After watching the football match, the relevant staff members of the city who were attracting investment enthusiastically took Mina and Gu Ao for a walk.

First, everyone inspected the production workshop of the Red Bull factory located in the east of the city and listened to some business conditions, which would also be used as a reference for evaluating the scale of subsequent investment.

Although Mina is the major shareholder of Red Bull, she actually didn't have much time to care about Red Bull's business. Instead, she has been busy with the liquor business with Lucia and the acquisition of Gatorade beverage brand from Quaker.

This time, she came to Qiantang and then crammed.

The relevant staff in the city are not good for visiting foreign companies and are not very familiar with many situations.

Therefore, Zong Qinghou, general manager of Red Bull (China), made very sufficient preparations to welcome the inspection of major shareholders and the city, and strive to show the most outstanding side.

Various semi-automatic production lines and clean workshops that are in line with international health technology standards have really amazed the laymen in relevant departments who have come to the for the first time.

There is nothing much to say about the scenes of showing off in this show. Anyway, Gu Ao is tired of it and doesn't think there is anything to be proud of. (Only show off and show off, no slap in the face)

After visiting the workshop and watching the work, Zong Qinghou took the guests to the main conference room of the factory and gave a very ambitious report:

"The global sales of all our Red Bull (China) products have reached 0.3% of the global sales of Coca-Cola single products, and we are still in a period of rapid growth. After all, it only took us three years to do it from scratch.

Now, under the decision of Miss Isminaya, the board of directors has introduced Gatorade, a sports drink brand, and expanded its production and joint venture. We are confident that we will spend another 3 years of construction to achieve sales of Red Bull’s main products to 1% of Coca-Cola’s main products, and to achieve sales of the entire series of products to 5% of Coca-Cola!

In view of this, the scale of investment in this expansion will also be very large, and there will be a lot of resources required for coordination in the city."

After all, Coca-Cola has been a brand for a hundred years and has not much room for growth, so the previous goal is still possible.

However, the latter point mentioned by Zong Qinghou is that "after expanding production of Gatorade, we will strive to achieve 5% of the total sales of Red Bull (China)" which really surprised the relevant local departments.

Director Jiang from the Municipal Foreign Investment Office questioned: "Manager Zong, does this mean that you think that in three years, the sales of Gatorade and other new products will reach 4 times that of the 'Red Bull' itself? Is this number a bit exaggerated?

Coca-Cola can sell hundreds of billions of famous brands every year around the world. Even if it does not grow, it means that your company's annual sales of Red Ox will reach 100 million cans in three years, and the Gatorade series will reach 300 million to 400 million cans? Is this possible?"

After all, Zong Qinghou is a local, so it is difficult to refute the face of the local leaders. He smiled and explained: "Director Jiang, you may not know that Gatorade is not a brand that started a new business. It was originally a sports drink brand in the United States that had been operating for more than ten years, with a valuation of 30 million US dollars.

Therefore, even if there is no additional channel for selling goods and brand awareness after the joint venture with Red Bull, the export model to North America alone can guarantee an export value of at least 100 million bottles per year. Look, this is the sales data of the Gatorade brand in the United States in the past three years. Of course, if you think we have satellites, we have nothing to say. You can ask for common ground while reserving differences, there is no need to be serious."

Director Jiang took some English materials and glanced at them, but did not tell the authenticity, and couldn't help but frowned slightly.

Gu Ao and Mina looked at each other and felt that the atmosphere was a bit weird.

Then Gu Ao turned around and whispered to Qiu Qing, trying to figure out the situation: "Lao Qiu, what's going on? We are here to build our hometown to deliver results. It was not like this before."

"I don't have the final say in the city. I'm just in charge. Recently, there may be some voices that are unfavorable to me. I think you are too domineering, but don't worry, it won't have any substantial impact." Qiu Qing was not very clear, he just promised to comfort me.

Unexpectedly, after a few minutes of the report, a different sound suddenly became louder.

"How can we say, 'Satellites can also be mixed, seek common ground while reserving differences'! If Red Bull (China) cannot explain the plan clearly and its confidence in subsequent markets and foreign exchange guarantees, it may be difficult for our Land Bureau to approve so many entire industrial land to you at one time.

Starting last year, Hong Kong businessmen and other Southeast Asian foreign businessmen were not standardized, and they made a fortune in the empty stomach. This has happened frequently in coastal provinces. The land in the south was circling the land and said it was built in an industrial development zone. However, after getting it, it was delayed and made excuses to not start construction. Finally, it even hoarded after the three-way and one-level business. When the surrounding area appreciated, it wanted to take advantage of the situation and resell the land in real estate development.

Manager Zong, if you don’t explain what happened today, no matter how Mayor Qiu said, my land bureau can only do it for business. Then you build a workshop for the first phase and accept it and put it into production. I will compensate you for the land for the first phase of the workshop. Isn’t this a difficult task for you, right?”

"Director Lu, hey, you..." Zong Qinghou was immediately unable to speak after being run like this.

Qiu Qing's face also changed slightly, and he persuaded him in a controversial tone: "Oh, Lao Lu, why are you doing this? Everyone is doing construction for their hometown. Xiao Gu's own investment. The investors he introduced were not a model project in the city, and no one else could grab it."

The guy called Director Lu was obviously more tough than Director Jiang of the Municipal Foreign Investment Office just now, and seemed to be upright: "I am also a person who often reads documents, especially the land trends. Comrade Xiao Gu's consistent achievements are affirmed, but as far as I know, he did a lot of mixed praises and demerits in Xiangjiang in the first half of this year.

Zhang Zhongmou, former vice president and cto, is a world-renowned technology giant in the electronics field. What's the result? Their signature was taken to Xiangjiang Painting Cake for planning and cheating the land. It's still unclear how much is used to really build semiconductor factories. Anyway, the time is still short, and it is said that a semiconductor workshop has not been completed. As for how much land will become commercial housing in the future, I don't know."

Speaking of this, Gu Ao finally realized that the resistance he had never expected before came from anywhere, it was all blamed for his recent in Xiangjiang in order to keep a low profile and prevent the enemy from feeling that he was really engaged in a technological career, so he acted too much in the depravity.

As a result, even the righteous people in their hometown could not bear it anymore.

Listening to Director Lu's words, he looked like a righteous and righteous official, who was indeed defending the country's land and resources, which made Gu Ao not able to use despicable means to deal with bad people to deal with him.

He had to take the pretext of going out to smoke a cigarette, then went outside, caught Qiu Qing's secretary Xiao Zhang, and asked about the other party's where he came from.

"Secretary Zhang, Director Lu of the Land and Resources Department, is he from the background? He doesn't even sell his face to Mr. Qiu?"

The secretary said with a "very sure" expression on his face and explained: "Director Lu is indeed a very tough person. He came here with Mayor Li early last year. He was the leader of the Land Bureau at that time. At that time, Deputy Qiu was only the director in charge of culture and tourism. The two were just on the same level, and their seats were not as good as Director Lu.

In addition, you should also know that Mayor Li made a military order in the capital to come to Qiantang to rectify the historical illegal building occupation problem by the West Lakeside. He insisted on returning the lake to the people and cracking down on privileges. Therefore, the Land Bureau is the department that Mayor Li valued the most in his work.

Even though Director Lu has made many political achievements in the past two years, Mayor Li is afraid that after he leaves, he will not be so resolute and not be able to act properly, so he keeps pressing him to work patiently for another two years. If Director Lu really insists on his own opinion, Deputy Qiu will not be able to overstep his power and make trouble."

Gu Ao pondered for a while and felt that it would be better to explain it well. If it really couldn't be solved, it would be better to move Gatorade's factory to a neighboring city.

Real estate dogs should be despised by the people and attacked by good officials. This is natural. Since Gu Ao has earned the benefits of real estate dogs in Xiangjiang, he will become pretentious if he is whitewashed.

Leave the merits and demerits to history.

...

Considering that the other party might have a personal prejudice against him, Gu Ao didn't want to defend the subsequent questions personally, but just handed Mina a small note to let Mina act according to the opportunity.

The planning report in the conference room continued, and Mina, who had received the information and tone, made a clear explanation with confidence:

"Director Lu, you and Director Jiang, after our second round of defense, the main question was, "Why should Gatorade beverage products that are sold well in the United States be moved to China for production and then exported to the United States? Is there an advantage in this cost?

This question is very good. This involves a little bit of trade secrets, but I can still answer you.

First of all, you also know that Red Bull has mastered the second-stage beverage process of a mature concentrated pulp production plant + dilution filling plant, which is the same as Coca-Cola Company. Coca-Cola has also adopted the establishment of only one concentrated pulp factory in China, and in the future, at most one local filling plant will be set up in each province according to market conditions.

This technology was not adopted by Gatorade, but now it is now after it was acquired by our Red Bull. With this technology, China produces raw pulp and the US filling model, transportation costs will not increase too much. Materials and labor costs will be the main part of the cost change."

"But after Coca-Cola set up a concentrated pulp mill in China, the cost did not decrease. As far as I know, the cost of Coca-Cola in China is lower than that of Cola in the United States is almost all reduced by the filling process, because the packaging of filling plants in China is cheaper than that of the United States.

Raw pulp is more expensive because some raw materials need to be imported directly from the United States, such as acid-colored caramel and special citric acid. Domestic raw pulp is slightly more expensive than American raw pulp, but it is slightly cheaper than American raw pulp + transportation costs of transporting raw pulp from the United States to China. Why do you say that Red Bull and Gatorade are different from Coca-Cola in this issue?”

Mina frowned when she heard this.

This is a very good homework. In 1985, people from the local land department and foreign investment department were able to speak the technical term "Coca-Cola's special acid-anti-colored caramel".

When did they become so efficient and enthusiastic about defending their land and resources?
Chapter completed!