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Chapter 1906 Test

The last meal of the first grand gathering of the Jia family was over. No one expected that Jia Changtian would make such a speech and directly give up the inheritance rights of Daqian Group, which would have a huge impact on the future.

Jia Changde couldn't sleep all night, and he was considering his future.

Sometimes he just wants to roll up his sleeves and win the recognition of his father, and then become the operator of Daqian Group. It doesn’t matter whether he wants equity, but if he can lead this great company forward, it will definitely be a lifetime of fun.

But he doesn't want to get involved in the right and wrong. If he goes home and observes the cause and starts his own business, he only needs to take care of business matters.

But if he decides to take over Daqian, Zhu Qiushui may be the first to swallow himself alive, and he also needs to find a way to win the recognition of all executives.

Well, this poor kid who is only 13 years old has to consider many issues that many guys who are in their 30s who don’t understand life have never considered.

Just as Jia Changde was thinking about it, a knock came from the door. Jia Changde opened the door and found that it was his father.

"Let's go outside and sit!" Boss Jia took the initiative to send an invitation, and Jia Changde naturally would not refuse. The two left the first home and found an ordinary bench, and sat side by side together.

"What do you think about your brother?" Jia Yapeng asked.

"Brother, I am not as good as him!" Jia Changde said with a wry smile.

"Then do you want to take over Daqian?" Boss Jia asked again.

"I want to!" Jia Changde answered very simply. Although he couldn't sleep because he didn't know the answer to this question just now, when his father asked, he answered very simply without thinking.

"Okay, let me ask you, have you figured out the question I left you three days ago?" Boss Jia said with a smile. "If the personal terminal that sells 2999 can only have 5 million global sales, how can we establish a wide range of store networks and systems?"

"Simple, in fact, this method has been used for a long time, and that is to reduce the price by generation!" Jia Changde cleared his voice and said the answer he had been thinking about for three days.

"Speak!"

"In fact, this is a very mature solution that has been used on Daqian mobile phones. Daqian's latest flagship phones were released, and then each of the previous generation of mobile phones was reduced by $200, and the initial generation was completely discontinued, and finally formed a complete Daqian brand line, with mobile phones of all price points!"

"We can use the same method on the phone!"

"Since you said that the phone is leading the industry for three years, we aim to have three years. First of all, we release the latest phone every year, and the global price is $2,999."

"Then when the second generation of the phone is released next year, the price of the first generation of the phone will be reduced to $1,999. After the third generation of the phone is released, the price of the second generation of the phone will be reduced to $1,999, and the first generation of the phone will only be sold for $999!"

"At this time, as you said, the three-year period has arrived, and other brands' mobile phone configurations and capabilities have already caught up, but our first-generation phone is still a little ahead of its functions, so there is no problem with the first flagship price of other brands sold at 999, and users can still accept it!"

"When the fourth generation is released, the price of the first generation will be directly reduced to US$499, completely occupying the mid-range price of the selling price industry. Then the first generation can be eliminated, so that our mobile phone product line can be found from ultra-high-end to flagships, and then to mid-range mobile phones."

"We can always maintain the high-end presence of the first flagship model 2999, and then further occupy a wider market through previous mobile phones. And because the price reduction of these mobile phones is reduced by time, it will not have an impact on the value of the brand itself."

"On the other hand, other users are also very happy to buy an old model of phone. After all, it is supported by a new generation of phones from high-end brands. In their eyes, they have bought luxury goods, and they still use a very cheap price. All customers will be interested in us!"

"It's right!" Boss Jia looked at his son with praise, and then asked, "But $499 may be too expensive for many mobile phone users. Shouldn't we continue to produce a phone worth 299 or even $199 per unit?"

"No need at all!" Jia Changde shook his head firmly, and even said with some disgust. "Father, no one in the world can monopolize the entire industry and continue to improve. We must leave some food for others!"

"I know that 70% of people in this world may not even be able to afford a mobile phone worth $499. They are only willing to buy a mobile phone worth $199!"

"But so what? This market actually has no value. At least from the theoretical point of view of industrial products, we can give this market to other mobile phone manufacturers!"

"Because even if we don't allow it, the mobile phone dealers in this market will take the initiative to compete, and then continue to use price wars to compete, which will eventually suppress the profit margin of mobile phones to a very dangerous position. This is absolutely inappropriate for Daqian, who is already a big business and has become increasingly serious in the disease of big companies."

"It's better to give them the market so that these mobile phone manufacturers can make the so-called cost-effective and low-cost mobile phones, and the prices will drop again and again. In this way, these mobile phone brands will be bound to low prices for the rest of their lives, and they will never be able to compete with us for the high-end market."

"After all, in this market, the profit of selling one mobile phone may be the profit of their ten or even 20. Only by giving up the market can we let them bite their dogs and live!"

"In addition, the biggest problem with this plan is that the phone must continue to maintain its technical suppression ability for more than three years. The continuous competition of friendly companies will become a huge driving force for Daqian mobile phones to make progress. Only with competitors can Daqian mobile phones have to move forward. Otherwise, once the market is really monopolized, Daqian will become the former Intel and become a waste that can only squeeze toothpaste!"

After Jia Changde finished speaking, he looked at Jia Yapeng nervously because Jia Changde understood that the question just now was a test given to him by his father. If his answer failed, it would be more difficult for him to compete.

After all, Zhu Qiushui also has a son Jia Changkong. He thought about it with his butt. Zhu Qiushui will now do his best to train Jia Changkong to compete with him.
Chapter completed!
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