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Chapter 695 Series of Animated Movies(1/2)

"Those Things That Rabbit That Year" aired very well, and its reputation is also at the ceiling.

After Douya.com opened the score, it got a high score of 9.3, which is a rare score even among cartoons.

It can be said that there are almost zero negative reviews.

In fact, if a film or TV drama can reach a score of 9, there is no problem if it has zero negative reviews.

Half of the viewers gave it 5 stars, half of the viewers gave it 4 stars, and the final average score was 9.

However, there are actually some groups who deliberately give low scores to "That Rabbit".

Especially for Fang Xing, a PTSD patient, no matter what the work is, as long as he sees Fang Xing's name, he will give it the lowest score.

In fact, Fang Xing has never had any conflicts with anyone except when he first debuted and had a bit of a feud with Wu Junchen, who was the most popular in "Star of Tomorrow" at the time.

However, along the way, it really blocked the way of too many people, which caused dissatisfaction among some traffic fans.

From Xiao Lunsheng and Feng Heyu at the beginning, to Zhu Yiting and Jia Haochen later.

These are the top among the top in the idol circle, and some have even broken out of the traffic.

People like Zhu Yiting and Jia Haochen, although they come from a streaming background, have already achieved box office sales of over 10 billion. Although most of them are not one-time winners, they still have good results.

In a sense, they have broken out from the crowd of traffic stars.

However, there were even a few times when they were about to ascend, but every time at the critical moment of ascending, they always made the wrong choice to challenge their opponents.

Fang Xing has personally cut off the path to ascension of several top figures, and as a result, he naturally received the hatred of many fans.

In the big dye vat of the entertainment industry, slandering, smearing, and criticizing have already become marketing tactics.

Although Fang Xing disdains doing this kind of thing and has never had a fan of online marketing, he can't stand the marketing teams of some celebrities who deliberately try to get into trouble.

Today's entertainment industry has formed a deformed pattern of looking for rivals and trying to push each other down.

This situation is most common especially among popular traffic stars.

Two celebrities, traffic stars of similar popularity, compete with each other.

The marketing team will put two people together and support each other.

No matter who you criticize or support, you will eventually gain the attention of fans.

When fans see a traffic star who has been stepped down, they will feel sorry for him and step back.

The fans of the two families scolded each other, and the traffic came, which even turned into impulsive consumption, such as ranking for the elder brother and buying his album.

Even if you only release one song, it can reach the top of the annual sales charts, and you may even spend money to top foreign charts, reach the number one spot, and be humiliated abroad.

The forest is big and there are all kinds of birds.

As long as capital makes money, and as long as it doesn't break the law, it can use any means.

Every time Fang Xing has a movie or TV series to be released, there will be competitors trying to hype it up.

Ark Culture never engages in this kind of marketing.

But it did gain a lot of attention from this mutual marketing.

Every time a film or television work is released, there is mutual support and hype, and there are always several hot searches.

Let’s not talk about whether it annoys netizens, but at least the popularity is there.

However, in the end, Fang Xing won both the ratings battle and the box office battle.

In fact, if once, the ratings and box office are lost to the opponent, then Fang Xing and Ark Culture will be stepped into the mud.

It’s also because I keep winning, even winning at pot.

Every time you win, there will be more PTSD patients. After so many years of accumulation, the scale is not small.

In the days after "Natu" was first aired, there were a lot of low-scoring short reviews on Douya.com, which almost called the cartoon garbage.

And there is one thing that is difficult to refute, that is, the painting style of "That Rabbit" is indeed too simple, even a bit crude.

When most viewers saw it for the first time, they thought that this cartoon should cost very little.

However, this style of painting is not very annoying. When the rabbit comes out, his naive and fearless look immediately captures the hearts of the audience.

"That Rabbit" was a success.

And the group that gave this cartoon low scores also became clowns.

In fact.

This group has low scores on Douya.com, but the effect has long been lost.

Because Douya.com has a weighting system, if an account has a low score maliciously for a long time, its weight will become lower and lower.

Starting from the "Nirvana in Fire" six years ago, the high score of 9.1 made a group of fans hysterical while scolding and lowering the score.

It was still somewhat effective at the time, but as the weight of brushing low scores became smaller and smaller, a hundred accounts brushing low scores would not be as powerful as a normal-weighted account with a full score.

After so many years of accumulation, accounts with low scores like "Natu" have no weight for a long time. No matter how hard they score, the scores just can't get lower.



Because the results of "That Rabbit" were very good, Liang Jing was very happy.

Nebula Animation has released another well-received and well-received animation, and this time it is a serialized animation.

Serial animations can be produced continuously, creating long-term benefits.

Therefore, just a few days after "That Rabbit" was aired, Liang Jing went to Ark Culture to find Fang Xing and asked about the second season:

"Mr. Fang, when will the production of the second season of "That Rabbit" start? Everyone in our company is excited. We will start production immediately just waiting for Mr. Fang to say a word."

Fang Xing has already considered this issue.

However, serialized animation also takes time to settle. If it is released continuously, the audience will be tired of it and it will take a while. It would be better to release a second season.

Fang Xing said: "This series will settle down for a while. Don't be in a hurry to make a second season. Take your time."

Of course Liang Jing understands this.

A series of works, whether it is a movie, a TV series, or a cartoon, really needs to settle for a period of time to let more viewers know about the work. Only then can a sequel be produced to gain more viewers.

However, there are no new projects in Nebula Animation now, and Liang Jing wants to get busy quickly. Now he just wants to find a job, and he is full of energy.

"Does Nebula Animation have any other new projects? Or should we cooperate with other companies and take on one project after another? Jade Bird Media has approached me to talk to me, saying that there is an animated film project that we want to cooperate with. I haven't agreed yet, and said that I would look for it.

Mr. Fang only found out after chatting with me, but Jade Bird Media has approached me several times. If there are no other projects, I think we can give it a try for cooperation."

This chapter is not finished yet, please click on the next page to continue reading the exciting content! Since "Nezha" became popular, many companies have approached Nebula Animation to cooperate.

This time "Natu" is popular again, and Nebula Animation has already made a name for itself in the industry, becoming the new king among animation companies.

Fang Xing had already thought about this matter and said, "My plan is to start an animated film series and release one film every year, focusing on the children's market."

The reason for this idea.

It's because during the Spring Festival this year, I took Qianqian to the cinema to watch movies, but there wasn't any particularly suitable movie to watch.

In the end, Qianqian decided to watch the movie "Star Baby".

There's nothing wrong with this animated movie, it's just that it's only suitable for younger children, and adults won't be able to watch it at all.

Fang Xing was checking his cell phone in the cinema, and other parents nearby were also checking their cell phones.

Moreover, children's animated movies like "Star Baby" don't come out every year.

It would be too bad if, like last year, children wanted to watch a dark animated movie like "Asura King".

Fang Xing hopes that when Qian Qian goes to the cinema in the future, there will be suitable movies to watch instead of watching dark animated movies.

Therefore, I have always had this idea during the Spring Festival.

When Liang Jing heard this, he didn't object, but he didn't agree with it either.

Because the market for children’s animated films is actually very difficult.

Moreover, it is actually difficult for adults to make movies that children will enjoy watching.

Because what adults like, children may not like.

Just like fairy tales, not everyone can write fairy tales. You need to have a childlike innocence to make children like them.

Therefore, Liang Jing has little confidence in the subject matter of children's animated films.

"Mr. Fang, I'm worried that I won't be able to do well, and this market is not scary."

Fang Xing then added: "Actually, we don't specialize in children's animation, but we take the initiative to have family fun. Let the audience have a movie that they can take their children to watch in the cinema during the Spring Festival every year.

“While children like it, it’s also interesting for adults to watch.”

When Liang Jing heard this, he thought the idea was a good one, but it was too difficult to implement.

To make children like it, it must also be interesting to adults.

These two requirements are, in a sense, mutually exclusive.

"Can this really be done?" Liang Jing was really not confident.

"Let's try it. I have a script now. You can discuss it with the company team. Then you can make a plan for me and draw the animation image. We will discuss it in depth." Fang Xing said and took out a script.
To be continued...
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