Nine hundred and ninetieth chapters of the rise
Li, who is busy with the opening of the Next Weekly magazine in Hong Kong, must not know where he messed with these big shots in the entertainment industry. In the end, he will definitely know that it was Qiao Feng's ban, but he will definitely not know the real reason.
When the fat man Li jumped up and down and cursed, and the strongest ban also caused an uproar in the whole of Hong Kong and became more and more intense, Qiao Feng, the initiator, accompanied Gong Li to the banquet today in the United States and stayed with Zhong Chuhong for a long time tomorrow. He was leisurely and leisurely.
However, the things that should be done have not been missed, such as acquiring the game industry for Zhong Chuhong
Two companies that are about to go bankrupt, Atari and Activision are almost powerless to resist the acquisition proposed by Qiao Feng.
But this is not surprising. Anyone is on the verge of death. At this time, someone threw a rope over. Don’t worry about whether the rope is of good quality or not, and whether it can be pulled or not, it will be held first.
Atari and Activision are the ones on the verge of death, and Qiao Feng is the ones who threw them the ropes of lifesaving.
The heads of these two companies grabbed the rope that Qiao Feng threw without hesitation
The entire acquisition was smooth, one was willing to buy and the other was willing to sell. The shareholders of the two companies were not qualified to raise any excessive conditions, so the entire acquisition only took a short time.
After completing the acquisition, Qiao Feng hired professional managers to adjust and clean the two companies.
Of course, the abolition of what should be sacked and the promotion of what should be promoted will remain unchanged for most people.
While personnel adjustments, Qiao Feng also proposed a new game production plan
resident Evil
As a man who wants to build a world-class media empire, Qiao Feng never just thought of games when he acquired a game company.
Games are just an important link in the entertainment industry chain. Its existence is not just for games. For Qiao Feng, it also needs to serve other links and provide content.
It is precisely based on this consideration that Qiao Feng chose the game as the movie series Resident Evil adaptation of the Longevity game, which has a very outstanding performance in the movie.
The movie Resident Evil not only made Millachovovich famous, but also as a derivative movie, Resident Evil also plays a huge role in the sales and dissemination of its own parent games.
Many people like Resident Evil games and are popular with movies, while more people are familiar with Resident Evil movies and play games.
Resident Evil can be said to be the most successful game in the original time and space adaptation into the movie
Ironically, the game company that produced Resident Evil did rise after Atari collapsed.
For Atari, which was once the most glorious period, it was definitely the first mountain in the game industry, and all opponents were unable to resist.
But I have no choice but to die
Atari's parent company Warner spent 6 weeks to create the most famous IP-bad work in history.
et Alien is one of the most classic science fiction movies, but the game adapted from it is the most tricky adaptation, and there is no such thing as
During the Christmas season in 1982, "ET Alien" sold 150,000 copies, and Atari prepared 40,000 copies of the game.
The extra 25000 game cartridges were eventually buried in the garbage town of Alamogordo, New Mexico, along with some other unsold stocks.
Under the policy of "number overwhelming quality" implemented by Atari at that time, nearly 10,000 games appeared on the US market within one year.
A large number of homogeneous garbage games have completely lost confidence in American players and eventually led to a major market crash on Christmas 1982
In the four years since then, no one in the United States dares to talk about the game industry, and the local game console market has completely disappeared.
That year, a decision-making mistake made the brilliant Atari completely lose control of the North American market
Nearly three years of glacier period, the original $3.2 billion game market shrank to about $100 million in 1985, a drop of more than 97. Some experts predict that the U.S. game market will take 20 years to revitalize.
But there is an old Chinese saying that if you don’t break it, you won’t build it, and then you will build it. Atari’s collapse has allowed many companies to see the opportunity to rise.
Among them, Nintendo is of course the biggest winner. Nintendo learned from the lessons of this collapse and established a "financial system" on the "red and white machine" FC to control the quality of game software.
And after the debut of "Super Mario Bros" in 1985, it caused a fanatical storm in North America
Then Nintendo only took three years to restore the market to its heyday in Atari, and the sales of the FC software market exceeded the $400 million mark that year.
However, Nintendo is just the lucky one in Atari's collapse. Other companies outside Nintendo are also taking advantage of the situation to rise.
Among them is the original space-time development in addition to the Resident Evil Kapkang
When Kapkang was founded, it was engaged in electrical appliance retail, mainly selling arcade substrates and machine-related motor spare parts.
Then when his career was booming, the founder heard that the most popular game manufacturer in Japan at that time was far from meeting the market's demand for "Space Invaders" because his productivity was far from meeting the market's demand for "Space Invaders". He concluded that this would be a once-in-a-lifetime good deal, so he actively contacted the manufacturer Taito
This investment quickly received a generous return, and all investment was recovered that year. The cumulative sales of the following year exceeded 500 million yen, and its profit margin was as high as more than 15.
Then when the company is more profitable in developing games, but wants to develop games independently but is worried about Atari's high dominance over the market, opportunities fall from the sky
Atari was in trouble and killed himself
At this time, Kapkang split up due to shareholder differences, and the founder independently from the original company and formally founded Kapkang.
Kapkang's initial formal staff had less than 10, and he was unable to start large-scale game development work.
But this is not a problem
Because it was the chaotic period after the Atari disaster, the game industry lost its strong market leader and showed a depressed and decayed scene after it lost its strong market leader.
The New York Times and Nikkei Shimbun column comments all the time claim that the flash-breaking electronic game entertainment market is at a dead end, and many famous game manufacturers have begun to survive the long "severe winter" through large-scale layoffs and salary cuts. A large game company in Kobe alone cut more than a quarter of its employees that year.
This gave Kapkang the opportunity. The founder directly published advertisements in major newspapers and recruited game-related technicians with high salaries. At that time, major game developers in Japan were laying off employees, Kapkang's fantastic recruitment activities immediately aroused strong response and attracted a large number of game development talents.
Opportunities are always left to those who are independent and prepared, so Kapkang, who seized the opportunity, quickly produced many popular and excellent games one after another.
Lei Dazui said that even a pig can fly when standing at the vent
Kapkang is not a pig, so it is far higher than the pig, and it flies better
With the production of the classic street fighter, Kapkang began to be praised by game enthusiasts as "action lord", and this title was later recognized by the entire industry.
At least half of Kapkang's success is because Atari's decision-making mistakes and self-destruction
Chapter completed!