Chapter 875 Looking for a mobile phone that can really burn itself
"Natasha, do you know what humans have in addition to being born conspiracy theorists?" Boss Jia suddenly asked.
"Don't you know?" Natasha shook her head. At this time, as a qualified supporting actor, she should have no idea about anything.
"Of course it's natural greed, curiosity and challenge of danger!" Boss Jia said with a smile.
"But what does these two points have to do with us selling mobile phones?" Natasha asked in confusion.
"Then you will know when you look!" said Boss Jia.
——————————
After this day, the originally hot media gradually began to calm down, but as both parties involved, Daqian and Motorola seemed to be able to lick their wounds.
With this attack by both sides, the sales of mobile phones on both sides dropped sharply. Instead, those niche brand mobile phones that were silently watching and being a melon-eating crowd have had the opportunity to rise. For example, one of them is called BlackBerry, but this is all a story, so I won't mention it for now.
Motorola, after reaching a settlement agreement with Daqian, Christoph Galvin did not think that he had saved his position as chairman, but he would have to worry about the sharp decline in Motorola's mobile phone sales. It is said that Motorola has begun to contact various media to launch new marketing actions.
Motorola's marketing expenses did not increase several times, and lasted for several years.
On the other hand, Daqian Mobile also temporarily increased its marketing expenses and began to place advertisements on news media across the United States.
However, when the melon-eating crowd saw these advertisements, they were all very surprised, because the advertisement was not boasting about how good the quality of Daqian’s mobile phone was, nor did they deliberately make the audience forget the battery combustion accident, but the most conspicuous background picture of the entire advertisement was a burning flame.
【
The title of the advertisement is: Daqian Mobile has invested heavily in finding a mobile phone that can really burn itself!
15 days ago, Daqian mobile phone encountered an unprecedented accident and crisis, and a Daqian mobile phone battery spontaneously ignited in the hands of customers.
Our Daqian Group will never ignore the problem. Whether this phone is really igniting due to the battery itself or because of small actions by some people, the phone does burn.
In order to effectively strengthen the quality of Daqian Mobile and ensure that similar accidents will not happen again, Daqian Mobile is here to make a solemn promise to all consumers.
First, all Daqian mobile phones sold on the market will be recalled, and all mobile phones will be self-inspected within one week to ensure that there are no safety hazards before selling them.
At the same time, we make the following guarantees for the subsequent quality problems of Daqian mobile phones. If your mobile phone has a spontaneous combustion scene during use, please find us immediately. We will give you a $100,000 reward. You will be rewarded with us to find a problem mobile phone and a problem that makes the mobile phone spontaneous combustion!
We here solemnly promise that as long as the phone appears in a spontaneous combustion scene, we will immediately reward $100,000. If the phone causes personal injury to your body, we will also pay an additional compensation.
】
This is all the text on the advertisement, which made people confused at the beginning.
But when many professionals have read it, they have to sincerely shout high.
First of all, this advertisement is not so much an advertisement, but rather a statement letter from Daqian Mobile to customers. This attitude of willingness to stop selling for a week and use $100,000 to compensate for the accident is to tell customers that Daqian Mobile will strictly prevent the occurrence of spontaneous combustion of mobile phones, thereby reversing the image of Daqian Mobile.
"I guess how much sales of Daqian mobile phones can recover after a week!" Finally, these professionals guessed themselves.
This guess looks very correct, but the subsequent plot development surprised all professionals.
After Daqian mobile phones reopened for sale in one week, Daqian mobile phone specialty counters in all shopping malls actually won. With the explosion of traffic, a large number of people lined up in front of the counter just to buy a Daqian mobile phone.
Later, according to internal data from Daqian Group, the entire Daqian mobile phone sold 16,000 mobile phones in the US market on that day, which was equivalent to the total sales in the past half month.
The total sales in one week reached 60,000 mobile phones, while Motorola's mobile phone sales were less than 5,000 at the same time.
Such amazing sales completely shocked the entire industry. No one can understand that it was a quality scandal that just happened to have just caused today. The whole United States was sensationalized by these news, and everyone thought Daqian mobile phones would encounter Waterloo.
No one expected that Daqian mobile phones would rise against the trend and achieved such amazing results after re-launched sales.
The sales volume of these 60,000 mobile phones is almost the sales data of mobile phones across the United States in 1990.
Everyone was shocked by this situation and had a headache. It was not until a few days later that a survey report on Daqian mobile phone customers appeared, and everyone finally figured out the reason.
It turns out that it is because of the advertisement of Daqian mobile phone, which can get a reward of 100,000 US dollars if the phone is spontaneously ignited. This is really tempting.
Moreover, the price of Daqian mobile phones is much cheaper than other mobile phones. What phones can I buy if I don’t buy Daqian mobile phones?
In fact, Daqian mobile phones can achieve such amazing sales. After all, I have to thank all the news reports of previous natural accidents. Through these news reports, the audience can form the impression that Daqian mobile phones are very easy to be natural, and then they have the confidence that they are likely to earn $100,000.
As for whether the burning of the mobile phone will cause you to burn yourself, customers are not worried. The mobile phone will naturally not hurt you during use, except for the fool who puts boiling water on his face for several seconds.
As for sleeping, because the current mobile phone is just a simple phone call function, no one will put the phone next to the pillow to sleep, so as long as you are prepared, it is naturally impossible to hurt people.
To take a step back, even if it really hurts people, there is still compensation.
It is precisely because of this idea that Daqian Mobile has actually welcomed a large number of customers because of his infamous reputation, which is a bit funny when it comes to saying it.
Of course, these people who come to buy mobile phones are customers with potential needs. Those who do not have a demand for mobile phones or cannot afford them will not be interested in Daqian mobile phones.
Chapter completed!