Chapter 346: Re-adjustment of the budding structure, Zhang Shuos transformation and ambition!(1/3)
In addition to the excitement outside during the holidays, there are also many major events happening inside Sprout.
For example, Pin Xixi.
Thinking of this, Zhang Shuo picked up the promotional activity summary report that Du Qingqing was said to have stayed up late to write last night. He looked through it carefully and found that the overall effect seemed to be very good.
Reports show that during the event, Pinxixi’s sales exceeded the 500 million mark in one fell swoop.
This sales data is amazing.
The population of Jiangcheng is just over 5 million, and the sales volume of 500 million means that on average each Jiangcheng person purchased about 100 yuan worth of goods on Pinxixi during the event.
If calculated by family, the average consumption per household is three to four hundred yuan.
Although there are preferential subsidies, it also reflects from the side that the people of Jiangcheng really support the enterprises under Zhang Shuo's name.
Absolutely awesome!
Of course, this is also because the promotion launched by Pinxixi this time is simple and crude. The Pinxixi platform directly offers a 10% discount on the total price to implement the discount.
Unlike Double Eleven, there are so many twists and turns.
Coupled with the promotions launched by merchants in conjunction with Pinxixi, some offer a 10% discount, and the crazier ones even offer a 20% discount. When combined with each other, the overall discount is even close to 30% off.
Where can I find such a discount?
In addition, in order to promote in Jiangcheng, Baishi Express also reduces the express fees as much as possible.
Absolutely full of useful information.
The combination of many factors led to this great sales event.
You know, Mobao's Double Eleven sales last year only exceeded 3 billion. Compared with the sales record set by Pin Xixi in a single market like Jiangcheng, it is simply crazy.
Of course, this is also because Mobao’s Double Eleven event was not fully launched last year.
This year is the year when we start to see real results.
During the Double Eleven period in 2012, the sales of the original Time and Space Magic Treasure reached 13.2 billion, and a total of 10,000 brands participated in related promotional activities, which was an unprecedented event.
What’s even more rare is that there haven’t been that many routines in the activities in the past two years.
It will become more and more watery from now on.
In Zhang Shuo's impression, in the original time and space, he first stocked up and waited for the Double Eleven discounts to buy; later, on Double Eleven, he only bought the products he happened to need.
In the last few years, I simply avoided Double Eleven and didn’t participate at all.
Going back to Pinxixi, since the actual sales during the event were "only" 500 million, the actual subsidies issued by Pinxixi were less than 56 million.
This wave of marketing is definitely not a loss.
Looking through the report, Zhang Shuo fell into deep thought, wondering whether he should respond to Jiangcheng's request and take this opportunity to move Pinxixi's headquarters to Jiangcheng.
Thinking of this, I picked up another report.
It was also reported by Pin Xixi, copied from Jiangcheng to Pin Xixi, about some long-term plans of Jiangcheng in the field of infrastructure construction and related to Pin Xixi.
Including the long-term plan for high-speed rail in the next five to ten years.
As well as dredging the river channel and opening up the water and land network for the Changjiang River, covering the entire Changjiang River Basin.
In terms of airport planning, Jiangcheng has even promised that if Baishi Express, a subsidiary of Pinxixi, is willing, it can support the construction of a new cargo airport in Jiangchuan Province as a logistics hub in central China.
Sincerity is not lacking.
Of course, it is also because if Pinxixi really lands in Jiangcheng, its role in promoting the economic development of Jiangcheng and even the entire Jiangchuan Province will be immeasurable.
This is not only reflected in the investment and employment dividends brought by the construction of logistics parks, warehousing, express delivery outlets, etc., but the most important thing is that Pinxixi can help promote local agricultural products.
Even like Jiangnan Province, it has developed a special county economy or a specialty commodity town.
It can be said to be full of unlimited imagination.
If this wave is operated well, coupled with the official's good strategic planning and strategic determination, and the long-term success will definitely drive Jiangchuan's economy to achieve a new take-off.
In comparison, Jiang Cheng's sincerity was nothing.
From a budding perspective, moving Pinxixi’s headquarters to Jiangcheng has both advantages and disadvantages.
This is also the reason why Zhang Shuo hesitates.
Bright side.
First, it can receive strong local support and also has a strong consumer base.
Furthermore, the positioning of Jiangcheng and Pinxixi are also very consistent. In contrast, developed coastal cities like Binhai City are not the main target of Pinxixi.
There is no big obstacle to moving the headquarters away from Binhai City.
The bad side is that the infrastructure construction in Yiyijiangchuan is relatively backward. Although a beautiful long-term plan has been put forward, there is still a question mark as to when the plan will be implemented.
Second, Jiangchuan University has relatively poor resources and cannot recruit many outstanding talents locally.
This is also a limiting factor.
Therefore, after much thought, Zhang Shuo still couldn't make this decision immediately. At this time, he hoped that the group had a staff department that could advise him.
Unfortunately not.
"Well, it's time to adjust the organizational structure."
Zhang Shuo finally made up his mind, got up and went to the small conference room next to him. Lu Qi, Lu Kai, Jiang Yue, Gu Mingzhang and other senior executives were already waiting for him to hold a Monday meeting.
"First announce something."
After sitting down, Zhang Shuo also got straight to the point, "At my suggestion, the group established a Development and Strategy Committee, which holds regular meetings every month to collectively discuss major decisions related to the overall situation of the group."
the fact is.
The monthly strategy meeting actually did not have that many major issues to discuss, and in the end it was reduced to a business coordination meeting between various subsidiaries within the group.
Zhang Shuo did not attend several times.
"I decided to make timely adjustments based on the actual situation and change the monthly meeting of the Group Development and Strategy Committee into a joint meeting of the presidents, which in principle will be chaired by the rotating president."
Zhang Shuo is going to further delegate authority.
Since it is responsible for business coordination among various subsidiaries, it is enough for the rotating president to preside over it.
This chapter is not finished yet, please click on the next page to continue reading the exciting content! Of course.
Zhang Shuo can participate at any time if he is willing.
"Will the previously established Development and Strategy Committee still be retained?" Rotating President Lu Qi asked.
"Keep it."
Zhang Shuo nodded, "It's just that this strategic committee will perform its duties in line with its original positioning. It will only convene meetings based on the actual situation when there are major events that are related to the overall situation of the group, long-term or major strategic adjustments. It will no longer be
It is a rigid rule that a regular meeting must be held once a month.”
It's equivalent to saying.
The Strategy Committee meeting is more like a high-level retreat meeting and is held from time to time.
In principle, it will be hosted by Zhang Shuo himself.
The President's Joint Meeting is a pragmatic meeting at the specific implementation level. It is not only a problem-solving meeting, but also a coordination meeting, and it is also a meeting to implement the group's strategic decisions.
In principle, it can be presided over by the rotating president.
To this end, monthly CEO joint meetings are attended not only by members of the Development and Strategy Committee, but also by inviting other senior executives of the group to participate based on actual needs.
If necessary, other senior executives of the subsidiary can even be invited to attend the meeting.
In a word -
“The CEO’s joint meeting is there to solve problems.”
After all, as the business of the Germination Department becomes more and more complex, and there are more and more subsidiaries under its command, just the business coordination between them will be a long-standing problem.
If it is not handled well, it may form communication barriers between subsidiaries.
This is something that needs to be avoided at all costs.
"At the same time, in order to implement the responsibilities of the Development and Strategy Committee, I decided to formally establish a corporate strategic planning office, referred to as the Planning Office, at the group headquarters. It will serve as the permanent body and executive body of the Development and Strategy Committee, and also serve as a consultant for the group's decision-making.
department."
Zhang Shuo had a similar idea before, but was never able to implement it.
This time.
He finally made up his mind to truly build the planning room.
"The main responsibilities of the planning office include but are not limited to researching and formulating the group's medium and long-term development plans, studying domestic and foreign industry development trends and regularly referring to professional reports; studying the pros and cons of major corporate decisions, assessing the potential risks involved, and completing the group CEO
Or other matters assigned by the president."
Zhang Shuo has a very clear positioning of the planning office and is unwilling to follow the vague route.
"The preparations for the establishment of the planning office, including subsequent daily management work, will be personally responsible for Vice President Lu Kai and report directly to me."
"OK."
To be continued...