Chapter 2018 Daqian Center
The new product launch conference for cellphone5 has ended. According to Daqian's tradition, on the next day, cellphone5 can be purchased and pre-sale on the entire network. Three days later, cellphones purchased online will be shipped on the same day.
But what Daqian did not expect also happened. In less than one day after the release, all the phone5s in major cities around the world were sold out.
Daqian has long been experienced. Generally, the latest phone series comes out, and the sales volume of the first month will generally not exceed 1 million units.
Because the price of $2,999 is really too expensive, except for the elite, others cannot afford the latest mobile phones of the phone. This is the same as when the mobile phone was first released, and it is all toys of rich people.
Only when the new Mphone series and the old version starts to reduce the price will it be the real sales craze of the Mphone series. For example, the current Mphone4 has sold more than 5 million after the price reduction, while the global sales of Mphone mobile phones have exceeded 100 million.
A mobile phone that has been on sale for 5 years still has such a market. I don’t know how many mobile phone manufacturers enviously have a bad expression.
And as we all know, the profits of the phone series are amazing, especially the latest phones, which have a profit of more than US$2,000 per unit. Other competitors need to sell 10 mobile phones to obtain the same profit.
Therefore, the sales volume of 1 million is equivalent to the sales volume of 10 million units of a competitor.
This is nothing. The most abominable thing is that as time goes by, the noble price positioning of the phone, and the most important thing, each generation of the latest phone phone has more than a few years of performance than its competitors. This makes the phone phone a veritable luxury in the eyes of all ordinary people, and a coveted show-off artifact. I wonder how many people are trying to get a phone.
Therefore, many mobile phone manufacturers are glad that Daqian has a noble pricing strategy. Otherwise, if the latest series of mobile phones returns to the original pricing strategy of $999 per unit, then other mobile phone manufacturers will probably not have to live, and all ordinary people will only buy mobile phones of the mobile phone brand.
It is the price that prevents ordinary people from pursuing phones.
But all this seems to be something wrong with the phone5.
This time, Daqian still followed the usual practice and prepared 2 million mobile phones for cellphone5. After all, Boss Jia once said that they would never be a mobile phone manufacturer that would make all users buy cellphone5 as soon as possible and would never give scalpers a price reduction and a soil for survival.
So the phone is a rare mobile phone brand without scalpers. After all, as long as you have money, you can buy it through official channels. Who would still find scalpers?
But all this changed when it comes to the phone5.
August 4, 2009, this was a very ordinary day in history, and there was no special thing, but if you pass by Zhongguancun in the imperial capital, Baidu Building in the Magic City, Taobao headquarters building in the fishing village, or New York in the United States, Paris in France, London in Yingguo, etc., there is an amazing long dragon in the central area of these cities.
These long dragons are at least 100 meters away, with more than 300 people queuing. The most exaggerated one is the Baidu Building in the Magic City, which has a winding snake that exceeds 1,000 meters. It is said that the number of people queuing has exceeded 4,000.
But even so, the long dragon is still increasing.
All passers-by were stunned when they watched this scene and couldn't help but follow the long dragon and found that these long dragons were finally gathered in a store, which was the Daqian Center.
As the name suggests, Daqian Center is a physical store specializing in selling Daqian products.
At the earliest time, these Daqian Centers were said to be Daqian four-wheel drive R&D centers bought by Daqian, which were specially used to sell four-wheel drive accessories.
Although Daqian launches new four-wheel drive animations every two years, the popularity of four-wheel drive cars is inevitably declining. At the same time, with the continuous rise in surrounding housing prices, it is already difficult to make a profit by simply selling four-wheel drive parts.
So since 2006, Daqian has gathered these research centers, as well as the remaining physical stores of the Steam Game Store, as well as some other stores under Daqian, and integrated them into the unified offline chain store of Daqian Center.
These stores have simple and noble designs, full of B-shaped and technological sense. As for the products inside, they are all products of Daqian's subordinates.
From children's toys, elves's simple noodles, four-wheel drive cars, elementary school master learning machines, to DVDs, game discs, game consoles, and mobile phones, all products under Daqian can be found in this store and users can buy them directly.
What’s amazing is that because there are so many products under Daqian, the types and density of products placed in these centers are even more than those in boutique stores. In addition, Daqian’s tall and elegant style, all Daqian centers are full almost every day, and the profits make the surrounding stores envious.
Well, if these stores knew that all the shops in Daqian Center were bought by Daqian, or Baidu Real Estate, which is the owner Jia’s own industry, so they never charge any rent, they would probably be completely envious of them.
Because Daqian Center's sales are very popular, it can attract a large amount of customers on a daily basis. In addition, the so-called BD commercial center complex commercial real estate design ideas began to become popular in China, Daqian Center has become a popular bd.
If a commercial complex wants to achieve great success and have sufficient passenger flow, the first is that the geographical location of this commercial complex must be surrounded by a large number of communities so that it can have a large amount of traffic.
Secondly, there are all kinds of shops in these complexes.
This kind of store is not a store selling milk tea or snacks, but a store such as Dior, Chanel, or other big brands. Only with these stores can people around you come in and consume.
The one who is most proficient in this method is Wanda. Nowadays, many companies and brands have to pay huge entrance fees if they want to enter Wanda's business district.
But there is one brand that is Wanda, which can’t be handled by any means, that is Daqian Center.
Daqian Center has an unwritten rule, that is, no rent is charged if any commercial complex wants to invite Daqian Center to enter.
Chapter completed!