ps: If you want to hear more of your voices and receive more of your suggestions, search for the WeChat public account "qdread" and follow it now to give more support to "Rebirth Star Second Generation"!

The people around Chu Shi have basically accepted the fact that Chu Shi and Guoguo withdrew from the first season of "Voice of China".

Like Fan Bingling, Song Yu, Chu Haoyang and others, they knew about it in advance and all supported Chu Shi's decision. Tang Yanran, Liu Yushi and others also accepted it under the explanation of Nami Miyazaki and did not have much opinion on Chu Shi, but for the vast majority of ordinary people and fans, this is a "big event"!

So much so that after this issue of "Voice of China", Chu Shi instantly topped the top spot in all search engine hot search lists with a tough attitude.

The entire Internet and the entire entertainment industry seem to be dominated by the four words "Chu Shi withdrew from the competition". In addition, the ratings, which were originally slightly stagnant, have improved significantly.

After all, compared to a simple game, Chu Shi withdrew from the competition, which had been gradually unfolding, the ending of "Voice of China" became confusing again. Naturally, both the attention and the ratings were greatly increased.

Originally, in the ninth episode, which was last time Chu Shi appeared on stage, Chu Shi released the latest song "Dimmip", and with the powerful poisonous and popular nature of the song, it reached the top of the major music charts in the blink of an eye, and was loved by countless people. In addition, the ratings of the program reached a considerable height, making the ratings of "Voice of China" reach 25.45%, a very terrifying number.

25.45% viewership share. If it is the last episode, it can only be considered a big hit. There is a great possibility that it will win the throne of the 2009 variety show champion, but it cannot be guaranteed 100%. At best, 80% of the chances, it is very likely that a new work will be born in the second half of the year, breaking this record, and making the entire Ice World Entertainment Company take the second variety show champion trophy, which is very depressed.

But the ninth episode is not the last episode of "Voice of China". After that, there are still many episodes of the program, which has considerable room for improvement.

Variety shows are different from TV series. When it comes to the audience base, they are much worse than TV series. The rating share of 25% is basically a limit. If it is increased by one percentage point, it is a gap between heaven and earth.

If the ratings of a variety show can exceed 26%, although it is only one percentage point, in this case, it can be said that there is a possibility of 99% winning the annual variety show championship in one fell swoop.

A variety show with a rating share of 25% in two or three departments may not necessarily have a variety show with a viewership share that can exceed 26%. It seems that the gap is just a percentage point, but it is really big.

Just like the first season of "Where Are We Going, Dad?", the last episode received a ratings of 26%, completely establishing the throne of the ratings champion in 2008, and the 2009 "Voice of China". It also has a chance to surpass 26% of the ratings and win the supreme.

But the subsequent ratings made the entire Ice World Entertainment Company employees, including Chu Shi, very depressed.

It’s not because of poor grades. It’s just a feeling of ‘insufficient stamina’!

According to normal circumstances, it is not easy to break the 25% ratings of "Voice of China", and it is only possible for more than a dozen episodes of the program to achieve it. However, with the help of Chu Shi, taking advantage of Chu Shi's popularity and the excellence of the song "Dimmillion", this feat was accomplished when the ninth episode was broadcast. It seemed dazzling, but in fact it had a scent of "overdraft potential".

In the two episodes of the ninth episode of "Voice of China" received a 25.45% rating share, the ratings of "Voice of China" did not rise but fell instead. Although not much, the ratings of each episode fell between 0.1% and 0.2%, and it has not fallen to 25%, but it is still in a very bad state.

After several episodes of the program's ratings continued to decline, "Voice of China" finally stabilized its ratings without declining with its excellent production. With the new things in each episode and the introduction of 99 mass media reviews, "Voice of China" has guaranteed both the style and the fairness of itself, which has increased the ratings of the program again.

It can also be seen from this that Chu Shi’s decision to introduce 99 mass media reviews is correct!

Although he has made considerable benefits and has reduced his freedom a lot, it has once again raised the inner level of "Voice of China", and after having a considerable "fairness guarantee", the audience base has become larger and larger.

Overall, Chu Shi still made a profit.

Of course, the 99 mass media reviewers invited by Chu Shi also made a steady profit without paying any price. Just send a staff member to the scene and put the name of their own company. It is definitely a good thing to promote their own brand and grab some potential students.

Of course, the main reason why I promised to appear on stage in "Voice of China" is that "Voice of China" now has countless audience bases. If the performance of this program is not good, even if it spends hundreds of millions of dollars, these mass media will not compromise.

They pursue profits, but they will never at the expense of their own brand.

It is also the hidden help brought by these 99 mass media reviewers that have allowed the viewership share of "Voice of China" to rise again. By the time Chu Shi appeared on stage again, that is, the end of the championship selection competition in the Hasson group, the viewership share had increased by 0.3 percentage points, reaching a figure of 25.77%.

This number has made countless people intoxicated and countless entertainment companies are jealous!

If there is only 25% of the ratings, the chance of winning the annual variety show championship is 80%. Although it has only increased by less than one percentage point, this probability has risen again. Even if the ratings of "Voice of China" remain unchanged, there is also a chance of more than 90%. It can win trophys that countless variety shows are envied by people.

The small increase in viewership rate cannot bring too much benefit to Chu Shi in terms of "advertising share", but Chu Shi knew that as long as his plan was implemented smoothly, his profits would increase exponentially in the next time, which would definitely be a big profit. In his heart, he naturally became more and more grateful to the joining of 99 mass media.

Without them, Chu Shi would never have earned so much!

Of course, this also made many variety show production companies very excited!

As early as when "The Voice of China" became popular, many entertainment companies had already begun to plan and produce music talent shows. This was expected by Chu Shi, and he did not feel any dissatisfied with this.

A type of variety show is popular and will inevitably cause a series of follow-up reactions, just like "Where Are We Going, Dad?" After it became popular, countless similar parent-child variety shows were born. Unfortunately, the resources of star dads and cute kids in the entertainment industry are really limited. Moreover, the big names are waiting for the call of "Where Are We Going, Dad". Few big names are willing to participate in follow-up programs, which makes the number of such follow-up programs limited, but music programs are different. After all, there are too many people in China who have a dream of music!

From the beginning, music talent shows have not attracted much attention. Although the movie "Super Girl" was born during this period, the works that followed the trend have suffered different degrees of failure, which has quickly subsided. Now, with the two popular music talent shows, "Super Girl" and "Sound of China", people have also gained a new understanding of this type of program, and many viewers who like it have been born, and many music talent shows have been born in a short period of time.

Not to mention what is being prepared, but only what has been officially broadcast on major TV stations, there are no less than five, including many well-produced works, but I want to surpass "Voice of China"...

It's not a matter of time, but it's simply impossible!

There are many famous singers in China, and there are few mentors in "Voice of China". As long as these works are willing to spend money, they can indeed invite huge star mentors in the future. However, it is difficult to do this in terms of outstanding students!

Confident and powerful students either plan to participate in "Voice of China" or plan to participate in "Super Girl". They make their debut and rise with the help of these two popular programs. Only contestants with limited strength will take the stage to try their luck in following the trend. Without excellent contestants' resources, it is really difficult to start a music talent show.

This is the importance of the brand, and it is also the reason why Fan Bingling insists on building the Chu Shi variety show brand, and Chu Shi also agrees very much.

Under the constraints of the college's resources, various music talent shows wanted to increase their popularity and also focused on the "mass media judges" and wanted to use their brand influence to expand the program like Chu Shi. Even Chu Shi heard that some local tyrants directly spent a lot of money to judge these mass media, but the effect was very poor. Even the programs that were most willing to spend a lot of money were invited to only less than ten mass media judges.

Chu Shi had expected that if he wanted to cooperate with these mass media reviewers, he would pay attention to "mutual benefits". If he wanted to simply spend money to seek help, it would be impossible to succeed. For any company that is in a positive development stage or has grown, its brand influence and credibility are always above pure money. As long as it is managed properly, there will be countless opportunities to make money in the future. There is no need to kill the chicken to get eggs and consume the brand influence too early.

This also led to the fact that there is only the music talent show "Voice of China" on the market, which cooperates with 99 mass media judges. While the ratings have increased again, it has also laid a more solid foundation for the program itself, and played a crucial role in the following competitions and the second and third seasons of the program.
Chapter completed!