Chapter 190 I heard you want to form an alliance to deal with Phoenix?

Nvidia.

The world's most famous leader in programmable graphics processing.

Like Inet monopolizing most of the CPU chip market, Nvidia is the absolute overlord in the graphics card GPU market, with a market share of up to more than 70%.

However, unlike InetCPU chips, the CPU is the central processor of the computer and is a necessity for every computer, while the GPU graphics card is an auxiliary configuration.

Only when a large amount of image processing is required, such as playing large-scale games, high-definition videos, and professional graphics, can the GPU graphics card play its role.

but.

Although GPUs are not as widely used on PC computers as CPUs, Nvidia's development in recent years is vaguely surpassing chip giant Inet.

The simplest reason is that GPU will be much wider than CPU in future application scenarios.

In addition to the "mining" that we have more or less heard of, blockchain, new energy vehicles, AI artificial intelligence, and metaverse all require powerful computing power support from GPUs.

It is no exaggeration to say that GPU represents the future.

but.

Nvidia is now facing a difficult choice.

Lao Huang looked at the executives in the conference room. A few months ago, when Zezra and Qualcomm were blocking Phoenix Automobile chips, Nvidia had been working with Zezra for chips, so she agreed to Zezra to temporarily postpone the provision of smart chips to Phoenix Automobile.

I originally thought it was just a simple thing, but I never expected that Phoenix Auto would be so amazing.

In just a few months, a brand new car chip was mass-produced, which made Zezra and Qualcomm blocked their loneliness.

Now it's OK.

Nvidia didn't even make any fucks, but instead offended Phoenix Group.

Thinking of this, Lao Huang couldn't help but return to the business cooperation letter that Phoenix just sent yesterday.

This time, it is not a purchase of automotive chips. This time, Phoenix Group hopes that Nvidia will provide graphics card chips on laptops and all-in-one machines.

You should know that PC-side graphics card chips are Nvidia's most important market.

If Phoenix Group is rejected this time, once Phoenix and AMD get the ATI graphics card chip, it will definitely have a huge impact on Nvidia!

but……

If I cooperated with Phoenix Group, I would have offended Zezra directly, even Inet and Mir!

The capital power behind these three alliances cannot be ignored!

The atmosphere in the conference room was a bit dull. After a long silence, someone finally spoke in the conference room.

"Mr. Huang..."

Li Yingda, one of the senior executives of Nvidia and specializes in technology, is also a Chinese, just like the founder Mr. Huang Huang.

Lao Huang's eyes followed and fell on Li Yingda: "Li, you are the head of the technical department. Tell me what you think. Should we cooperate with Phoenix?"

"Okay, Mr. Huang."

Li Yingda looked at her colleagues around and said slowly:

"Our technical department recently obtained the Huyue 140 chip for research. I have to say that the Huyue chip is a very good chip."

He paused for a moment, and felt that he was expressing it inaccurately.

"No, it's not very good. It should be said that their architecture and chip design are definitely ahead of all current chip architectures and design ideas!"

"And, judging from the performance of the Huyue chip, the performance of their CPU and GPU collection is really beyond expectations; everyone should know that our Nvidia is actually developing such technologies..."

Seeing that his eyes were all on him, Li Yingda continued:

"It is an industry consensus and a future trend to integrate CPU, GPU and even memory sticks into one chip. After the chip is integrated, the internal data transmission speed will be greatly improved, but there is also a very difficult problem."

"That's cooling!"

"As far as I know, the best thing in the industry is Hongguo's M1 Pro chip, but Hongguo had to significantly reduce the performance of the M1 chip in order to dissipate heat."

"However, there is no problem with Huyue chips. Not only do they have similar performance, but they also do a very good job of heat dissipation..."

Speaking of this, Li Yingda looked at Lao Huang in a low voice:

"So, there is actually no need to cooperate with Phoenix Group to develop new graphics cards."

"I think it will be no difficulty in developing a graphics card chip based on the technology that Phoenix showed on the Huyue 140 chip, and its performance will not be worse than ours..."

ah?!

this!

As soon as Li Yingda finished speaking, Lao Huang was shocked. He never expected that Li Yingda, the technical director he valued, would come to such a conclusion.

Phoenix doesn’t need Nvidia to cooperate with developing graphics cards?

Contacting Nvidia is just giving Nvidia a face?

I'm such a good guy!

Lao Huang's expression changed. Since the Huyue chip was launched, he arranged for someone to order a "Qingluan" car from Yanguo.

A few days ago, the Huyue 140 chip was finally brought back to Nvidia headquarters to start research.

Could it be?

According to Li Yingda's meaning, this is the last evaluation of the Huyue 140 chip by the technical department over the past period of time?

If this is true, Phoenix Group's chip R&D capabilities are much stronger than expected.

Not only was Lao Huang shocked by Li Yingda's sudden conclusion, but everyone present was stunned.

Phoenix chips are so powerful?

Suddenly.

The air in the entire conference room seemed to solidify, and everyone's faces were filled with shock. Everyone looked at Lao Huang with incredible eyes, waiting for Lao Huang to make the final decision.

After a long time, Lao Huang finally recovered.

He looked at Lee Young-da deeply. If it was true as Lee Young-da said, Nvidia would have no choice.

Although working with Phoenix may offend Zezra, Inet and Mir, we don’t care about so much now...

If this time I missed the opportunity to cooperate with Phoenix and forced Phoenix to develop graphics card chips, then wouldn’t Nvidia create a competitor for itself?!

no!

Absolutely not possible!

Qualcomm immediately thought of him.

Qualcomm is the lesson of the past. The Snapdragon 8155 sold well was suddenly out of stock for Phoenix. What's the result?

Now Phoenix has directly created a Tiger Leap 280 chip to cause the Snapdragon 8155's market share in Yanguo to decline sharply!

Mr. Huang made up his mind.

"That's all!"

"Contact Phoenix, we can cooperate with them to develop a special graphics card for Phoenix."

...

Just when Nvidia was having an internal meeting, another graphics card company, AMD, was ready to make an official reply to Phoenix.

It's a bit different from Nvidia, AMD's company is not doing well.

In the CPU field, AMD is trapped in the X86 architecture dominated by Inet and is crushed by Inet.

In the field of GPU, Nvidia is far ahead of AMD in AI computing and general computing through years of technical accumulation.

It can be said that compared with real chip giants such as Hongguo, Inet, and Nvidia, AMD is like a beaten brother.

If you need technology and technology to be ahead, you need funds, but you don’t have enough funds.

but.

Although the CPU cannot beat Inet and the graphics card cannot beat Nvidia, AMD President Su attaches much more importance to the Yanguo market than Inet and Nvidia.

They have also noticed Phoenix Tiger Leap chips a long time ago.

Like Nvidia, AMD quickly found a way to buy a "Qingluan" after the Huyue 140 chip was released, and then studied the Huyue 140 chip.

After some research, their conclusions were similar to those of Nvidia.

Tiger Leap 140 is simply too strong!

So, when Phoenix took the initiative to contact us for cooperation with graphics cards this time, AMD was simply ecstatic.

Are you so powerful in chip capabilities? You still ask me to cooperate with me?!

After they repeatedly confirmed, a sense of joy falling from the sky surged from the soles of their feet. The senior AMD executives who had been suppressed for many years suddenly realized that this might be an opportunity for AMD.

Soon, after a simple high-level meeting, no one opposed AMD and Phoenix cooperation.

"Everyone, although our CPU chips and Phoenix's Huyue 140 chip are competitive, it doesn't matter!"
To be continued...