Chapter 1901 The more expensive, the more you buy
"Since the cost is so cheap, why is the price so exaggerated? Even the latest flagship phone is almost at around $999. We set the price of the phone at $2999. Isn't this making it impossible for many users to buy it, and thus giving up the market in disguise?"
"Do you know how the price of all flagship phones is now $999?" Boss Jia asked back.
"I don't know..." Donald shook his head sincerely.
"I set this price!" Boss Jia laughed. "The price of a flagship phone of $999 was set when Daqian San was released. After that, all Daqian's latest flagship phones were released at $999!"
"Other brands of mobile phones were so hard that they could not be raised by our prices, but they were unwilling to sell them at low prices. In the end, they were all priced at $999 per unit like us!"
"Of course, they also need face. Some people will set $1,019, and some people will set $989, $969, etc., but they are all jumping around 999, because I set this rule!" Boss Jia said proudly, while Donald was excited when he heard it. He set a general price for the entire mobile phone industry in one year. This TM is too domineering. Can he have such domineeringness in the future?
"The same is true for the price of the phone at $2,999. In fact, the current configuration of the phone is also the technical limit that Daqian can reach. There are many technologies that are even in the laboratory and are not completely perfect. But I still use them all on the phone without hesitation, just to make a mobile phone that surpasses the entire era, so that no mobile phone manufacturer can have the ability to challenge the phone within three years. Only in this way, the price of $2,999 will be accepted by the market!"
"Humans are a very strange animal. Although you think it is difficult to sell at $2,999, this price will also make the phone a beacon to attract countless consumers and seduce their consumption desire!"
"Because once you use the phone, you can instantly get a new level with all the mobile phone users around you. $2,999 can make all mobile phone users create a luxury product I use, which is the best for people, and the mobile phone is the mobile phone used by the elite!
"I'm using a phone, but you're using Nokia, so you're just a hammer, and you're not on the same level as me!"
"This kind of thinking is ridiculous. A person's status and value cannot be determined by a mobile phone!" Donald said with a frown.
"That's because you are already at a high position, so you can use rational eyes to judge a person's value. In fact, all the friends around you don't need to use a phone to prove that you are very rich!"
"But poor people are different. They have nothing else to prove that they are rich, but they also want others to think they are rich, so they need something that can always raise their identity and allow others to see at any time!"
"At this moment, for men, this thing is a watch. For women, this thing is a bag!"
"But why can't this thing be a mobile phone?"
"Watches have gradually become obsolete. Many people no longer wear watches, and the watch is the mobile phone!"
"Then the mobile phone can naturally replace the watch and become something to show off one's personality. After all, mobile phones are like watches, and they have to be taken out to show off at all times!"
"Finally, the most important point is that expensive watches cost more than 100,000 US dollars. Only truly rich people can use watches to show off. Poor people cannot afford them."
"This is why I want to define a brand new concept of personal terminals, because the concept of mobile phones cannot support a style. Only personal terminals, a name full of science fiction and fashion, can make customers willingly pay."
"A personal terminal for a phone is only $2,999. As long as it is not a poor class, it is not impossible to afford to buy a phone. This is a tool that everyone can use to show off. So I believe that the sales of the phone must be good. I can make a bet with you. In a year, the sales of the phone can exceed 5 million units worldwide!" Boss Jia said with a smile.
"Nokia sells $999 for a mobile phone, and each one makes at most $300."
"But we can earn at least $2,500 for one, and one can match the profit of Nokia 8 units, which is equivalent to 40 million units globally. Isn't this the best mobile phone sold in the world?"
"..." Donald stopped talking. Although he didn't know whether the consumerism mentioned by Boss Jia would come, he always felt that there were still some problems.
"But most users can't afford a $2,999 phone!" Donald said, "Even if there is a sales volume of 5 million every year in the future, this number cannot support the Hongmeng mobile phone software ecosystem you want, and it may also lead to other competitors taking advantage of the situation!"
"So what?" Boss Jia asked with a smile.
"Father, for the phone, what really makes money is not the profits brought by selling mobile phones, but the consumption commissions for various software products in the Daqian mobile phone store. Am I right?" Donald asked.
"Not bad!" Boss Jia looked at Donald in surprise. The entire company could see this, and the total number of this was no more than one palm. His son actually understood it. This was amazing!
"If our mobile phone sales are 5 million, and Nokia will also develop personal terminals in the future, although their price is only 999 US dollars, the sales volume is 40 million. As a software developer, which personal terminal should they choose to develop software for and then put it on the shelves?" Donald raised his head, looked at his father, and questioned directly.
"Good son! You are so awesome!" Boss Jia couldn't help but hugging his son and kissing him, making Donald's little face red.
"Since you are so smart, can you guess how your father plans to solve this problem? Let me remind you that our phone is ahead of the entire industry for three years!" Boss Jia said with a smile.
"Dad has indeed come up with a solution!" Donald actually understood that his father, who was so stubborn, would not do such a stupid thing. He must have thought of a corresponding solution, but Donald couldn't understand what the solution was.
However, thinking of the reminder my father just gave... Oops, I still can't figure it out!
When Donald thought about it but had no result, Emperor Wu of Han stopped and stopped in front of an ordinary building that looked like a warehouse.
Donald actually came to this building not long ago, but he didn't have the chance to go in at that time!
Chapter completed!