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Chapter 1412 Buying Nikon

Only then did the people from the three major consortiums remember that if this matter could not be concluded, the 80 billion loan contract would be gone, and the infrastructure contracts of tens of billions of dollars would be gone. Compared with these, Nikon is really nothing.

"Everyone, you're just selling a Nikon, and Nikon is just a good company in the camera field. Do you think you will lose to a Chinese company in the camera field?" Mitsui Shuiyi said with a smile.

"..." Everyone stopped talking. Mitsui Hideyo said this. Just because Daqian was about to enter the digital camera market, he was afraid of stopping others. It really looked a bit stupid.

Not to mention that there are still tens of billions of dollars in business here, which is as good as several Nikons.

"Since that's the case, then sell it!" The people of the Fuji Consortium agreed first. The Fuji Consortium had no interest in the digital camera business. Even if Daqian occupied this market, it had nothing to do with the Fuji Consortium. Selling Nikon at a premium of 30%, he made a profit. Why not do it!

"We Mitsubishi also agree!" Like Fuji, Mitsubishi also has no great interest in the field of digital cameras. The Mitsui Consortium and Sumitomo Consortium are really investing heavily in these two industries.

However, seeing Mitsui Hideyo's attitude of helping Jia Yapeng speak, the Mitsui Consortium has obviously been convinced by Jia Yapeng, and the only remaining trouble is the Sumitomo Consortium.

As for Sumitomo Consortium, although they hummed a few times, they still agreed very simply. Anyway, there was only 4% of the shares, so they didn’t feel sorry for selling them.

In this way, the four major consortiums and Daqian reached an acquisition intention. Daqian took a 38% stake in Nikon at a price of 30%. In addition, some of the shares acquired by Daqian in fragments, Daqian acquired a total of 53% of Nikon's shares, occupying a large part of the company.

So, on March 4, Nikon issued a low-key announcement, that is, Daqian Group completed the acquisition of most of Nikon's equity. Jia Yapeng of Daqian Group has now become the chairman of Nikon's board of directors and gained control of the group.

That's not all. Then Nikon Group issued another announcement, that is, the chairman of Nikon Group announced that it would initiate the privatization process of Nikon Group. Nikon Group will delist from Nikon and the US stock market at a premium of 30%, and initiate a tender offer to acquire most of the company's equity and complete privatization.

This acquisition has attracted great attention worldwide, and has caused huge waves in the two countries of China and Fusang.

Once upon a time, Chinese companies were able to acquire a Fusang company, and it was a famous company as Nikon.

For a moment, the whole of China was filled with people's hearts, and Daqian's fame rose rapidly, greatly encouraging the morale of the Chinese people, which was similar to the historical effect of Lenovo's acquisition of IBM.

The reason why Lenovo in history was able to become a representative of national PCs almost monopolized the entire official computer market was because Lenovo acquired IBM's global computer business, making Lenovo the honor of China and gained great reputation.

Of course, Lenovo acquired IBM's business and then made a joke that computers sold in the United States were cheaper than China, which caused even greater dissatisfaction and fell from the altar. It can be said that Xiao He succeeded and failed.

On the other hand, the Fusang people were a little desolate. Nikon was one of their former glory. It was actually acquired by a Chinese company. Many Fusang people were so sad that they were deeply sad.

But there is no way to do this. With the permission of the four major consortiums, the government has not obstructed it at all. Nikon is not a Fuso enterprise that is related to national security, and there is no need to obstruct it.

Therefore, the entire acquisition process was very rapid. The delisting procedures were completed at the end of April. 87% of Nikon's shares were in the hands of Daqian Group, and some people were reluctant to sell their shares.

It is probably because Daqian invests in Nikon, and Nikon has great potential in the future!

However, Boss Jia was not used to them, and directly controlled Nikon to split his business into two parts. The camera business remained unchanged and still belonged to Nikon.

The lithography machine business was directly split and sold to Daqian Group, which completely became the asset in the hands of Daqian Group.

During the entire spin-off process, the remaining shareholders were unaware of the whole process, and after they knew about it, they had no ability to resist. Many people felt very bored, and finally sold their shares to Daqian Group.

After that, Nikon kept using digital cameras, which were lukewarm and seemed to have no idea of ​​expanding the market. Instead, its profits dropped a lot, making many shareholders desperate again and sold their shares and left.

Until Nikon completely became a company in Daqian's hands.

By the way, it seems that Daqian's final performance in 1997 has never been mentioned. There is no way. Boss Jia is too busy, which makes today's performance report very chaotic. Just just report it briefly.

First of all, Daqian’s old foundation is Daqian Food.

First of all, Boss Jia of Daqian Food has basically ignored it, and the old factory manager has also retired. Now the one who manages Daqian Food is a newcomer.

The factory I entered in 1993 has always been at Daqian Food, working very well. Before I knew it, I became the successor of Daqian Food. I was still very young and only 29 years old.

This young man did have an idea and launched more than ten snacks. Although most of them were average, relying on Daqian’s huge sales network, the sales volume of these snacks was huge enough.

Moreover, the "Weilong Spicy Strips" he launched unexpectedly became popular. Coupled with Daqian's snacks and cards marketing routine, in less than a year, Weilong Spicy Strips became the second only to the Elf Spicy Strips. Judging from this momentum, it is possible to surpass the Elf Spicy Strips in the domestic market next year.

In the end, Daqian Food generated a total of RMB 780 million in 1997, making it the well-deserved boss of the entire snack industry in China.

Then there was Daqian Puzzle, Xiaoyi continued to expand the market, and after four-wheel drive, Yu Yu-ji and other ace products, he finally created another flagship product, that is, the combat gyro.

Boss Jia was startled when he first saw this product planning case, and then directly approved Xiaoyi's application to produce a special animation to promote combat gyros.

In September 1997, the animation and products of the Battle Gyro were fully launched. Although they did not have a huge influence like the four-wheel drive cars back then, the sales volume was still quite good.

But these are not the focus of Daqian Puzzle in 1997.

The greatest success of Daqian Puzzle in 1997 was to introduce the "Haojixing" electronic dictionary to the market in April 1997.

This is actually a very backward product for Daqian's technology, but it is a dot matrix screen that is about to be eliminated, and then accompanied by an electronic dictionary, a sound function, etc. The price of such a rough first-generation product has reached 599 yuan per unit.

As a result, from April to December, such a thing was sold 6 million units nationwide. This made Boss Jia sigh that Chinese parents have always been the parents who are most willing to spend money on their children.

These 6 million units also brought an astonishing profit of 1.2 billion yuan to Daqian Zhi, which is much more crazy than the primary school master learning machine back then.

It is said that the second generation of Haojixing, which has more comprehensive functions, is under development. It seems that Xiaoyi plans to do this market to the end so that children all over China can fall in love with learning English.
Chapter completed!
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