Jia Yapeng didn't know that such a national-level think tank was sitting in the back seat of the plane. When he got off the plane with Zhu Qiushui, he met Chen Liren who came to pick him up. This guy was quite conscientious.

"Old Jia, I'm telling you, I'm going to see 200,000 boxes of four-wheel drive vehicles in five days at most. Do you hear me quickly?" As soon as he got into Chen Li's car, this guy was in front of Jia Yapeng.

There was a murmuring in his ears.

"Put me down and I'll take a taxi myself!" Jia Yapeng said with a grin.

"No, Lao Jia, but you are really too stingy this time. You only gave me 100,000 boxes of goods in my entire northern market, and I sold them all in one morning. Now a bunch of children come to the canteen every day to ask questions."

, When will there be four-wheel drive vehicles? Now give me an accurate estimate of when you will be able to deliver the goods to me!" Chen Liren shouted.

"In ten days, I will send you 100,000 boxes!" Jia Yapeng pondered for a moment and then said.

"What, it's only 100,000, too little, it must be 200,000!!" Chen Liren shouted even louder.

"What are you yelling about? My production line has just been renovated. One month's production capacity is only 500,000, and ten days is 150,000. I will give you 100,000 boxes, which is a full two-thirds of the output. What are you still doing?

Why are you dissatisfied?" Jia Yapeng angrily kicked the back of Chen Liren's seat. The distressed Chen Liren quickly said, "Don't kick, it's an imported leather seat!"

"Tch, shouldn't I kick my big Ben in the same way?" Jia Yapeng said disdainfully, but also took his foot back.

"By the way, I heard that this time you gave 50,000 boxes of goods to Jiangsu and Zhejiang provinces. I only have 100,000 boxes in the whole north. No, you can't deliver goods to Jiangsu and Zhejiang this time. It's not fair!" Chen Liren complained again.

Got up.

"Go away, that's what I asked for. I asked you to report the numbers yourself, but you, a dignified northern general agent, only reported the number of 20,000 boxes. It almost pissed me off. Don't you think it's embarrassing for me?"

I still think you are embarrassed, so I will not only send 50,000 boxes to Jiangsu and Zhejiang provinces, but also send him 50,000 boxes. I just want everyone to understand that those who are smart, courageous, and understand the rules should make money. Those who don’t understand

Just get out of here and save my eyes!" Jia Yapeng said carelessly.

"Okay, you are domineering, but that guy called Watermelon is really powerful. Otherwise, if you transfer him to me, I will let him be the general manager of the Northern Branch and free me too!" This guy Chen Liren

, actually started to covet the body of watermelon.

Despicable.

"But Lao Jia, your four-wheel drive is actually not profitable!" Chen Liren suddenly muttered again.

"Hmm..." Jia Yapeng hummed, but surprisingly did not refute, because Jia Yapeng knew that four-wheel drive vehicles did not make money.

Although all 300,000 boxes of goods across the country were sold out in one day, dealers actually only earned one yuan per box, a total of only 300,000. After deducting various costs, at most 20 was left.

Ten thousand.

The 200,000 yuan is then distributed to various provinces, and each province may not earn more than a few thousand yuan in the end. Chen Liren, the general agent in the north, only earned a little over 60,000 yuan in total.

This amount of money seems to be quite a lot, but compared with the millions of profits made by Elf Noodles in a month, it is indeed shockingly small.

"There is also Lao Jia. Although the sales this time are good, it is because the cartoon aroused the interest of the children and they bought them together. When the children all have a four-wheel drive, our four-wheel drive will

You can’t sell the car if you drive it!”

"There are now more than 100 million teenagers in the country. Even if 1/10 can buy our four-wheel drive vehicle, it will be huge. In other words, we can only sell 10 million boxes and earn 10 million. And this 10 million is enough.

Once you make all the money, it will be difficult to sell it again. Your business is not as scary as the output value of hundreds of millions as you and I boasted at the beginning. It is many times worse than the business of Elf Noodles!" Chen Liren usually looked at it.

It sounds unreliable, but this analysis is actually reliable.

After all, China is not the China that will develop in the future, and China's consumption level is still very low. Chen Liren's sales volume of 10 million is already a super optimistic estimate.

After Chen Liren finished speaking, he looked at Jia Yapeng with some worry, and became worried for his friend. Jia Yapeng had already spent 10 million yuan to make the animation of a four-wheel drive car. Chen Liren really didn't know if this Jia Yapeng could do it.

He also lost his own capital.

"In fact, I already knew what you said. This is my strategy!" After Chen Liren finished speaking, Jia Yapeng nodded slightly. He had indeed calculated this step long ago. After all, Chen Liren could calculate such a simple calculation.

, Jia Yapeng can also figure it out.

Historically, when four-wheel drive vehicles first appeared in the Chinese market, the price was as high as 100 yuan per box. They were truly high-end toys. Later, they could no longer be sold, so they slowly dropped to 50 yuan per box. By 2000, the price had also dropped to 50 yuan per box.

It costs 20 yuan a box until a large number of copycat manufacturers emerge.

So the reason why four-wheel drive vehicles were extremely profitable back then was not because they were sold in large quantities, but because they were expensive. One car could earn 90 yuan, which was theoretically 90 times that of Jia Yapeng. Of course it was profitable.

But Jia Yapeng directly suppressed the price to 5 yuan per box, and reduced the profit to only 3 yuan in total, one for the seller, one for the dealer, and one for the manufacturer.

Even if Jia Yapeng can reduce the production cost to 1 yuan, he will only make a profit of 2 yuan. He is simply a model of conscientious entrepreneur.

In fact, Jia Yapeng can set the price at 30 yuan per box, so that many children can still afford it, and Jia Yapeng and dealers at all levels can also make a lot of money.

But Jia Yapeng kept the price firmly at five yuan. The reason for this is actually very complicated.

Part of it is Jia Yapeng's personal reason, because of his own experience as a child, because all children can afford four-wheel drive vehicles, and they will not become a toy only for the rich.

The second reason is Jia Yapeng's strategy.

"What is your strategy? Deliberately making less money for yourself?" Chen Liren asked curiously.

"Brother Liren, do you know why there are so many copycats of our Water Margin card?" Jia Yapeng suddenly asked.

"Because the profits of the cards are high, the total cost of your 108 cards is less than 1 yuan. As a result, the children need at least 54 to collect these 108 cards. As a result, the pirated cards only sell for 5 yuan a box. Of course they

Make a fortune!" Chen Liren replied without thinking.

"That's right!" Jia Yapeng smiled and nodded. "My four-wheel drive has a lot of exclusive technologies. Even if those pirate manufacturers want to pirate my four-wheel drive, their cost cannot be less than three yuan. In this way

If a four-wheel drive vehicle is put on the market, the price will be at least 5 yuan, it can’t be lower than ours!”

"What choice do you think children will make when they are faced with a genuine and high-quality four-wheel drive vehicle that is also worth 5 yuan?"

"Your purpose is to suppress piracy!!" Chen Liren suddenly realized. However, the reason why piracy can make money is because piracy has no marketing costs and can keep the price very low. When the time comes, children will naturally choose

A cheaper pirated four-wheel drive.

But if the price of genuine four-wheel drive vehicles is the same as or even lower than pirated ones, then of course children will choose to support the genuine ones.

To give a simple example, if Microsoft enters the Chinese market and sets all genuine CDs to cost 5 yuan each, and you can install a genuine Microsoft system for 5 yuan, then who will buy pirated ones?

All buggy systems in China are genuine Microsoft systems.

Similarly, if the price of a stand-alone game disc was 5 yuan a piece, or even free, then I believe there would not be any pirated games in China.

Of course, this is impossible for stand-alone game manufacturers. Their research and development costs are there. Unless players across the country buy one and sales reach hundreds of millions, a genuine game worth 5 yuan a piece will not be worth it at all.

Can't make money.

But later, the big guys of China Online Games figured out the secret, and all online games became free-to-play, and then China's game market completely developed.

"But your behavior will undoubtedly hurt the enemy a thousand times and damage yourself eight hundred!" Chen Liren sighed and said, "Even if piracy is eliminated with your four-wheel-drive vehicle, you can only make hard-earned money at most, so why bother?"

"Who said that?" The corners of Jia Yapeng's mouth suddenly turned up. There was no reason why Jia Yapeng couldn't learn the skills that those online game bosses would master a few years later.
Chapter completed!