Chapter 16 The first hot pot restaurant in Daming
On the way back to the palace, Zhu Cihong hummed this little tune and seemed very happy.
Wu Zhong and Xu Sheng looked puzzled. They didn't know why their highness was so happy, but they didn't dare to ask. Maybe it was because of the firearm matter.
They didn't know that Zhu Cixiang already had a very big plan in mind at this time. With chili peppers, he could make a lot of money!
For example, open a hot pot restaurant, Malatang restaurant, barbecue restaurant, open chain stores across the country, and make it bigger and stronger. If you think about how popular these restaurants will be in the future, you will know the taste of the Chinese people. You will definitely make a lot of money. At this time, cumin also appeared
, everything will fall into place!
Zhu Cixiang wants to seize the business opportunity and prepares to open the first hot pot restaurant in Daming.
Just after entering the Forbidden City, Zhu Cixiang paused and said: "Wu Daban, last time I heard you say that you have a younger brother named Wu Cheng. He opened a restaurant in his hometown and was overcrowded and couldn't keep it open. He came to the capital to join you?
"
Wu Zhong didn't know what His Highness the Crown Prince meant, but he answered honestly: "He has arrived in Beijing and is still working as a waiter in a restaurant."
Zhu Cihong said: "Wu Daban, I plan to make arrangements for your brother."
Wu Zhong said with some worry: "Master, I haven't met this brother before, so I'm afraid I might cause trouble for you."
Zhu Cihong smiled and said: "With you here, he won't be far behind. As long as he is loyal, I will definitely give him a good job."
Wu Zhong hurriedly said: "I would like to thank you first for my brother. I wonder what my instructions are?"
Zhu Cixiang told Wu Zhong to tell his younger brother Wu Cheng to look for a higher-end store on Qipan Street outside Chengtianmen and prepare to open a high-end hot pot restaurant.
Zhu Cixiang wanted to bring the business philosophy of later generations to the Ming Dynasty, and then tinker with some of the later generations' special eating methods and barbecue spicy hotpot, etc., it would definitely be very popular.
When you make a profit and the time is right, you can open a nationwide chain store. Then the money will roll in. Then you can do anything.
Of course, he would not open a hotpot restaurant in his own name, so he found Wu Zhong's younger brother and put it in his name.
The next day, Zhu Cihong took some free time and led a group of people out of the Forbidden City incognito. He wanted to meet Wu Zhong's younger brother Wu Cheng in person.
Wu Cheng was a young boy. His family was too poor to afford food, so his elder brother Wu Zhong worked as a eunuch in the palace since he was a child. He sent home a little money every year to support the family.
After the Wu family's life improved, Wu Cheng, perhaps because he was afraid of hunger, especially liked cooking when he grew up, so he opened a small restaurant by himself. He wanted to rely on his skills and hard work to save some money to marry a daughter-in-law and provide food for Lao Wu.
The family lineage is passed down from generation to generation.
Because his craftsmanship is good, his small restaurant business is quite good, and his life is relatively comfortable.
But the good times didn't last long, because he was too honest, and his colleagues colluded with the bullies in the town, who came to his small restaurant from time to time to cause trouble, and eventually he closed the restaurant and transferred it.
After Wu Cheng came to the capital to join his brother Wu Zhong, he found that although his brother was a popular figure around His Royal Highness, he had no extraordinary skills and had not found a job for him.
Wu Cheng still had a conscience and did not complain about his brother. He found a restaurant in the capital to work as a waiter for a cook (chef), working as a waiter and taking the opportunity to learn some new skills.
Just today, his brother Wu Zhong suddenly found him and said that His Royal Highness the Crown Prince wanted to see him. This made Wu Cheng stunned for a long time, feeling like he was dreaming.
At Wu Zhong's urging, Wu Cheng quickly changed into clean clothes and came to see him.
In a luxurious private room in a restaurant in the capital, Zhu Cixiang felt quite satisfied when he looked at Wu Cheng, who was trembling and somewhat awkward when speaking.
After Zhu Cixiang learned about Wu Cheng's situation in person, he decided to hand over the affairs of the hot pot restaurant to him.
To start a side business to make money, what he needs is a relatively honest person who can strictly implement his plan and not cheat.
All afternoon, Zhu Cixiang and Wu Cheng were tinkering with the opening of a hotpot restaurant. Zhu Cixiang dictated the recipes and the hotpot restaurant management system, and Wu Cheng was responsible for taking notes.
Some of Zhu Cixiang's thoughts and ideas shocked Wu Cheng several times, and he felt that his brain was not strong enough.
However, he had opened his own restaurant and had working experience in a large restaurant. After Zhu Cixiang's explanation, he understood it fairly well.
Zhu Cixiang finally told him that this was a secret and could not be leaked without his permission, otherwise he would bring it up to see him.
After Zhu Cihong left, Wu Cheng suddenly felt relaxed all over his body. Everything felt like a dream. His Royal Highness actually summoned him in person and chatted with him for so long. He was really flattered.
But when he remembered the last words of His Royal Highness, he subconsciously touched his head and shivered suddenly.
Wu Cheng didn't waste any time. He walked around Qipan Street that day and found a restaurant with a very good location.
This is a three-story restaurant facing the street on both sides. It has eight rooms in width and is luxuriously decorated. It is fully equipped and ready for business. There is also a large yard at the back with seven or eight brick-and-tile buildings.
The boss had to sell it at a low price because of gambling debts. What originally cost tens of thousands of taels, now only costs six thousand taels.
Wu Cheng happened to be lucky. After looking carefully for more than half an hour, he finally made up his mind to buy this restaurant.
Wu Cheng was quite efficient in his work. He just spent a few days doing some simple repairs and decorations, and then rearranged it. The first hot pot restaurant in Ming Dynasty was ready for business.
Zhu Cixiang was quite satisfied with Wu Cheng's work. He was not sloppy in his work and was a hard worker.
During this period, Wu Cheng asked his brother Wu Zhong to ask Zhu Cixiang to name the hotpot restaurant. Zhu Cixiang spread the rice paper with his own hands without saying a word and wrote four big characters - Dezhuang Hotpot!
On the first day of opening, the business of Dezhuang Hot Pot was not very good. Zhu Cixi had already expected that after all, many people would not dare to eat such spicy food, so he had already made a plan. The hot pot in the early stage would be mildly spicy.
Let people get used to the taste first.
Moreover, Zhu Cixiang asked Wu Cheng to organize an event when the restaurant opened, asking beggars to distribute flyers and post small advertisements throughout the city. The Dezhuang hotpot opened with a big reward, and all the hotpots were free for the first five days of the opening.
With the free publicity, a large number of people immediately rushed to Dezhuang Hotpot to try it. Sure enough, driven by the first batch of crab eaters, many people fell in love with this new dish called hotpot in a few days.
With word-of-mouth publicity, the reputation of Dezhuang hotpot has become more and more popular, and gradually some dignitaries in the capital came to taste it.
When they were organizing free activities, Wu Cheng still couldn't figure out why His Highness paid so much money to let people eat and drink for free.
Chapter completed!