Zhang Yanming told Mr. Wang: "This kind of commercial real estate is mainly a problem of a large business entering the market at the beginning, including competitive supermarkets, shopping malls, and some typical stores.

These companies are all our companies. If you can’t talk about a more suitable one, it’s still okay to just fill in the numbers. You can just contact yourself at that time.

I still say the same thing: If you want to engage in commercial real estate, you must fully consider the general consumption level of the local public and reasonably set the rental price so that you can last long.

High selling prices and high rents can indeed bring temporary high profits, but they are destined to be unsuccessful.

If you are expensive, all the operations and stores in your business will be expensive, and then your business center will become a place that the public cannot afford to gain.

We are not a town government, they can ignore it and not consider any consequences. We cannot do it, we have to rely on the average consumption of the public to continuously obtain profits.

The top-notch groups in a city are always just a little bit. Don’t put any expectations on this group of people, it’s not worth the loss.”

Mr. Wang put away the notes handed over by Zhang Yiqiang, thought for a while and looked at Zhang Yanming: "Do you think there is a problem with the renovation plan of the old commercial area and the old city area in Ruer now?"

"I don't know if there is any problem with the city's plan," Zhang Yanming shook his head: "I haven't seen it. But there must be problems during the specific implementation process.

The transformation of Wuai and Nanta was a complete failure, and the continuous increase in rents was not controlled at all. You should know that the reason why it formed its current scale was because of the popularization.

Taiyuan has completely destroyed the foundation of a hundred years and created a lot of high-end people. The loss of popularity is inevitable. The consequences will be very serious.

Although there is no demolition on Zhongjie, there are also various troubles without upper limits and bottom limits. In short, everyone wants to get some benefits when they get in."

Zhang Yanming shook his head: "So I have always been too lazy to touch projects in this area, including commercial residential areas. But on the other hand, this is also an opportunity."

Mr. Wang thought for a while and said, "Build a mass consumption place?"

"Yes," Zhang Yanming smiled: "They don't want it, we want it, give them the high-end and elite."

"Isn't it better to catch the top-notch group?" Xiao Liu didn't understand.

Mr. Wang looked at the confidant favorite: "How much can the consumption of high-end and sophisticated groups occur locally? Beijing, Shencheng, Yangcheng, and abroad are all scattered and cannot be caught."

Zhang Yanming said to Xiao Liu: "My home is here. In the steel city, which is 60 kilometers away, it is thirty-five kilometers east from the steel city.

We are all steel mill workers, and many dual-employed workers have a consumption capacity of one year higher than the average level in Ruer.

However, our business is quite lagging behind and the local economy can never be established.

It is because everyone will run to the city and Ruhr to spend. Do you understand? This is the commonality of people.

We all know this. When we were working in the factory, when we were paid, everyone would smile and say that they would send money to Ruer again.

Most of the people here are not very familiar with the city, but they are more familiar with Wuai Nantamenqing, Taiyuan Zhongjie, than locals."

"You're from a steel factory?" Mr. Wang asked Zhang Yanming.

"Well, I entered the factory in 1988, became a regular in 1991, and my work relationship was transferred in 1998. I worked in the factory for five years and suffered an injury once."

"Not a cadre?"

"Workers are really workers in front-line and class positions. Our job allowance is very high, several times the salary." Zhang Yanming smiled: "I was enlisted in the army in 1998."

"Then, your change is really... too big, I can't believe it." Mr. Wang exclaimed. In four years, this change cannot be expressed in a drastic way.

He knew what Zhang Yanming's identity is now.

"Luck," Zhang Yanming nodded: "So I'm very sober, knowing what I should do and stick to, and trying to do more meaningful things."

After thinking about it, Zhang Yanming said: "The same thing is the case, don't be eager for quick success and instant benefits. You should consider the long-term. This is the case for being a person and the same is true for running a business."

There are indeed many things that foreign companies are worth learning from. I feel that the first point is their far-sightedness.

Walmart, you should have come into contact with Coke, which one of those large companies with a long history, is eager for quick success and instant benefits? Which one does not have a sense of social responsibility?

They have done their service to the extreme, valued customer experience, and suppressed profits at the critical point. Are they stupid? Not as smart as us?

So they can make their businesses all over the world and last for dozens or hundreds of years. This is what we should learn.

If there are these in China, just call them enterprises. Where are they focusing on? They can’t do it for a long time.”

"Do you really think there is something wrong with our project?" Xiao Liu asked again.

"Yes," Zhang Yanming nodded affirmatively: "The land price is too high, and your sales price will also be too high. Then there will be no mass base and the popularity loss will be too serious.

The biggest problem facing these shops you run is that the investment cost of merchants is too high, and the training period will be objectively extended.

What will happen if you imagine yourself?

What I think is that merchants will eventually add this result to you and point the finger at you. No one will look for the reason from themselves and will push the responsibility out.

There are two companies in one company, ten companies and twenty companies, and when there are dozens of companies, conflict is inevitable. And they have actually lost money, and they are actually caused by you.

Unless you have a way to quickly gather popularity... this is too difficult and impossible to do, no one can do it."

Taiyuan Street has been rectified since the 1980s. Over the past decade, residents have been continuously migrated to the edge of the city, and have basically become a "busy" hollow urban area.

It is because it was once prosperous, popular, and commercial value continued to increase... But no one thought about how prosperous it was to rely on if there was no one. Or he was disdainful to think about it.

Making money is a big deal.

Mr. Wang’s project faces such a problem. There are no residents around and business needs to flourish, but prices need to be raised again... Isn’t this a castle in the air that deceives oneself?

In fact, to go further, the whole country is almost the same, and everyone is doing this.

People are living in the happy times of the past and cannot extricate themselves, and no one is willing to look up and look forward.

Just like those clothing companies, they were immersed in the high interest era in the 1990s, and they always thought that a lot of people would pay for the price. So they went bankrupt one by one.

In addition, the society is becoming more and more vanguarded and the economy is becoming more and more prosperous. No one is going to do business steadily anymore. They all want to make big things happen and leave if they cheat.

Mr. Wang looked at Xiao Liu, thought for a while and said, "What does Consultant Zhang mean to directly become a comprehensive commercial center?"

"A large, popular comprehensive commercial center, integrated with food, drink, entertainment, leisure and shopping, attracts young people to come. I still say the same thing, no matter what, you need to be popular and control prices."

"This is how it will be changed," Xiao Liu looked at Mr. Wang: "All the previous construction needs to be demolished, and all the investment has to be lost, and at least about 300 million yuan is needed."
Chapter completed!