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160 Bestsellers & Popular Forums

Literary Spring and Autumn Publishing House put a lot of effort into publishing Lin Junxiu's "Spark" this time, and specially invited Japan's strongest designer to design the cover for the single book. Although Lin Junxiu was a little confused about the designer's postmodern techniques,

But he still admitted that the cover does look "high-end". Different from commercial novels, pure literary novels must deliberately create a "sense of distance" from ordinary readers, so as to attract ordinary readers' desire to buy. This is in love.

It's called the "dog licking theory". The less you can get a dog to lick, the more enthusiastic it will be. The so-called "house that can't lick a dog" is probably like this.

Before officially distributing "Sparks", Literary Spring and Autumn Publishing House contacted a group of critics and professors of literature-related majors early and mailed them sample copies of the book. Some of them were reserved by the publishing house.

Critics mainly want to prevent the review circle from giving the book "one-sided" negative reviews. However, Wenyi Chunqiu Publishing House is very confident that this book should be a book with more positive reviews than negative reviews.

Due to the core position of the newspaper publishing group in the Japanese media industry, coupled with the "worship of type" in Japanese society, even in the 2010s, the number and reading volume of Japanese newspapers and periodicals are still the best in Asia and even the world. In addition,

The Japanese newspaper industry is very tacitly divided into three levels: national level, regional level and local level. Therefore, there is almost no vicious competition between newspapers and newspapers. Therefore, most Japanese newspapers and magazines live very freely.

Due to the development of Japanese newspapers and periodicals, there are also many writers in need, so being a writer in Japan is indeed a very lucrative profession. Less than a week after Literary Spring and Autumn Publishing House sent Lin Junxiu's new book "Sparks"

Over time, reviews of this book began to appear in local newspapers across Japan.

The reviews collected by the publishing house's marketing staff were basically positive, and while local word-of-mouth was brewing, regional newspapers and national newspapers also began to review the book. By the next week, some well-known book reviewers and professors also published comments

Everyone thought that "Sparks" was a rare pure literary novel that not only had commercial gimmicks but also maintained the ideological and ideal nature of the novel; at the same time, everyone praised Lin Junxiu's improved writing skills.

.

After two weeks of preparation by word-of-mouth, Lin Junxiu's new book is finally on sale in the bookcases of major bookstores and supermarkets. Originally, several of Lin Junxiu's books were very guaranteed, and this time there are so many book reviewers and

The literature professor acted as a guarantee, so Lin Junxiu's "Spark" sold more than 500,000 copies in the first week. When Wenyi Chunqiu Publishing House heard the news, the president was so frightened that his glasses almost fell off. After all, this is a book.

It's not a single. The price of a Japanese single is much more expensive than a single CD. And even for a single CD, the first week sales of 500,000 were enough to shock the media.

Sure enough, after the first-week sales of "Spark" were counted by Ori, the media in Japan went crazy because everyone felt that they were witnessing the birth of a best-selling book. In order to boost sales in the later period, Bungei Chunqiu Publishing House immediately

Please ask Lin Junxiu to receive more program announcements so that he can go on the program to promote it.

At this time, Lin Junxiu and his new book "Sparks" are the focus of the media, so the programs that are willing to announce Lin Junxiu are all kinds of programs, from news programs to variety shows. Especially this kind of cultural program can be regarded as educational

Program branches, NHK and the five major private broadcasters love this type of program the most. Because Japan's "Broadcasting Law" stipulates that all wireless TV stations must have educational programs with a specified length and proportion, so if you can get one episode, make one as soon as possible.

"For the first time, I feel that promoting a new book is more tiring than promoting a single." Lin Junxiu said with a yawn after coming out of a radio station's headquarters building. "This year's spring break is really very cold."

Since Lin Junxiu is a minor and a high school student, Japanese law stipulates his latest working hours and earliest working hours. But even so, Lin Junxiu still feels very hard for the sleepy boy. And it is still spring break.

,Didn’t the Chinese poet once say? It’s like sleeping in spring without realizing the dawn.

"Actually, Mr. Lin is more motivated than Mr. Lin when he thinks about how much royalties he can bring from selling more new books!" Koishi Takasuki has basically figured out Lin Junxiu's temperament. Don't look at Lin Junxiu's usual aloof and scholarly demeanor.

In fact, one of the things he loves most deep down is money. "The company's newly opened 5ch still needs Jun Lin to invest a lot of money."

"Alas, Japan is really a country that is unfriendly to Internet startups." Lin Junxiu felt pain and happiness when he thought about 5ch's increasing number of visits.

Hiroyuki Nishimura would rather sacrifice the access speed of 2ch to place the mainframe in the United States because he clearly sees the hardware cost difference between Japan and the United States. The United States not only has the richest IP reserves in the world, but also has high hard costs such as bandwidth and host hard disks.

It is far lower than that in Japan. Although Junxiu Lin has embraced SoftBank in Japan, the speed of burning money still gives him a headache.

"How about I just follow Nishimura's example and put ads for gambling websites and adult dating websites on 5ch."

Nowadays, the main income of websites comes from advertising, and advertising fees for gambling and adult dating are the highest. Lin Junxiu rejected this type of advertising in order to create a different style for 5ch and 2ch, but now it seems that regular advertising

The income simply cannot cover the expenses of the entire website.

Compared with traditional BBS, apart from purely anonymous discussions, another important reason why websites like 5ch and 2ch are interesting is that the layout settings of 5ch and 2ch are established because of needs, rather than being established first and then cultivated.

Like 2ch, the original version of 5ch had only one discussion board. Only as certain topics became more popular, new boards were established.

Due to the design of the program, the discussion thread on 5ch will be automatically locked into a static web page when it reaches a certain number of replies or a time limit. Therefore, once such topics become unpopular, the corresponding pages will not become a burden on the forum. Because static web pages

The access pressure is the lowest. Basically, everyone’s discussion content is archived on 5ch.

The principle of Baidu Tieba is actually similar to that of 2ch, except that the new version of 2ch is due to everyone’s interest, while the new version of Baidu Tieba is due to search popularity. But no matter what the specific reason is, in essence, users generate new

Content, therefore can be regarded as a product of web 2.0.

Although Lin Junxiu's 5ch is a high imitation of the 2ch layout, it still has a unique design in color matching and fonts, which has an aesthetic that is not in line with this era. Fortunately, netizens are generally a relatively receptive group, and everyone quickly

He accepted the setting of 5ch. Moreover, Junxiu Lin also introduced mascots to 5ch. After all, the mascot economy is a major pillar of Japan's economy in later generations.

Not to mention that I have already plagiarized Kumamon, so let me plagiarize Funashi, who is also known as the crazy pear spirit. Originally, Lin Junxiu wanted to choose a loli as the poster girl of 5ch, but Lin Junxiu was worried that 5ch would become completely otaku, so he decided to

Chosen Pear Essence.

But even if Lin Junxiu hopes that 5ch will be more popular, 5ch's otaku route seems to be an irreversible route. Although Funashi is not as popular as Loli girls, it has been recognized by everyone. After all, Funashi is crazy.

I really have a sense of my own style, although the nerds of 5ch are still shy in public.

"Although I don't want to admit it, 5ch is becoming more and more like a forum for Otaku people." Lin Junxiu looked at the popular sections on 5ch with a headache.

The popularity of the idol version (mainly discussing Johnny idols), the Mo version (a special version for discussing Morning Musume), and the JK version is the first legion, far ahead of the second legion. And the second legion is

There are mainly comprehensive versions of anime and games and sub-editions of popular works. On the contrary, social topics and other content are suppressed in the third legion, which is far behind.

Otaku is not a positive word in Japan. Once a person is labeled with this label, it is almost considered "social death." Even in the Abe era, because the otaku economy did bring real stimulus to the Japanese economy, the media in the Abe era

It has become a bit friendly to otakus, but public opinion has not changed. In later generations, both the government and the media tried their best but failed, not to mention that the media now discusses otakus as if they are discussing some kind of harmful alien creature.

As the popularity of 5ch gradually increased in Japan, the traffic of 2ch began to drop off a cliff. Although 2ch is set up on servers in the United States, its main user group is Japanese netizens. Since there are alternative and

5ch is better, why should we access 2ch, which has a relatively large delay? Although there are still a group of self-proclaimed "die loyal" users who stay on 2ch, the traffic brought by these users is far from enough for advertisers to pay.

Hiroyuki Nishimura began to feel the "malice" from the business society.

Originally, Hiroyuki Nishimura was a technical talent and knew nothing about website operations. It was just that there was no alternative website in this era, so 2ch could become one of the largest websites in Japan during its brutal growth. But even so, in later generations of Internet companies,

In an increasingly formal era, Hiroyuki Nishimura was still eliminated. Junxiu Lin and 5ch just accelerated this process and made it happen in advance.

5ch not only has three websites owned by the blogging company to help guide traffic, but Softbank also opened an entrance for 5ch on the homepage of Japan's Yahoo portal. This gave 5ch the title of "Japan's No. 1 BBS", and not only did it win the title of "Japan's No. 1 BBS"

The love of netizens has also attracted the attention of traditional Japanese media and overseas. The 5ch forum style has also begun to spread from Japan and has become one of the early styles chosen by many forums in Asia.

And just when the cherry blossoms were in full bloom, Lin Junxiu ushered in his sophomore year of high school. On the class schedule, Lin Junxiu discovered that Uchino Jingping had actually won the lottery, because he was assigned to the same class as himself. In a class. Because many people in the new class are new classmates. Although they had contact at last year's sports meeting, they are not so familiar with each other after all. At this time, he found that there was an acquaintance Uchino Jingping in the class, and Lin Junxiu suddenly felt It's actually quite good.

"Lin Jun, you actually ranked second in the school in last year's academic test!" Uchino Jingping said exaggeratedly.

"Didn't you already see it when the results were distributed last year? Your reflex arc wasn't so big that you realized I was second in the school now, right?" Lin Junxiu answered calmly on the surface, but secretly in his heart Give Uchino Jingping a thumbs up.

As expected of my good brother, I gave myself a chance to show off when I first arrived in a strange place. Since you are so sensible, I will have to bear with you for a few more minutes when you want to hug me in the future. We are all boys anyway, so Nothing to lose.

"Because Kawamura Naoto-kun sitting in front of you happens to be the number one student in our school." Uchino Yasuhei said.
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