What Honda Ichiro didn't know was that when he thought Boss Jia didn't know all this, Jia Yapeng had already received a report from Fusan. Boss Jia knew very well about Fusan's situation at that time.

Haruko Natsume flew back to China directly and asked Boss Jia for a way to change the situation.

At that time, the two were sitting in Boss Jia's office. When Haruko Natsume told about the situation he was facing in competition with Gongcha, it could be seen that Haruko Natsume was still quite anxious.

Because although Yu Yu’s store number was much ahead of Gongcha at that time, the sales volume of both parties remained the same, which shows that Gongcha’s single store sales far exceeded that of Yu Yu’s single store sales.

This means that Yu-Gi-Gi-Gi-Gi-Milk Tea is about to lose to Gongcha in competition.

Haruko Natsume was very anxious, otherwise he would not have taken a plane to China to come to our boss Jia to give advice. In Haruko Natsume's eyes, the only one who can solve the problem is probably our boss Jia.

What Natsume Haruko didn't know was that an hour before she came, the general manager of Daqian Entertainment also came to our boss Jia to discuss how to deal with competitions with emerging brands such as Aido VCD, and then put forward three suggestions, and then made Boss Jia so angry that he almost cursed.

When Haruko Natsume came to find Boss Jia, Boss Jia was thinking about things about VCD, and about things about Aiduo's VCD price reduction and competition with himself.

So when Haruko Natsume asked Boss Jia for advice, Boss Jia blurted out and said, "Then let's reduce the price!"

"Nani!" Haruko Natsume was not saying that she was so shocked by this idea, but felt that this idea was simply too ordinary. The ordinary ones didn't seem like the solution that Boss Jia, who was resourceful and unparalleled in the world, came up with.

Shouldn’t Boss Jia come up with a magical plan that shocked the world and made ghosts cry, just like the franchise system that made Haruko Natsume provoke?

How did the current method become a price reduction? This method is a little more ordinary!

"Do you think this move is too ordinary?" Seeing Haruko Natsume's expression, Boss Jia broke free from VCD's thinking and then smiled.

Although the price reduction strategy was a dizzy and got it from Aidu VCD, Boss Jia thought about it and thought it was really a great idea!

"There are not so many tricks in this world!" Boss Jia said with a smile. "The reason why those seemingly ordinary strategies are considered ordinary by people is because they have experienced countless actual tests. They are the most effective methods recognized by everyone. The most effective methods are naturally used the most, and in the end they become the most common methods."

"Just like him, Honda Ichiro, who hired Sakai Noriko as the spokesperson, this seemingly most ordinary strategy is actually the best and most effective method."

"The same is true for price reduction. As long as your price can be reduced, it will attract a large number of customers. This is a turbulent truth. Go and do it quickly!" said Boss Jia.

"But what if the tribute tea is reduced with us?" Haruko Natsume was still a little unwilling to accept it. Why did such a simple solution come to the end?

"As we lower the price... I will lower it a little more ruthlessly!" Boss Jia touched his nose and said, "How much does a cup cost for our cheapest original milk tea?"

"It's 150 yen per cup!" Haruko Natsume replied.

"Then how much does it cost to have a cup of milk tea?" Boss Jia asked again.

"If the material cost is simply the cost, the purchase fee for a cup of milk tea is 10 yen! The price we provide to franchisees is 80 yen!" said Haruko Natsume.

Look, it’s so dark. The 10 yen material was sold to franchisees for 80 yen, and they made 70 yen directly. It was so dark!

"If the franchisee's own operation costs are included, the cost of selling a cup of milk tea for the franchisee is about 100 yen!" said Haruko Natsume at last.

With a cup of milk tea, franchisees can actually make a profit of 50 yen. Although it is not as dark as the big one, it is also dark enough.

"Do you know the cost of tribute tea?" Boss Jia asked again with his eyes narrowed.

"I know, they produce a cup of original milk tea, and the cost is about 80 yen!" Natsume Haruko said quickly. Don't ask why Natsume Haruko is so clear about the cost of tribute tea, because the business model of tribute tea is actually the model of Yu Yu-chi's direct store before, and the cost is basically the same, so Natsume Haruko knew very clearly how much the cost of a cup of original milk tea for tribute tea is now.

"Then let all franchisees tell you that in order to meet this challenge, we will sell the best original milk tea and carry out a big price reduction promotion."

"Isn't the original milk tea a cup of 150 yen before? Now it's reduced to 120 yen per cup!"

"As for this ratio, from our and franchisee platforms, our material supply price is reduced by 15 yen, and they also have to bear the price reduction of 15 yen!" said Boss Jia.

"Will the franchisees agree with this?" Natsume Haruko asked subconsciously.

"They have to agree, and we have to agree. Our franchise contract is clearly written. In order to meet the company's overall marketing needs, the company has the right to require all franchisees to reduce prices or increase prices in a unified manner!"

"Just ensure that the price reduction does not exceed 50% of their profits is enough!"

"They could have earned 60 yen with a cup of original milk tea, but now they are only reducing it by 25%. They have no reason to refuse. If they refuse, they will breach the contract!" Boss Jia said dismissively. With a contract in hand, he is really not afraid of these franchisees reversal.

They withdraw from joining the franchise if they have the affair. In this case, the franchise fees and decoration fees they provided in the early stage were all wasted. After all, Boss Jia added the name of Oji milk tea to all the decorations, so this decoration can only be used for Oji milk tea, and no one else can use it at all.

So Boss Jia is not worried at all, and these franchisees reject Boss Jia's request.

"Of course, you have to appease them, and you just tell them directly that this is to compete with Gongcha. If we lower the price, we can attract more customers and they will not suffer any losses!" Boss Jia added.

"Yes!" Haruko Natsume nodded, but asked questioningly, "Boss, if we only reduce it to 120 yen, the impact will probably not be too great, because as long as the tribute tea is reduced to 120 yen, their cost is 80 yen per cup, they can still make money."

"So, it's better to lower the price to below 80 yuan, so we can still make money, but we can't make a penny of tribute tea!" Natsume Haruko suggested.

"That won't work, it's down to 80 yen, which is a disruption of the market. We're reducing the price to 80 yen now. It will be difficult to rise back in the future. Isn't this a waste of money?"

"But……"
Chapter completed!