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Chapter 207 [Only the harder you lose, the more you earn]

The launch time of the two projects is basically determined. The "Online Cloud Translation" project has a huge engineering volume. The development team's goal is to strive to be able to launch a test version around 2009. It not only takes time for its own technology development, but also has a significant relationship with the progress of cloud computing services.

As for the "Virtual Idol" plan, it will be launched at the end of this year, with relatively small project volume.

Three days later, Blue Star Technology Headquarters and the Office of the General Planning Department of the "Virtual Idol".

At this moment, Luo Sheng and a group of young people gathered in the planning department. These people were all members who had just been transferred to the "virtual idol" development team.

“Is there so many people in the whole group?”

Luo Sheng looked around and saw that the number 60 or 70 people present were mostly young people, with an average age of about 24 years old, or excellent software engineers, architects, painters, etc., were all drawn from personnel changes within the group company.

"Boss, that's all that meets your requirements." He Chaoru, who is in charge of this project, said.

"Well, recruiting people around the world, including not only to go to Japan to dig for talents in this area, but also game companies such as Blizzard Entertainment, Hollywood Pixar, etc. The birth of [Hatsune Miku] is one aspect, and it also requires a huge behind-the-scenes creative team to produce a large amount of high-quality content for her." Luo Shengru said: "The most important thing the company lacks is money. If you like an excellent talent and can't dig it, you must have spent enough money. Do you understand what I mean?"

After saying that, Luo Sheng looked at the person in charge He Chao. The latter was stunned for a while, and then nodded repeatedly: "I understand!"

He Chao also saw from this that the boss attached great importance to this project.

In terms of name and setting, Blue Star Technology's "virtual idol" seems to have no name given to "Hatin Miku" in its previous life. This name is indeed very amazing, and perhaps it is Luo Sheng's memory of the previous life.

The key is that this name highlights the dynamic future elements. Anyway, Japan has not yet come out, so it has decisively snatched the IP, and has also been determined in the settings of elements such as the identity of virtual idols.

Name: Hatsune Miku/miku

Birthday: April 12, 2007

Age: 16 years old

Gender: Female

Height: 158.8cm

Weight: 42.7kg

Language: Chinese, English, Japanese

Place of birth: Sucheng

...

"For the Hatsune project, our goal is to make her the world's number one virtual idol. No matter how the idol changes, there is one who will always stand like a mountain and continue to play for another five hundred years. This idol is Hatsune Miku."

Luo Sheng looked at the team members present: "The project budget is 8 billion soft girl coins, about 1 billion US dollars, and it is very likely that the cost will be recovered in about ten years, so I can allow this project to be unprofitable for ten years."

As soon as this was said, He Chao and others smacked their lips secretly. If they were early employees, they would probably be accustomed to Luo Sheng's words, because many times when he started a new project, he often set a tone to how long it took to allow the project to be unprofitable.

Bluestar Technology Group has never been a company that makes quick money.

The magical thing is that Bluestar Technology has now become one of the most profitable Internet technology companies in the world.

Is it because the less you want to make money, the more you make?

Luo Sheng continued: "This project has a guarantee for the parent company and I have a guarantee for it, so don't worry about not being able to make money and not having a budget investment. What the team needs to do is to create the first, most perfect and most successful virtual idol in history with a true craftsman spirit. However, my requirement is influence. What kind of influence? Become the most popular virtual idol in the world and be at the top of the world in this field, and no one can surpass it."

He Chao said at this time: "First of all, I think it is impossible for later generations to surpass in terms of capital investment."

As soon as these words were said, the other members of the office couldn't help laughing. There was nothing wrong with this, and Luo Sheng would play like this and would agree to allocate so much budget.

This is $1 billion.

Compared with the birth of Hatsune Miku in the previous life, the total budget fund over the past ten years is just like this. Such a huge budget investment is either a high-quality product or a high-quality product.

There is no doubt that Luo Sheng's intention is huge. This time, the layout is intended to lead the world's second Yuanxin trend in the next ten years. The huge budget allocation is to allow Blue Star Technology's virtual idol to form a series of insurmountable monuments in the industry.

"How is the director's problem dealing with?" Luo Sheng looked at He Chao and asked again.

"I have sent someone to Japan to discuss cooperation," He Chao answered quickly. After a moment, he couldn't help asking, "It's just the boss, is it necessary?"

After learning about Luo Sheng’s intention, until now, He Chao cannot understand why he had such a loser decision.

It's really a super loser. He actually wants to create a pure CG animated movie promotional video for the birth of "Hatin Miku".

The budget is as huge as US$450 million!!!

It's crazy. This budget scale can be used to complete three or four A-level Hollywood blockbusters without calculating the promotional expenses, but Luo Sheng has the money to shoot a promotional video for advertising.

This is an advertisement, dare you believe it?

Well, that's fine, Luo Sheng decided not to make a fortune in the film industry. If so much money is spent, it would be a little bit if he can make a little bit. What if it becomes popular?

But Luo Sheng did not do this. The reason is very simple. If it is launched in a cinema, if the box office results are not good, it is secondary. If it loses its reputation, it will not only waste money, but also have an impact.

The core of advertising videos is advertising and publicity. It spends $450 million but does not make a fortune in theaters. This behavior itself has super high topic elements and can bring huge attention.

If the reputation becomes high, there will be topics such as how many box offices this promotional film will get if it is released. Because the film has not been released, there will be a fight, and then the popularity and topics will come.

This is Luo Sheng’s marketing strategy.

Obviously, if the news spreads, it will definitely cause a sensation in the entire entertainment media industry.

"Of course it's necessary."

Luo Sheng said calmly: "You think I am a loser who has money to do whatever he wants, but this is not the case. What is a classic? It is a classic that can be crafted at all costs. Even if it is placed in ten years, it can still stand at the top quality of the world's picture quality in fifteen years. The purpose is very simple. Its debut is the peak, so that some peers who want to launch their original virtual idols do not even have the courage to enter this field. If he wants to play, he must see if the monuments built by Hatsune Miku can be surpassed or even surpassed. Of course, I will indirectly monopolize it."

Luo Sheng is not good at making movies, but commercial competition and technical development are his professions.

From another perspective, we have spent a lot of money to create this series of peak heights from all aspects, indirectly defeating competitors who want to enter this field, or are forever suppressed by virtual idols under Blue Star Technology, and do not even have the courage to compete.

This is the greatest victory.

Because there will never be a company in this world who dares to replicate Luo Sheng's way of playing. No one's money is blown by the strong wind. If there is, only one party may do this, that is, the big dogs in the Middle East.

Their money is indeed no different from the wind blows.

However, big dogs are not interested in this at all. Although big dogs spend money without blinking, they are not stupid. The key is that they are not interested and cannot play.

Luo Sheng set a tune for a promotional movie with a budget of up to $450 million.

As for the specific creation, he is not a filmmaker, naturally he will not intervene. He specializes in his profession, and this aspect is left to professional filmmakers, including song creation, etc.

However, there is one thing that Luo Sheng and the team members reached an agreement. The director of this promotional film asked Japanese directors, the animation film industry and virtual idol elements, and there would be no mistakes in asking Japanese directors. Moreover, Luo Sheng had experience in his previous life and knew that virtual idols may be the top priority in the Japanese market.

There is no way, Japan has many dead houses, and it is now the second largest economy in the world after the United States, a developed country.

If China wants to surpass the small notebook economically, it will take two or three years.

If you spend so much money, you still have to earn more money in the end.

As expected, Hatsune Miku will also become the first to become popular in the Japanese market.
Chapter completed!
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