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Chapter 129 [Strong opponent](2/2)

With the development of Japan's economy, Japan's demand for zippers has also increased greatly, increasing by dozens of percent every year.

Hu Chengdong, marketing manager of Cheung Kong Holdings, quickly came to Lin Zhichao's office.

"Boss, the Japanese agent gave us feedback that YKK zippers have used a new type of rice arranging machine with a speed of 4,000 rpm, a total of twenty units. This is the sample we brought back, please take a look!"

There was no surprise on Lin Zhichao's face. He had already thought that one day, with the Japanese industrial technology, even the Americans would suffer some losses in the future. They could often produce better products at cheaper prices.

He took a YKK zipper and pulled it back and forth, feeling its quality; he quickly concluded that the product was no different from that of Cheung Kong.

"What about the price?"

This is a key question.

Although it is said that no matter who rises, Yangtze River Industry will have a place, but Lin Zhichao still hopes that Yangtze Zipper can become a world zipper giant and rival YKK Zipper.

Cheung Kong Holdings must enter heavy industry - smelting, ship-breaking, copper smelting, and Tseung Kwan O is one of the good places.

"The market price of their aluminum alloy zippers is equivalent to 0.6~0.7 Hong Kong dollars, and the estimated cost price of aluminum alloy zippers is around 0.4 Hong Kong dollars each."

When Lin Zhichao heard this, he understood what Tadao Yoshida was thinking. They could make a lot of profit at this price; but if Cheung Kong Industries went through an agent, this price would be unlikely.

If he wants to squeeze Yangtze River Industries out of the Japanese market in this way, it is obvious that Tadao Yoshida overestimated YKK zippers.

You know, no matter how cheap the wages of workers in Japan are, they cannot be compared with Hong Kong. To put it bluntly, the workers in Hong Kong are from the mainland and just need to be fed. Although Japan was badly bombed, at least its industrial foundation is still there and there are Americans.

support.

The cost of Cheung Kong's aluminum alloy zippers has been reduced to less than 0.35 Hong Kong dollars per piece and 1.70 Hong Kong dollars per meter. The cost of copper zippers is less than 0.5 Hong Kong dollars per piece, which has greatly reduced the cost.

The tariff on zippers is very low, only 10%. In order to attract foreign investment, the Japanese government gives very preferential treatment to foreign businessmen. Not only does it provide lower interest rates than its own people, it also does not set up trade barriers for its products.

Cheung Kong has monopolized the Japanese market for so long, and the government has not interfered. In fact, they also understand that it is not in their own interests to legislate to stop a small zipper. First, the impact is not good, and secondly, Hong Kong is also a must for Japan's resource trade.

place.

"That's it! You ask our office in Japan to contact Japanese agents or wholesalers, and we wholesale it to them at 0.42 Hong Kong dollars per aluminum alloy zipper, and they pay the customs duties and freight. In this way, we can at least stabilize the market.

, and will not completely withdraw from the Japanese market.”

At this price, Yangtze River Industry still has a gross profit of more than 20%. It wants to occupy a niche in the Japanese market. When the wages of Japanese workers increase in the future, Yangtze River Zipper may make a comeback.

"Okay. Many agents still hope to continue to cooperate with us. After all, YKK zippers prefer direct sales from manufacturers. Only in remote areas of Japan, they choose agents."

Lin Zhichao nodded. In fact, the price difference is 10%, so not everyone will buy the cheaper one. Channels are also very important.

Although YKK Zipper has put into use 20 automatic zipper machines, if they want to sell zippers to countries and regions outside Japan, they will be attacked by Yangtze River Industries.

Currently, Cheung Kong Industries has a large number of sales channels in Europe, America, and Southeast Asia, and has also set up factories in Singapore. Obviously, YKK zippers still have a long way to go.

At this time, Cheung Kong actually already had 25 automatic zipper machines, and imported five different types of zippers from Germany, specializing in the production of special functions.

Once Europe and the United States do not ban the Yangtze River zippers produced in Singapore, in the next few years, Yangtze River Industries will still add various machines every year to supply the growing market demand.

But when Tadao Yoshida learned that Yangtze Zipper's agents had adjusted prices in response to the onslaught of YKK zippers, he was a little surprised. He thought that Yangtze Zipper would gradually withdraw from the Japanese market, but he still wanted to resist tenaciously.

Keita Masataka said: "Boss, do you want to adjust the price and drive Yangtze Zipper out of Japan completely?"

Tadao Yoshida immediately waved his hand and said: "There is an old saying in China, which is called boiling frogs in warm water. The Yangtze River zipper can give a super cheap wholesale price, but the oil lamp has obviously been exhausted. We can just take our time to seize the market. What's more, we want to

It is impossible to completely defeat them with these twenty machines, or even with machinery. The important thing is to accumulate strength, build a large factory, and then develop the entire industrial chain, and finally defeat Yangtze Zipper in one fell swoop and become the world's zipper giant."

Last year, he understood that even if the price of zippers produced in Japan is slightly higher, many customers still choose to trust YKK, which accounts for 22% of the market. Now, the prices of the two products are similar, and even YKK zippers have an advantage, so YKK should be the one

Encroaching on the Yangtze River zipper market.

Masataka Keita nodded and said, "As for the agents and wholesalers, shouldn't we also take action and discuss cooperation with them?"

Tadao Yoshida said: "Yes, to win over them is to cut off the hands and feet of the Yangtze River zipper. You can arrange for them to come to our factory for inspection, with full board and lodging, and let them see how developed the industry was in our small days."

"good"

A few days later, many zipper wholesalers came to YKK zipper factory to inspect.

When they saw the 20 new machines, everyone praised them one after another!

When he learned that Cheung Kong would only sell it to everyone at a wholesale price of HK$2.1 per piece, Tadao Yoshida's first words were: "Impossible!"

It’s incredible. Doesn’t it mean that the gross profit of one mile of zipper is only 5%?

An agent smiled and said: "President Yoshida, if it weren't for such a low wholesale price, we would have been unable to fight back against YKK zippers. Of course, at present, our business is also greatly affected. Who knows?

You supply directly to big manufacturers!”

In fact, everyone is still very unhappy with Tadao Yoshida. If it weren't for him, everyone could continue to make money safely.

Nowadays, the good news is that when zippers are imported from Hong Kong, their net profit is 20%, which is no longer the huge profits of the past.

Tadao Yoshida suddenly felt embarrassed. He thought he was giving everyone a favor, but he didn't expect everyone to complain about YKK zippers.

Now he is in a difficult position. The wholesale price of 2.1 Hong Kong dollars is impossible. He even offers more than this price to large factories.

On second thought, these agents need to pay customs duties and shipping charges, so the cost should be more than 0.5 Hong Kong dollars (converted).

Therefore, Tadao Yoshida planned to wholesale it to everyone at HK$2.6 per meter, and promised to lower the cost before considering adjusting the price.

As expected, some agents responded, and of course many agents made up their minds to try both zippers to see which one sells better.

After finishing this matter.

Sitting in his office, Tadao Yoshida was high-spirited again. Although Cheung Kong was still a rival, he now had the upper hand in the Japanese market.

"The United States is blocking trade in the Far East. Will Hong Kong be involved?"

"If the Yangtze River zipper cannot import aluminum alloy and copper, I am afraid it will have to survive, right?"

Tadao Yoshida suddenly thought of it, and then he couldn't help being pleasantly surprised.

wait!

He believes that Hong Kong zipper products will face a severe situation!
Chapter completed!
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