Chapter 628 "Happy Weekend" is broadcast, and the publicity effect is full(1/2)
On June 9, Fang Xing and the crew of "Crazy Stone" participated in the recording of Xiangjiang Satellite TV's "Happy Weekend".
The recording went very smoothly. As for the fact that he originally wanted to record No. 2, but ended up being squeezed out by Fanfan Entertainment, Fang Xing never mentioned it from the beginning to the end.
Fang Xing has a good relationship with He Hao, and has a good relationship with the program team, but the program team has TV station leaders above them.
The leaders of the TV station have to give Fanfan Entertainment some face. After all, Zhu Yiting has made two famous ancient puppets on Xiangjiang Satellite TV, and Liu Wenwen has a current idol drama to be broadcast on Xiangjiang Satellite TV in the second half of the year.
This is human nature.
In this matter, Xiangjiang Satellite TV has done nothing wrong.
Moreover, He Hao personally called to explain the incident and express his apology.
In the final analysis, this matter is a competition between Fang Xing and Fanfan Entertainment. The TV station is caught in the middle, so it is inherently difficult to do so.
If Fang Xing wants to regain this place, he should find Fanfan Entertainment to open a film, which has nothing to do with Xiangjiang Satellite TV.
Maybe because the recording plan was squeezed out, Teacher He felt very embarrassed, so when recording the program, he worked very hard to help promote "Crazy Stone".
"Happy Weekend" recorded on the 9th will be broadcast two weeks later, that is, on the 23rd.
This year’s summer vacation will start on June 30th, because that day is a weekend.
Since Fang Xing agreed to the theater chain's request to screen it for three days, "Crazy Stone" will be officially screened on June 27th.
Therefore, this episode of "Happy Weekend" was indeed broadcast before the movie screening, but judging from the publicity effect, it was actually not as good as the episode recorded on the 2nd.
Because the broadcast time of "Happy Weekend" and the movie screening time are too close.
usually.
When viewers watch TV and see the promotion of a movie, they don’t just go straight to the movie after seeing the name of the movie.
Instead, pay attention to the movie first, check the introduction of the movie online, check out the director and starring roles, and then watch the trailer. If you are interested, go watch it.
This process is actually the digestion process of publicity effects.
This digestion process usually takes more than two weeks to achieve ideal results.
Therefore, the issue of "Happy Weekend" that Fanfan Entertainment grabbed was the one with the best publicity effect.
…
Fang Xing was not discouraged because the recording of "Happy Weekend" was not the best, and he led the crew to play games on the show hard.
Several leading actors had only watched "Happy Weekend" before, but they were all very excited to be on the show this time.
After recording the show, the crew continued to promote and perform road shows.
Time gradually comes to June 23rd.
The date for Fang Xing's episode of "Happy Weekend" has finally arrived.
Last week, the guests of "Happy Weekend" were the crew of "Married Halfway". The guests were the top star Zhu Yiting, as well as the popular first-line actress Liu Wenwen. The other actors were also relatively well-known actors.
Therefore, the ratings of the last episode of "Happy Weekend" were very good.
After all, the audience group of Xiangjiang Satellite TV has a high degree of overlap with Zhu Yiting's fans. All the fans are watching "Happy Weekend".
Fans even edited clips of Zhu Yiting's personal program and posted them online, and the marketing became a hot topic.
All kinds of fans gathered online to lick the screen and scream.
At the end of each episode of "Happy Weekend", there will be a wonderful preview of the next episode.
In other words, at the end of the last episode of "Happy Weekend", Fang Xing brought the crew to the show's trailer.
Therefore, many viewers already know that "Happy Weekend" will be broadcast on the 23rd, and Fang Xing will appear on the show.
If Zhu Yiting is the star with the most fans of Xiangjiang Satellite TV now, then Fang Xing was the ratings king of Xiangjiang Satellite TV two years ago.
Therefore, viewers of Xiangjiang Satellite TV also like to watch Fang Xing’s program.
After all, the series of hit dramas "Nirvana in Fire" and "The Pretender" have dominated Xiangjiang TV for several years.
In terms of fanatic fans, perhaps Zhu Yiting has the most fans.
But in terms of audience base, Fang Xing is definitely unique.
Therefore, as soon as "Happy Weekend" was aired on the night of the 23rd, the ratings directly matched the previous episode.
…
Liu Tingyong and Zhang Xiaolan went from falling in love on campus to getting married. Last time, in order to reminisce about the memories of watching dramas during their school days, they also watched "Old Love" together.
Zhang Xiaolan was pregnant at that time. After becoming pregnant, she could better understand Fang Xing's mood when he chose to take a break and go home to be with his daughter.
Therefore, her liking for Fang Xing skyrocketed.
More than five months later, Zhang Xiaolan was about to give birth. One week before the due date, she started taking maternity leave and was waiting at home to give birth.
Zhang Xiaolan knew that Fang Xing was going to be a guest on "Happy Weekend" last week, so she waited early to watch the show.
"Husband, are you okay? The show is about to start." Zhang Xiaolan heard the opening music of "Happy Weekend" and shouted towards the kitchen.
As her belly grew bigger, Liu Tingyong took over most of the housework.
Zhang Xiaolan is not that spoiled and can still do whatever she can, but her belly is really big, so she can't do many housework.
After Liu Tingyong washed the dishes, he came back and said, "After washing the dishes, wash your hands again, and then cut some fruit for you."
He was cutting fruit in the kitchen.
Suddenly I heard my wife laughing loudly in the living room.
He hurried over with washed fruits and asked doubtfully: "Is it that exaggerated?"
Zhang Xiaolan pointed at the TV and said: "These people are so funny, I almost lost my fetus from laughing."
"Take it easy."
Liu Tingyong was worried that she would laugh out loud, so he turned to look at the TV and saw actors Fang Xing, Guo Shi, and Huang Xun playing the game Horror Box.
The Horror Box game is a classic game of "Happy Weekend".
The program team will prepare a row of boxes. The boxes are sealed, leaving only a hole through which one can reach in.
The side of the box facing the audience is made of glass, while the other sides are opaque.
Therefore, the guests cannot see the contents of the box at all, only the audience can.
The program team will put various "scary" things in the box, such as sea gods, live loaches, live crabs, live fish, live bullfrogs, or wigs, or even directly stuff the program director into it.
This chapter is not over yet, please click on the next page to continue reading the exciting content! In short, the guests have to reach in and touch it without being able to see it, and then guess what is inside.
The unknown is the scariest thing.
If guests put their hands in, they might be licked by a bullfrog, or a swarm of loaches might swarm around their palms.
Even touching a person's head.
That sense of terror is very subtle.
Since the audience can see the items in the box, it is very interesting to see the frightened expressions on the faces of the guests when they know the items.
Some guests who are timid will jump up in fright when they touch the smooth and raised skin of a bullfrog, with goosebumps all over their bodies.
Of course, there are also daring guests who reach in and touch the "small animals" inside, causing them to run away.
The reason why Zhang Xiaolan laughed so loudly just now.
I saw Guo Shi touching the horror box.
Inside the horror box chosen by Guo Shi was the head of a director from the program team.
The director was hiding under the table. There was a hole in the table, and the director's head went through the hole and into the box.
Guo Shi was very confident at the beginning and firmly believed that the program team could not put dangerous things in the box, so he very boldly reached in and touched it, and touched it hard. He put his big palm on the director's head and rubbed it.
At first, he guessed: "A wig?"
Then he continued to touch down, starting to touch his face, and even almost inserted his fingers into the director's nostrils.
The director in the box showed an expression of despair.
The audience burst into laughter.
Later, Guo Shi finally figured out the shape. He jumped up suddenly with excitement, quickly retracted his hand, and exclaimed: "A human head! There is a human head inside!"
The expression on her face is simply wonderful.
The audience, guests, and even the host all burst into laughter.
Zhang Xiaolan also laughed loudly just now, almost leaking the air from her fetus.
After the Horror Box game ended, the program conducted a relatively gentle interactive interview session.
He Hao asked Fang Xing some questions about his daughter:
"Many viewers want to know how cute Qian Qian is. Can you show everyone Qian Qian's photos?"
Fang Xing shook his head and replied: "I hope to wait until Qianqian is willing to let everyone see her before letting her be exposed. Otherwise, I don't want her to be disturbed."
He Hao then asked: "Because I have visited our little princess Qian Qian, so I know that Qian Qian is very talented in music. Every time she hears a happy song, she will jump up and down.
To be continued...