On the third day, the single-day views of "The Beginning" exceeded 120 million.

On the contrary, the playback volume of "Pillow Sin" continues to decline, with only 50 million views in a single day.

However, in the past three days, the promotional resources invested by Red Film and Television have not decreased at all, but it still cannot stop the downward trend of the playback volume of "Pillow Sin".

According to this momentum, as long as the promotion stops, the broadcast volume will drop off a cliff.

People in the industry have already seen that it is difficult to increase the playback volume of "Pillow Sin".

This is a problem that everyone in the industry can see, and Ruide Film and Television can certainly see it too.

Therefore, starting from the fourth day, Ruide Film and Television withdrew its promotional resources and did not continue to invest.

From this day on, the playback volume of "Pillow Sin" began to drop off a cliff, with the single-day playback volume falling to 30 million.

After falling to 30 million, the rate of decline began to slow down.

Because of Feng Heyu and Xiao Lunsheng, the fan base of the two male protagonists is still there. Although the show has been canceled, the fans are still crazy. Some fans even play "Pillow Sin" over and over again 24 hours a day.

Therefore, the follow-up playback volume of "Pillow Sin" is basically between 20 million and 30 million. It has not collapsed, but there is no hope of rising.

For an A+ web drama with an investment of 80 million, 40 million views is the passing mark.

Even though "Pillow Sin" has a large number of top fans, it still didn't reach the passing mark, and it also consumed so many promotional resources, so it was considered a very thorough attack.

…

"The Beginning" is just the opposite. Starting from the third day, its single-day views exceeded 100 million and it continued to rise.

Even in the days when there were no updates, the number of views did not drop below 80 million, and the data was very strong.

Comparing the two, "Pillow Sin" completely loses.

From this day on, "The Beginning" became a hit drama in the circle of friends, with countless viewers discussing the drama.

[Fang Xing is okay. I thought it would be a bad drama, but I didn’t expect it to be so good.]

[From "Wulin Gaiden" to "The Beginning", they are all good to watch. If this continues, the dramas that Fang Xing will play in the future will be guaranteed. 】

[I wrote, directed, and acted myself, but it’s so good-looking. Fang Xing is too strong. Even if he’s the king of the music industry, he’s even running sideways in the film and television industry.]

[I was originally optimistic about "Pillow Sin", but I didn't expect the gap to be so big. The number of views now is only a fraction of "The Beginning".]

[I announce that starting from today, Fang Xing’s drama will be added to my must-see drama list. 】

Rating appeal is usually built up from one work to another.

When it was only "Wulin Gaiden", passerby audiences didn't have much confidence when they saw Fang Xing's name.

The initial thought of most casual viewers is to watch an episode of "The Beginning" and throw it away if it doesn't look good.

Now, "Wulin Gaiden" and "The Beginning", the two dramas have become popular in the industry, allowing Fang Xing to gain appeal in the TV drama circle.

…

After "The Beginning" came out of the entertainment industry, the manufacturers who were originally unwilling to buy commercials worth 2 million regretted that their business was ruined.

At the beginning, advertisers did not have enough confidence in "The Beginning" and felt that 2 million was the limit.

After all, "Pillow Sin" only sold 1.5 million commercials in the early stages.

Moreover, "Pillow Sin" was directed by two popular celebrities, Feng Heyu and Xiao Lunsheng, and it was an A-level investment. Both of them were sold for only 1.5 million each.

"The Beginning" has no A-list actors and no big investment. The advertiser offered a price of 2 million a piece, but Ark Culture still refused to sell it.

Now "The Beginning" is completely popular and has become a big hit in the industry.

The price of interstitial advertisements has skyrocketed to 5 million per piece, and even if you want to buy it, you can't even buy it.

Because the number of episodes of "The Beginning" is too small, only 15.

According to Fang Xing's rules, only one commercial will be included in each episode.

This means that "The Beginning" only has 15 spots for commercial breaks.

Rare things are valuable; the smaller the quantity, the higher the value.

Those advertisers originally regretted it. If they had directly set a high price at the beginning, with a price of 3 million, they would definitely be able to win the interstitial advertisement for "The Beginning".

However, the price has now reached 5 million, and we still have to compete with other advertisers.

Advertisers tried various methods, some went through the channel of Penguin Video, and some went directly to Ark Culture headquarters to discuss cooperation.

Because "The Beginning" is updated every week.

The cooperation with interstitial ads cannot be postponed, because the value of interstitial ads will not be that high the number of episodes that have already been broadcast.

Therefore, Fang Xing knew that the commercials for "The Beginning" should be sold as soon as possible, and it was best to sign them within three days.

Because I still had to make a commercial, I cut it into the episode of "The Beginning".

Therefore, three days after the premiere of "The Beginning".

Fang Xing met with Penguin Video executives and major advertisers to discuss and sell the commercials for "The Beginning".

Even in the first six episodes that have been aired, advertisers have purchased interstitial spots.

In the end, the commercials for the 15 episodes of "The Beginning" sold a total of 70 million.

Part of this is because the first six episodes have already been aired, so the price of interstitial ads will be lower.

The revenue from interstitial advertising alone has already doubled the rate of return.

In the future, there will be VIP membership sharing of Penguin Video and CPM advertising sharing, and the final revenue will be at least tripled.
Chapter completed!