On the day that Jade Bird Interactive Entertainment contacted Tenda,

Weixin quietly updated the 1.1 beta version. In addition to adding the "Show Unread Messages" function, it was mainly to cooperate with the bundled marketing with "Synthetic Watermelon".

at the same time,

"Synthetic Watermelon" released three server-wide announcements in succession.

""Synthetic Watermelon" can be logged in directly using Weixin. There is a new screenshot function in the game. You can share screenshots with Weixin friends or Weixin groups."

"Bind Wei Xin to receive 5 bottles of energy potion for free."

"Weixin friends are interconnected with friends in the "Synthetic Watermelon" game. If you recruit 1, 3, 5, or 10 Weixin friends, you will receive varying degrees of generous rewards."

Not long after the announcement,

Ten game promoters also immediately formed the Weixin game group. In order to complete the KPIs stipulated in the contract and attract players to join the group, they used all means.

"Jia Weixin group ***, girls chat online."

"Join the group***, Welfare Ji will give you one-on-one guidance online."

"The real man Yin will join *** and fight against the water group together."

"Join the group*** and see the group leader's women's clothing for the first time. Do what you say!"

"Join the group ***, there will be surprises, everyone will understand."

In order to cooperate with this promotion activity, "Synthetic Watermelon" has also been specially updated to add a "chat channel" function, and the mall has also added a "small speaker" prop.

By the way, prepare to circle.

In the past week, "Synthetic Watermelon" was at its peak popularity, with the average number of daily active users remaining stable at around 10 million.

As soon as the announcement came out, it immediately aroused heated discussion among players.

Everyone’s first reaction is——

"What the hell is Weixin? Jade Bird Interactive Entertainment is also starting to waste money, is it advertising?"

"My moral integrity has fallen all over the floor."

"Sure enough, there is nothing good about the monopoly. It is better not to ban "Rotten Durian"."

"Oh haha, the dragon slayer is going to become an evil dragon again~~"

"Brothers, have you ever formed a team to give bad reviews on iOS?"

Players are so real.

I was still cheering for Jade Bird Interactive Entertainment before, but I could turn against you the next moment.

It's just so cute.

High-end players who don't need energy potions, players with "mental mysophobia", and players who are too lazy to even click on the announcement all ignore Weixin.

But there are so many players in "Big Watermelon" that I can't stand it.

Among the tens of millions of players, there are always some who are good at playing and love to play, but they are still reluctant to spend money to buy energy potions and receive event rewards delivered to their doorsteps. Why not?

At worst, I uninstalled Weixin after receiving the reward.

Don’t do six basic things!

…………

"What is Weixin?"

As a loyal fan of Jade Bird Game, Zheng Zha is also one of the melon-eaters.

As a game master, of course he does not need to receive any free energy potions. He just wants to join the group to see the benefits. No, it is to exchange game experiences with the masters.

Download, register, join the group.

Done in one go.

After browsing through the good pictures with satisfaction, Zheng Zha was about to log out of Weixin. Suddenly, he felt a little commotion in his heart. He clicked on the group members and tried to add a girl as a Weixin friend.

On "Synthetic Watermelon", the two often competed against each other.

The girl whose online name is "Qing Wu Feiyang" is actually very good, but she can't stand up to someone else's icq. A little brother, Zheng Zha, is such a braised brat that every time friends play against each other, they can only do their best to let off steam.

Successfully passed the friend application.

Zheng Zha: "Hello!"

""

Qingwu Feiyang directly sent a voice message.

"oh oh?"

Zheng Zha suddenly became excited. He could finally hear the sound. He couldn't wait to open it.

Then…

People immediately become numb.

"Why the hell is he a man?!"

Zheng Zha's Sanguan was hit hard, and the God's Qingwu Feiyang was directly blocked.

It's like taking a bite of Rexiang.

Damn it!

Zheng Zha was almost depressed to death, but Wei Xin refused to uninstall it. At least he could assign a transvestite account through voice, and he would never be fooled again.

Depend on!

Similar human comedies are taking place all over the country.

It's also wonderful.

Since then, using Weixin to identify shemale accounts has become a common practice in the gaming circle.

A wave of indirect promotion.

…………

Qinghe Technology, Data Center of Operation Department.

on the big screen,

Various data indicators of Weixin are being displayed in real time, and the numbers are constantly jumping up and down.

The three giants of Qinghe Technology, CEO Zhang Shuo, COO Zhao Mingchuan and CTO Wang Yan were all present, staring at the data that was constantly refreshing in the background.

It’s different from Jade Bird Mutual Entertainment,

The operating model of Qinghe Technology is that Zhao Mingchuan, the chief operating officer, Wang Yan, the chief technology officer, each manages his own stall, and Jiang Yue manages the administration. The three report directly to Zhang Shuo.

When it comes to the work and coordination of various departments of Qinghe Technology, Zhang Shuo will basically not get involved.

I don't even have the energy to care.

"The data is out." Zhao Mingchuan reported to Zhang Shuo: "There were 50,000 new downloads in three hours, which is more optimistic than expected. By the end of the event, it is expected that there will be four to five million new downloads."

This is a very astonishing number.

In the previous life, Weixin took fifty days to reach four to five million users; MiLiao, which was released earlier than Weixin, took half a year to reach four million users.

And Weixin,

It is expected to take less than a month.

The reason,

In addition to borrowing the inspiration from "Synthetic Watermelon", it also benefited from the maturity of Weixin version 1.0.

In the previous life, whether it was Weixin or Miliao, the initial version was actually very rough. It was only through updates again and again that it gradually accumulated and captured users.

Qinghe Technology skipped this step directly.

"What about the user retention rate?" Zhang Shuo is concerned about another question.

If the user downloads and then uninstalls it just to get rewards, then this data will be greatly reduced.

"The retention rate is very high, close to 95%. Of course, this is because the activity has just started and many users still want to continue doing tasks, so the subsequent retention rate will definitely drop further." Zhao Mingchuan analyzed.

"good!"

Zhang Shuo is already very satisfied.

This at least proves that in the eyes of users, Weixin is not just garbage and should be thrown away before use.

Ultimately,

Or it lies in the excellent quality of Weixin itself.

Thinking of this,

Zhang Shuo asked his senior brother Wang Yan: "When will version 2.0 be launched?"

"The plan is October 25th."
To be continued...