Chapter 386
Soon, it was two days before Zhao Ce’s store opened.
After school that day, Zhao Ce went to the bookstore to find the flyer he printed.
The manager of the bookstore personally received him.
He held the thick stack of leaflets and said proudly: "Yi Shi Zhao, we have printed all the pictures you want."
"You can take a look first and see if it's appropriate?"
Zhao Ce came to the door earlier, and they thought they were working for the righteous man who had just received the imperial edict, so everyone was very enthusiastic.
As a result, Zhao Ce said he wanted to print some colorful pictures, which made them stumped.
But after all, these are all freshly released Yimin. The manager of the academy allowed the craftsmen in the backyard to keep the lights in hand, and finally made the printed molds and colors.
Zhao Ce took the leaflet and glanced at it. Although there was a little color difference, there was nothing we could do about it.
After all, although there were color printings in this era, the color depth of the printed things is difficult to control.
Moreover, the colors are very single, and it is not easy to deal with several colors to print on a picture.
The manager of this bookstore also spent a lot of time and energy to print the pink and light yellow to Zhao Ce.
Of course, the price of this leaflet is naturally very beautiful.
A leaflet like this costs nearly fifty cents.
In order to build momentum for the store, Zhao Ce gritted his teeth and printed five hundred pictures.
Now it seems that this leaflet looks really attractive.
The manager of the academy was still staring at Zhao Ce, waiting for his response.
Zhao Ce smiled and said, "You have already explained this to me clearly before. Now I see it, it is much better than I thought."
"The craftsmen in your bookstore have good skills."
The academy manager saw that Zhao Ce really didn't mind and praised the craftsmen in their bookstore like this, and laughed from the bottom of his heart.
"That's good, so I wish Zhao Yishi's family a prosperous business."
After Zhao Ce thanked him, he settled the remaining silver.
With this stack of promotional paper, I went straight to the store.
He called Xu Fang and Liu Wei, the shopkeeper in the store, to the front.
The leaflets were divided into two, and each person got a stack of them.
Zhao Ce said: "This is the leaflet of our store, and the cost is relatively high, so when you distribute it, you have to watch it."
This leaflet is so expensive, and it also contains opening information and simple product introductions.
If it is sent to the hands of an illiterate person, it is meaningless.
Moreover, the products in their stores are not very affordable by ordinary people.
So Zhao Ce asked them to watch people send their flyers when they distributed them.
"Of course, you should be nice to anyone and have a better attitude and don't talk nonsense."
One was Zhao Ce's book boy and the other was the shopkeeper in the store. Both of them happily accepted the task of distributing flyers.
After receiving the leaflets, I went to two necessary intersections.
Zhao Wensheng walked over and said, "The price of this leaflet you made is really expensive..."
With three leaflets, you can buy them a candy gift box.
When Zhao Wensheng learned about the price, he couldn't help but smack his tongue.
Zhao Ce smiled and said, "Is it necessary to advertise? You still have to invest some things first."
Although Zhao Ce's shop was falsely accused by the Du family, all the scholars in the city knew about it.
Moreover, the baking aroma emitted in their shop every day can also have a good publicity effect.
However, many people still don’t know the opening date.
Zhao Ce notified his classmates at the academy, and Qiu Shubai also helped him promote it, but this was not enough.
That's why Zhao Ce came up with such an idea to build momentum for his business opening.
Zhao Wensheng gave a thumbs up and praised: "Your business practices are all sets after set."
"I am a manager, and I am not as good as you."
Zhao Ce smiled, stood up and said, "I'll go see how they sent the flyer effect."
Zhao Ce walked to the intersection with his bamboo basket and saw Xu Fangzheng standing in the shade, distributing flyers to passers-by.
While distributing, he also shouted: "Caitangji will open in two days, and new candy and dessert gift boxes will be launched at that time."
As soon as he shouted, many people surrounded him curiously.
Xu Fang smiled and explained to everyone, and a lot of leaflets in his hand were immediately gone.
Many people were amazed at the color-printed leaflet.
"What is this? Isn't this snack? Why does it still have sugar that grows like this?"
"I know that Caitang is the fruit candy, which is very popular in Gaowen County. My relatives buy a box every month for us to bring."
"I heard that they have released new products this year, but unfortunately they can't be released for a long time. We haven't tasted them yet."
"This snack looks very fresh. On the opening day, I have to ask someone to queue up early!"
This is the time when various academies and schools are over.
Many scholars took the flyers and were discussing with the people around them with great enthusiasm.
Zhao Ce nodded with satisfaction at the enthusiasm of everyone.
"This wave of publicity is very novel. Although it is not as amazing as the previous publicity of Kongming lanterns, the effect is real."
Zhao Ce went home with confidence.
Now, just wait for the store to open.
......
The night before opening.
Before going to bed, Su Caier lay down by the window and looked at it, praying: "I hope it won't rain these days."
It has hardly rained since summer began.
Their water source is quite sufficient, and farmers work hard to dig canals, and the crops are still able to water.
For the sake of the crops in the field, Su Caier felt sorry for the fact that it had not rained for so long.
Now for her own shop, she can only pray that it will not rain in the next few days.
Zhao Ce blew out the lights and walked over to pick her up directly.
Su Caier obediently reached out to wrap his neck and asked with some concern: "Husband, it shouldn't rain tomorrow, right?"
Zhao Ce put her on the bed and then lowered the curtain.
"Don't you look at the weather? Do you think it will rain?"
There was no weather forecast in ancient times, but those who were used to farm work were very sensitive to changes in weather.
The weather forecasts they draw through the changes in the clouds in the sky are often very accurate.
Zhao Ce still remembers that he learned a text in Chinese books before, which taught this knowledge.
The sentence "Fish scales in the sky, and the wind is shaking without rain" has made him remember it from junior high school to the present.
As a person who works all year round, Su Caier naturally has experience.
She hugged the quilt and said, "It shouldn't rain, I'm just worried."
Zhao Ce kissed her and said, "Don't worry, it's not afraid of rain. At most, the business will be worse for a few days after opening."
Su Caier climbed up to her husband's chest and muttered, "It's time to go to bed, and we'll get up early tomorrow."
Chapter completed!