Chapter 1794 Both are left behind
In the previous life, in the 2015 Spring Festival Gala, CCTV and Tengxin cooperated to open the curtain of the Spring Festival Gala red envelope for the first time.
At that Spring Festival Gala, Tengxin scattered 500 million yuan in cash and cooperating with other merchants, allowing the people to experience the joy of celebrating the whole world and losing money from the sky. It was from that year that WeChat Pay entered thousands of households.
If Tan Xiaotian and Song Tai agreed to this matter, the process could be advanced by 2 years.
It is October 2012, and the time for Internet giants to set off huge waves of mobile payment has not yet arrived. It is no wonder that Song Tai is so surprised.
What surprised him was not the number of money. As the head of China's largest TV media, CCTV's advertising revenue reached more than 24 billion in 2012 alone, and it was not someone who had never seen money.
What really made him lose his composure was that Tan Xiaotian actually wanted to send out the money by sending red envelopes. What is the difference between this and throwing it away in vain?
Talk about the richest man who has too much money and has no place to spend it?
However, Song Tai is definitely not an ordinary person who can reach this point today. Within a few breaths, he figured out Tan Xiaotian’s intention.
200 million seems to be a lot, but if you buy advertisements, you can only buy advertisements for a header and several periods in programs like the Spring Festival Gala. The influence and communication level are definitely not as good as sending red envelopes.
People like to take advantage of small gains. When they hear that there is a good thing like picking up money for nothing, they cannot be passed on by word of mouth, for fear of losing money if they pick up less.
High, really clever.
Song Tai, who figured this out, gave a thumbs up, "Mr. Tan, how did your brain grow?
I've convinced you."
Tan Xiaotian smiled without saying a word.
After leaving CCTV, Tan Xiaotian called Xiong Yun and Zhang Xiaohu with a phone call.
There is no problem with CCTV, so Xiaowei should start preparing.
First, we need to add red envelope functions to Xiaowei's existing functions, which is not difficult. Second, we need to expand existing servers.
The Spring Festival Gala is a time when China is paying attention. Sending red envelopes can arouse the interest of the people. The number of server visits on that day must be huge, at least 20 times larger than the current peak of Xiaowei, otherwise it will inevitably collapse.
As for the third thing, Tan Xiaotian also needs to contact some other merchants, imitate the previous life to add some voucher red envelopes, and allow more merchants to participate in the mobile payment feast as much as possible.
That night, Xiong Yun and Zhang Xiaohu arrived from Yangcheng overnight. The next morning, an extraordinary meeting was held urgently.
In addition to the two leaders of Xiaowei Technology, Zhan Jiatian, Han Zidong, and Ding Zihan from the Advertising Alliance also attended the conference.
Tan Xiaotian personally presided over the meeting and ordered them out one by one.
"Mr. Zhang, your task now is to quickly add red envelope function to Xiaowei's existing functions and give you a week."
"Xiong Yun, from now on, I will significantly increase Xiaowei's servers. If you have any difficulties in this regard, you can ask Zidong and Zhan for help. From now on to the Spring Festival Gala, there is three months, which is very urgent. If you really can't build it, you can consider temporarily renting a batch of servers. My requirement is that on the day of the Spring Festival Gala, the peak level of Xiaowei's servers is twenty times that of the current one."
Xiong Yun, Han Zidong and Zhan Jiatian were all frightened by this number.
"Boss, is it too exaggerated?
It costs a lot of money to add too many servers. Is the traffic of the Spring Festival Gala really that large?"
Xiong Yun raised questions.
"You know nothing about the power of the Spring Festival Gala, do what I say."
Tan Xiaotian was too lazy to explain to them.
"Mr. Ding, the advertising alliance has the most contact with other merchants, and the tasks they come into contact with are given to you. The more other merchants participate, the greater the influence of the red envelope activity and the easier it is to carry out mobile payment."
This meeting became Tan Xiaotian's one-man show and ended in just one hour.
Several generals acted separately. Now there are only more than three months before the Spring Festival Gala, and everything has to be done overtime.
After they left, Tan Xiaotian called Gu Zhiqing and told her about coming back to participate in the Spring Festival Gala.
Gu Zhiqing calculated the time and happily told Tan Xiaotian that "The Hunger Games 2" would definitely be completed before the Spring Festival, and she would be able to come back to accompany her boss at that time, and there would be no problem participating in the Spring Festival Gala.
After having a working meal at the company, Tan Xiaotian took a nap for a while. At two o'clock in the afternoon, Chang Hong called and said that Liu Hongtong, who was happy fried dough sticks, contacted her. Tan Xiaotian asked him to prepare a sketch, and asked when will Tan have time to go and take a look?
Chang Hong also said a little more, "Boss, do you think they are a little too fast? He completed the task you assigned him the day before yesterday?
Can such speed guarantee quality?”
Tan Xiaotian thought about it, "Happy Fried Worm has appeared in more stage plays over the years. Perhaps this sketch was derived from a certain drama of theirs. In this way, I am just free now, so let's go and take a look."
An hour later, Tan Xiaotian and Chang Hong appeared in the theater.
Liu Hongtong kept in mind Tan Xiaotian's instructions and after returning, he convened all the screenwriters, directors and main actors to hold an emergency meeting.
Everyone heard that they were preparing sketches for the Spring Festival Gala, and they were all very enthusiastic. After voting, they decided to report the work of Shen Teng, Allen and Bombing Yang, "Happiness Today".
As Tan Xiaotian guessed, this sketch is a clip from a stage play of a previous stage drama of Wutiao. It tells the story of Allen asking his good friend Hao Jian to help pretend to be his son on the grounds of traveling through time, which triggered a series of funny and touching stories.
However, Liu Hongtong was careful. He was afraid that this sketch would not satisfy CCTV, so he decided to add another alternative work. Therefore, "The Net of the Sky" was successfully elected. The work tells the story of two employees from a fraud company who temporarily brought the sweeping aunt to cooperate with the "role" to cheat, but ended up causing trouble.
Both sketches are very mature. The actors have performed them for countless times. Just simply rehearse them.
Therefore, Liu Hongtong quickly contacted Chang Hong.
Accompanied by Liu Hongtong and several screenwriters and directors, Tan Xiaotian and Chang Hong sat in front of the theater and watched two sketches carefully.
Several actors knew that they might appear on the Spring Festival Gala stage, so the performance was extremely hard-working.
Chang Hong, who saw these two sketches for the first time, was amused to the point of being together, but Tan Xiaotian was indifferent. He had read it more than once. He dared not say that the burden inside was memorized, but he could also be familiar with it.
The two sketches were performed one after another, and everyone's eyes were focused on Tan Xiaotian and waiting for him to make up his mind.
The actors on the stage were nervous and sweating. After all, the Spring Festival Gala was a hard-won opportunity for an actor, and no one wanted to be defeated.
But they all noticed that the boss never laughed from beginning to end.
Isn't it funny?
Tan Xiaotian noticed the nervousness of everyone and smiled softly, "Both are good, report to Director Ha together, maybe they will stay!"
In his memory, both sketches were indeed on the Spring Festival Gala stage, but the cleaning lady in "The Net of the Sky" was replaced by the queen's dish.
As soon as the words said to Xiaotian were spoken, the actors on the stage were filled with joy, and Liu Hongtong off the stage was also excited.
That's the Spring Festival Gala! Our boss is so proud that he dares to send two sketches in at once.
Chapter completed!