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Chapter 1867: The Future of E-Commerce

"Now that Mr. Cai has made up his mind, I won't say much more. In the future, we will be opposites, but the opposites in career are not the same as the opposites between people. We are still friends in private." Yang Qiuyu said and stretched out his hand.

grip..

Cai Congxin held Yang Qiuyu's hand with both hands and wanted to fight for more, "Mr. Yang, can you please believe in my vision for once? I think the final winner must be Ma Yunyun and Baba E-commerce. Please withdraw your investment from Pangu."

, join us.”

Yang Qiuyu became serious and said, "The fight hasn't started yet, but you just said that your side will definitely win, and have you ever heard of the idiom that a proud soldier will be defeated?"

Cai Congxin stopped talking, bowed slightly and left.

He felt uneasy. He did not attract Mortal Technology this time, but he learned that Mortal Technology invested in Pangu e-commerce company. What he will face in the future is Mortal Technology. Can Mortal Technology bring Pangu e-commerce forward?

No, regardless of whether it can be brought up or not, the decisive point of whether a company is successful or not is definitely not the traffic, but the model.

The model of Yiqu Yanxia is that after completing an order, Yiqu Yanxia will draw a 0.2 head, that is to say, if the merchant sells something for 1 yuan, 2 cents will be given to Yiqu.

This business model will definitely not last long, because there is no difference between commission on orders and renting a store to sell goods.

The model of 8849 is company-to-company, for example, a rubber company sells rubber to a shoe factory. This kind of company-to-company sales is the same as negotiating business in the market. It can be negotiated whether there is a platform, and the profits online and offline are also the same.

Almost the same, and the most fatal thing is that a small number of people are involved, even if it is reversed, it will be useless.

It is impossible for ordinary people to go to 8849 to buy rubber to play with and cotton to make clothes. To put it bluntly, 8849 is only for people doing business.

The very existence of this niche model is contrary to e-commerce, so it will inevitably be eliminated, just like there is a thorn in the seat that will be pulled out sooner or later.

Lakeside residence.

Simple villa area.

At that time, a building only cost 500,000 yuan. Ma Yunyun bought a building here and later transformed it into her own company. Baba e-commerce was established here.

After Cai Congxin returned to the company, Ma Yunyun couldn't wait to ask the result: "How was it? Did Mr. Yang agree to join the team?"

Cai Congxin's expression was very solemn, and his body seemed so heavy that he was about to bend over. He slowly sat down, took a sip of water, and recounted his conversation with Yang Qiuyu.

After hearing this, Ma Yunyun felt unspeakable sadness on her face.

"Sure enough, the big guys are all forward-looking, and they will not give up on e-commerce. But I have never heard of Pangu e-commerce. They don't even have a web page, which is very strange." Ma

Yunyun was very confused.

"Are you sure you don't even have a web page?" Cai Congxin also felt unbelievable. Yang Qiuyu said it himself, Pangu e-commerce has been operating for a year, what have they been doing in a year?

"To be sure, our biggest competitors are currently two. One is Yiquyanxia and the other is 8849. I have never heard of Pangu E-commerce."

"This is strange. What kind of medicine is sold in Yang Qiuyu's gourd?"

"No matter what medicine we sell, we just need to do our job well. I believe that as long as we work hard and focus on small and micro enterprises, our business will be successful." Ma Yunyun is still very optimistic.

After all, he didn't even pay attention to a multinational company as big as Yiquyanxia, ​​let alone Mortal Technology.

But Cai Congxin had a vague feeling that Yang Qiuyu was planning a big game, and it was very strange that the website had not been online for a year.

"No matter how much, we now have funds on hand, the first task is to increase the number of merchants and the number of transactions. As long as these two items increase, subsequent investments will roll in. Establish a central idea, don't think about it in the early stage

make money."

"I think so too. Don't think about making money in the early stages of your career. Think about doing things well first."

Both of them are correct in this view.

The next problem faced was drainage. Cai Congxin and Ma Yunyun implemented two steps

One way to attract traffic is to advertise in newspapers, magazines and TV, and the other is to go to the countryside to do banners and wall ads.

Some people may think that going to the countryside to paint wall advertisements is too LO, but in that era when television was the mainstream propaganda outlet, there were many wall advertisements in the countryside and county towns, and the famous K of Hearts nutritional supplement could occupy the top nutritional list in the hot summer.

The location of the product depends on the popularity of wall advertisements in towns and counties.

So don’t underestimate the wall advertisements in towns and counties. Furthermore, Lin Bufan has his own reasons for targeting towns and counties. Townships and counties gather a large number of small and micro enterprises and self-employed people. For example, in villages, there are many villages.

They are all fruit villages, tea villages, and vegetable villages. As farmers, the biggest problem is sales. Baba e-commerce can just allow them to sell on the Baba platform.

Some small factories in the county, such as towel factories and clothing factories, can also sell on the Baba platform, with hundreds of thousands of orders a year, which is also a considerable income.

In addition, the cost of painting walls in towns and counties is low and can be maintained for several years, which is also a very important factor.

Compared with TV advertisements, wall-painting advertisements in townships and counties are too cheap.

After formulating the policies and strategies, Baba Company began to implement them.

In the blink of an eye, more than a month has passed, and it has come to the hottest month of August. The summer cicadas roar tirelessly, the sun is scorching, and the air is dry.

Lin Bufan was sitting in the office, blowing on the air conditioner and drinking Coke, very comfortable.

"The preliminary work has been done, and the Pangu e-commerce webpage can be officially launched, and 3,000 customers will enter it at the same time." Wu Zhengtianhui reported.

Wu Zhengtian is an e-commerce expert invited by Lin Bufan from Citigroup.

In his previous life, Wu Zhengtian was the general manager of Amazon Greater China. Lin Bufan had read an e-commerce book written by him and felt that Wu Zhengtian was a rare talent. First, he had an entrepreneurial spirit and did not engage in frivolous things; second, he had an entrepreneurial spirit;

, he has an accurate judgment on the development of e-commerce. He said that e-commerce can overshadow traditional sales, but it cannot replace traditional sales. For consumption in stores, especially for luxury goods, high-quality services can only be obtained online.

Not available.

It’s easy to understand. When a rich woman goes to a LV store to shop, the waiter serves her attentively, pours tea and water, and flatters her all the way. This kind of experience cannot be achieved online.

Wu Zhengtian also said that the amount of online transactions for large items is limited, such as cars, houses, and valuables worth hundreds of thousands. Most people will definitely choose to shop offline for these things, so he said, don’t treat e-commerce as
Chapter completed!
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