After Wang Zhifeng came over, Cao Shujie asked him about the assessment status of Lian Qijian's studies in other departments during this period.

In this regard, Wang Zhifeng gave Lian Qijian high praise.

"Xiao Lian studies very seriously and is not impetuous. It is rare to see young people who take studying seriously these days." Wang Zhifeng said one thing, without deliberately exaggerating.

Cao Shujie nodded: "That's fine."

"Manager Wang, I am going on a business trip to Jiangsu TV Station in two days to talk to them about advertising cooperation. You should also prepare the company's corporate culture materials and go together in two days."

"Advertisement?" Wang Zhifeng was a little confused.

Cao Shujie said: "I want to talk to them about doing a title advertisement on their variety show "The Strongest Brain"."

Wang Zhifeng opened his mouth, he didn't know where to start talking about this matter.

"Boss, a popular program like that costs a lot of advertising money, right?"

Wang Zhifeng also likes to watch that show. It is very popular. When it was first released, many people were surprised by the strange people and strange things in the show.

"This year it will be about 200 million." Cao Shujie made a prediction in his mind.

The variety show "The Biggest Brain" was first released in January this year. After its release, the market response was quite good and it also aroused heated discussions among the audience.

After the market share increases, the naming advertising fee will definitely increase. The naming fee for the first season has not been exposed, but Cao Shujie guesses that it will definitely not exceed 100 million yuan.

Advertisers are not fools either.

As for those on the website, those in the media exposed who earned hundreds of millions in sky-high advertising fees. In a sense, this is exaggeration and hype, to put money on their faces.

But this time, Cao Shujie has prepared 350 million yuan to win the advertising rights for "The Strongest Brain".

When the time comes, act accordingly and save whatever you can.

Wang Zhifeng took the order and went out to prepare materials.

His brain was a little slow and he didn't understand the purpose of his boss asking him to prepare the company's corporate culture materials, but this did not prevent him from following the rules.

Xia Zonghai had already called and contacted Chen Dongliang, the director of Suzhou TV Station.

Having this path gave Cao Shujie a good start. Cao Shujie felt that the next step was the issue of advertising fees.

…

Lian Qijian came to work at Xuemeng Food Factory, but he did not rent a house nearby. Instead, he commuted between the county seat and Qingshi Town every day. It only took 30 minutes to drive, so it was not too far.

Gas money is nothing to him.

It has been two months since he started working, and no one in the factory knows that his father is the previous director of Pingyuan County Forestry Bureau.

Likewise, no one knows that their family also has a factory, but compared to the current Xuemeng Food Factory, the scale of Mingbo Textile Factory is much smaller, and its development is also limited.

After work that day, Lian Qijian drove the Passat that his father bought for him towards the county town.

It happened to be the time when the children were out of school, and there were many parents riding bicycles to pick up and drop off their children. Lian Qijian was not in a hurry and walked slowly towards the county seat.

A little slower than usual, I arrived at my home in Mingshi Mingdu Community.

After parking the car, Lian Qijian went upstairs, opened the door and went in. His mother, Dang Wanli, estimated that dinner had already been prepared.

Seeing her son come in, Dang Wanli asked him: "Jianjian, are you busy in the factory?"

"Mom, do you need to say this? Our factory is extremely busy." Lian Qijian said.

This is no longer a matter of whether employees want to take a holiday or not. There are too many orders in the factory, and everyone wants to take advantage of this time to make more money.

"Where's my dad?" Lian Qijian looked around but didn't find his father.

"He went out to buy cigarettes and will be back soon. Leave him alone and go wash your hands and eat quickly." Dang Wanli said.

Lian Qijian nodded, changed his clothes, went to wash up, and then returned to the living room to sit down. His father Lian Xuezhu also came back.

During the meal, Lian Qijian told his parents that he would follow Cao Shujie to Jiangsu Province in two days.

"Are you going to follow Brother Jijie to Jiangsu Province TV Station?" Lian Xuezhu asked subconsciously.

Lian Qijian was a little surprised: "Dad, how did you know? It shouldn't be? Can you still count?"

"Don't lie, it was your brother Jie who told me." Lian Xuezhu said.

Before the Mid-Autumn Festival, when Cao Shujie came to give him something, he mentioned that he would take Lian Qijian to the Jiangsu TV Station after the festival. He didn't say what he was going to do specifically, but Lian Xuezhu knew that it was probably related to advertising.

.

"Brother Jie has come to see you, why didn't I know?" Lian Qijian was even more surprised.

Lian Xuezhu despised his son, and even his mother, Dang Wanli, didn't want to tell him these things.

But Dang Wanli still said: "Jianjian, there are a lot of things you don't know. Your brother Jie comes to visit us every year and during holidays, and he also comes here occasionally."

This was something Lian Qijian didn't know before, and he didn't know what he was thinking at that moment.

Lian Xuezhu said: "Jianjian, when you go out with your brother Jie, you must study hard and have a job in mind. No matter what you do, be diligent."

"Hey, Dad, don't worry." Lian Qijian said.

He has indeed changed a lot in the past two months, and the old couple Lian Xuezhu and Dang Wanli can feel it.

Because of this, they are even more grateful to Cao Shujie.

Lian Xuezhu often lamented that fortunately he had been helping Cao Shujie in the past few years, which was considered an early investment.

Lian Xuezhu knew in his heart that no one could always stand at the top without falling. All he could do was to build a good relationship in advance.

…

Cheng Xiaolin didn't even expect that her husband was going to travel far away again.

This time I went to Jiangsu Province to discuss advertising cooperation.

Cao Shujie originally wanted to take her and Mengmeng there together, but when he was busy, the two of them could go there by themselves.

There are still many places to play in Jingnan, but Cheng Xiaolin rejected them.

Her husband had a lot of things going on, and Cheng Xiaolin felt that she shouldn't cause trouble at this time. She might as well take care of the family business at home.

Besides, Mengmeng has also started school, so it would not be good to ask her for leave every now and then.

"Go and do your work. I'm here, so you don't have to worry about home." Cheng Xiaolin said.

A simple sentence made Cao Shujie feel warm in his heart.

He was really relieved.

That night, the couple tried their best until the fight was over.

In the morning, Cheng Xiaolin packed Cao Shujie's luggage and told him to drink less when he got there and not to say anything he shouldn't have said.

Nagging, like an old mother.

But Cao Shujie didn't refute a word. Before leaving the house, Cao Shujie hugged his wife and told her: "While I am away, as the boss's wife, you should also go to the factory to have a look."

"Every department of yours is very comprehensive, what should I do?"

"Are you stupid? It's okay to be the boss's wife to increase your sense of presence." Cao Shujie got in the car and left.

Arriving at the factory, Cao Shujie asked He Ruijia to convene a meeting with all company managers.

After finishing, Cao Shujie told everyone that they were going to talk to Suzhou TV Station about the naming of variety show advertisements. He also told everyone that in the next time, the factory will do two things. One is to continue to increase production.

, ensuring that they can keep up with the company's sales growth after the company's products are further exposed.

Second, the sales department ensures that while the company's products are exposed, it will increase market development.

This requires them to recruit more salespeople and cast their net everywhere.

At the same time, Cao Shujie also asked production manager Shi Jingxiu to keep an eye on the construction of the third factory.

Dikang Automation Equipment Co., Ltd. has begun to transport the completed equipment here, and will continue to transport it in the future. According to the time plan, if everything goes well, the third factory will be able to trial production in November, and there are still two months to go.

After the work was assigned, Song Baoming drove, Cao Shujie, Wang Zhifeng and the young man Lian Qijian together, heading towards Beijing South where the Jiangsu Provincial Television Station is located.

The total length is more than 650 kilometers, and the navigation shows that it takes 7 hours to drive.

On the way, Lian Qijian and Song Baoming also alternated driving to prevent fatigue driving.

At noon, they had a quick bite at the expressway service area, took care of their personal hygiene, and continued on their way.

After having a meeting with all company managers in the morning, it was almost 10 o'clock when we set off.

When we arrived at the place in the evening, it was already past 7 o'clock.

Excluding the time for meals and rest, it took nearly 8 hours of driving.

Both Song Baoming and Lian Qijian were a little tired.

At this time, Cao Shujie was not in a hurry to contact Chen Dongliang, the director of Suzhou TV Station. They first found a hotel to stay near Shucheng TV Station, and then found a local specialty hotel for a meal.

While eating, Cao Shujie and Wang Zhifeng were still chatting about advertising.

There is one thing that Wang Zhifeng has never understood. Why did his boss ask him to prepare company culture materials?

It was also at this time that Cao Shujie told him about the compatibility between variety shows and advertisements.

In an instant, Wang Zhifeng suddenly realized that he felt that his head was turning too slowly.
To be continued...