door.

...

Su Jie is a duty-based staff member in the Logistics Department, responsible for managing teaching equipment.

Hearing the knock on the door, he subconsciously stood up and held his glasses. Then he looked up and down at the person coming. Seeing that Gu Ao had never seen Western styles before, he became more and more afraid to be arrogant: "Comrade, may I ask you..."

"I am from the Xiangjiang Hanhai Copyright Agency and have cooperation with Hujiang Film Studio to introduce foreign copyrights. This is a letter of introduction from Xu Sheng, the director of Hujiang Factory.

As Gu Ao said, he handed over the letter of introduction first and his business card.

When he heard that he was a Hong Kong businessman doing the copyright of imported films, Su Jie immediately felt awe.

He picked up the thermos and put it down. He was at a loss for a few seconds, then he took an enamel basin, took a glass, washed it with hot water in front of Gu Ao, and then poured water for Gu Ao.

In fact, the cup is originally clean to entertain guests. But he is afraid that Hong Kong businessmen will be worried if they don’t see him washing with their own eyes.

"I don't have good tea, so drink some water. I wonder if Mr. Gu needs our help?"

"You are too polite." Gu Ao was a little embarrassed. He had no intention of showing off at all, but he was afraid that others would not pay attention to it. Unexpectedly, he would use too much force as soon as he acted.

He roughly described his needs and emphasized that he would definitely pay the money in full. So Teacher Su immediately went to make arrangements.

What is most afraid of in colleges nowadays is to take letters of introduction to "ask for help", but they don't talk about money. And those who are willing to pay for consumables, the school wants to come up with a few more, and can give students the opportunity to practice with justification.

After a while, two students from the photography department were brought.

Teacher Su introduced in person: "Boss Gu, these two are from our 78th-level photography class. Don't look at them just in their sophomore year, and their grades are quite solid. Most of the 77th-level photography class have not returned to school, you see..."

"No problem, I believe in the teaching quality of your school. Anyway, Level 77 has only been studying for one semester more than Level 78, so I understand the market."

While Gu Ao said, he took two boxes of Marlboro brought back from the Xiangjiang duty-free shop and took a photo on Teacher Su's hand. Then he also paid the money for two plates of film, as well as the rent and deposit of other equipment, and asked the other party to issue a receipt.

Teacher Su finished the receipt with a smile on his face, and then he gave a speech to the two photography students: "You follow this boss Gu to take good photos. It is rare to have the opportunity to let you touch the machine with the film!"

Nowadays, a plate of film costs several hundred yuan. Depending on the size of the film, the price will be several levels. For example, the worst 16mm film may only be more than 200 yuan per volume, but the clarity is not high, so you can usually shoot documentaries. If you go up to 35mm or even larger, it is possible to 400 to 800 yuan per plate.

Compared to workers' monthly salary of less than 50 yuan, movies of this era are definitely aristocratic things. How can you shoot casually like the digital age without money?

A small plate with 35mm film is 400 feet long, which can be filmed for about 5 minutes, and a worker's salary will be gone for half a year.

Students in Beijing Film Photography Department’s current teaching standards are 15 seconds of real shooting in the midterm exam and 30 seconds of final exam. In the rest, they can only use empty machines without film to practice push, pull, and shake, and this is already the treatment of Beijing Film Academy and Central Academy of Drama. If they are replaced by local miscellaneous colleges, it may be cancelled in the midterm and 15 seconds of the final exam.

So both students were full of fighting spirit: "Teacher Su, don't worry, we will do our best to cooperate with the Xiangjiang guests and not embarrass the school!"

...

Gu Ao led two old juniors who looked almost 30 years old, carrying the equipment and gently putting them into the Volga trunk. The cameras were lined with thick sponge mats, and there was no room for shaking in the black canvas bag.

After putting down the equipment and film, Gu Ao dispersed a box of Marlboro and first talked about the shooting plan with the two: "My name is Gu Ao. Actually, he is from the foreign affairs system and has a business relationship with the people of Xiangjiang. Don't be apart from each other, what do you call me?"

Two photographers with a little head-up pattern quickly turned into matches, helped Gu Ao to block it, and then ordered it for himself.

"Zhang Yimou, he is Gu Changwei and Changwei, Boss Gu is still your own family." Zhang Yimou held the cigarette and smiled and joked.

"Shame, Boss Gu is so young. It's a great honor to have the same surname as you." Gu Changwei pursed his lips and forced a smile. It was obvious that he was very serious in his usual way, so he was not used to it.

Gu Ao was secretly shocked. He really didn't recognize Zhang Yimou in the media in later generations. He was all in the form of an elderly person in his sixties or seventies. He didn't expect that he would be like this when he was young.

These two people in front of you are the director and photographer who is the number one in the domestic film and television industry in the next 20 years.

Unexpectedly, they had the first chance to shoot real works, but they actually shot an advertisement for Gu Ao...

Gu Ao was still feeling guilty in his heart, but then he thought: I am giving them the opportunity to exercise their skills. If I hadn't paid for these two plates of film, they would probably not have so much time to shoot before they finished their junior year internship...

Thinking of this, Gu Ao's guilt immediately dispersed.

He said his thoughts straight to the point: "My shooting idea is like this. This is a liquor advertisement that symbolizes the characteristics of the Gobi in the grassland, and it should highlight the 'bold and generous' style.

The specific shot is to find an actor, bend his bow and ride a horse, gallop, and then take a bottle of wine from the edge of the horse boots and drink it directly on the horse's back. Finally, add the packaging processed by the artist, trademark stickers; and match it with background music."

Today, the famous domestic wines are basically prominent in their "humanistic" characteristics. Because except for Moutai, the remaining five swords and Lu are Shu wines. So I like to show off the humanistic heritage and historical traditions of "The Kingdom of Heavenly Mansion".

In fact, let alone the old-fashioned wines, even the two major Shandong wines that competed for the king after 1993 years later were also cultural brands, especially the Kongfu wine, which simply squeezed Confucius' surplus value completely.

Gu Ao knew that it would be absolutely impossible to play the "Gentle and Fine" card with those old brands. Moreover, the wine on the Gobi Desert in the northern grasslands could not be far-fetched, so he would just be more thorough and make a wild and bold one.

After a brief analysis, Zhang Yimou and Gu Changwei also felt that the boss was quite thoughtful, and the visual impact of this plan should be great.

Their inner challenge of pursuing visual communication was ignited.

"Does the packaging and the track have it?"

"I have not yet packaged it. I plan to build some transparent wine bottles. Then I will just put a wax paper on it. Do you know where to buy props nearby? "Gu Ao simply didn't bother the second master and asked the professionals.

Zhang Yimou thought for a while: "If you don't care about the trouble, I will prepare the map tomorrow. I will guide you to the north and go north to the Summer Resort. Near the entrance, there is a horse farm, and we also cooperate with our school. Let's bring the certificate and rent it with you just by spending money."

"Okay, that's all." Gu Ao agreed generously, "It's considered destined to meet two of you today. I'll treat you to a good meal."

Gu Ao pulled Zhang Yimou Gu Changwei without saying a word and found a restaurant outside the school. He tried hard to rub the food, and the wine and meat were enough.

The two knew that there was still some serious business tomorrow, so they didn't dare to drink too much wine, so they ate a lot of mutton hotpot, and were not afraid of getting angry in summer.

...

The next day, Gu Ao drove his Volga, and the four of them went north for more than a hundred kilometers, leaving the Great Wall and outside the mouth.

Zhang Yimou showed his way and found a horse farm near the Summer Resort.

Gu Ao paid for renting horses and packed up props.

He didn't even think about the actors, so he decided to personally talk to Zhang Yimou and said that Gu Ao's image and temperament are in line with his enough, even if he is afraid of his face being tender, it would be enough to put on his beard.

Moreover, after putting on a beard, you are not afraid of being recognized, and there is no stain on "the big boss even takes advertisements in person."

Gu Ao didn't want to highlight his national characteristics, so he specially chose a gorgeous rider suit.

After making all preparations, Gu Ao made up the scene of "Chasing the Grass and the Desert" opening song "Chasing the Grass and the Desert is vast... The Grass and the Eagles lead the bow, galloping outside the border...", and then rode his horse back and forth.

"I didn't expect that a rich man like Boss Gu can ride so well on horseback. No wonder he doesn't have to rent an actor in the horse farm." Zhang Yimou Gu Changwei looked at him and exclaimed secretly.

None of them knew that Gu Ao's level was actually just a sprint from President Hussein's personal riding coach for 10 days.

In the aristocratic movement, having money means being able to do whatever you want, and making progress is hundreds of times faster than those who cannot afford it.

Isminaya looked at Youran and found a white horse, and followed Gu Ao and galloped together.

Gu Changwei debugged the machine and tried to shoot it for a while.

"How is it? Can you take a photo?"

"Oh no! I didn't keep up with the focus just now, and the filming was weak!" Gu Changwei saw that the camera was in focus and couldn't help but sweat.

It wasted dozens of feet of film.

"It's okay, you don't have the chance to practice normally, just practice it. We can still afford to spend a few feet of film." Gu Ao got off the horse and gently patted Gu Changwei on the shoulder, indicating that he didn't have to be nervous.

No matter how awesome a photographer is, he will still grow up slowly. When Gu Changwei first partnered with Zhang Yimou in actual combat, he photographed Gong Li.

Gu Changwei couldn't help but turn his face and quietly wiped the corners of his eyes.
Chapter completed!