Chapter 436 Times Have Changed(1/2)
Chapter 436 Times have changed
Half a month later, the entire Yanguo automotive chip industry ushered in a historic reshuffle.
The local car brand in Yanguo led by Changan, BYD and Geely took the lead in firing the first shot and directly issued a notice to North American chip companies such as Qualcomm, Nvidia, and Texas Instruments to terminate chip supply contracts.
The reason is very simple. If you have not joined the "Chip Development Alliance" and your chips have not obtained alliance certification, then we will not be able to cooperate.
Immediately afterwards, a series of joint venture car manufacturers such as Volkswagen, BMW, Mercedes-Benz, and Toyota also proposed to terminate supply contracts.
Overnight, North American automotive chip companies were almost uprooted.
Phoenix Group, Infineon, STMicroelectronics and some small and medium-sized chip manufacturers quickly divided up their market share that originally belonged to the North American system, and new chip production factories rose one by one.
Just when North American automotive chip companies were in a hurry to lose the Yanguo market, they found...
Many overseas chip companies around the world supported by Phoenix Group have also begun to bring them considerable competitive pressure.
Texas Instruments, ADI, and Skyworks are the top three giants in North America's automotive chips, and are also the top five in the world's automotive chips.
Their previous automotive chips ranked among the top in the world with their mature and stable performance and strong sales network. Many car manufacturers such as India, Spain, Brazil and even Vietnam are their customers.
And now.
They found that these auto companies that originally had good cooperation were beginning to reduce their car chip orders!
Find out the reason.
Of course, it is because Phoenix Group supports their local automotive chip companies. Those chips that originally needed to be fully imported can now achieve some domestic replacement!
Although it will not be a complete replacement, it is undoubtedly a very bad signal!
The sharp drop in market share and the plunge in global sales have deeply hurt North American auto chip manufacturers. The calls for various companies to join Phoenix Group's "Chip Development Alliance" have become louder.
It's not that they don't want to join.
But at this time, the peace talks between Yan Kingdom and North America had completely reached a deadlock. After Yan Kingdom announced the "Chip Development Act", both sides broke up, and no one dared to join the Phoenix Group's "Chip Development Alliance" at this critical moment.
Just when there was a huge disagreement within North America, Yan Kingdom did not give him a chance to breathe, and attacked again!
The Ministry of Industry and Information Technology of Yan State has released a new plan for the development of computer products.
"In order to improve the quality of Yanguo computer products and ensure user privacy and security."
"All laptops, desktop computers and various computer hardware sold in Yanguo must be certified by the "Chip Development Alliance" association before they can be sold and circulated."
"In half a year, the plan will be fully implemented."
As soon as the news came out, it caused a sensation on the Internet.
If automotive chips are certified for "chip development alliance", the only impact is some automotive chip manufacturers and automobile companies, and the impact is relatively not too large.
So now there are too many companies involved in electronic products such as laptops and desktop computers.
CPU, graphics cards, memory sticks, hard disks, and more than a dozen related companies are involved in the entire computer industry chain!
Any number at home and abroad is on the scale of hundreds!
and.
The most important thing is that compared to cars, computers have a greater impact on ordinary people's daily life and are more closely related!
so.
The news from the Ministry of Industry and Information Technology has just been released, and the attention on the domestic Internet has soared.
Netizens have never seen Yanguo’s official strong implementation of industrial policies, and they all call themselves awesome on the Internet!
"Yo Xi, 'Chip Development Alliance'! Although I don't understand, I think it's amazing when I hear the name!"
"Haha, the person upstairs laughed so hard, this is called unconsciousness."
"I'll explain it. In fact, this is the country that is going to vigorously develop our own computer products."
"Now 75% of our domestic computer products are hardware from foreign manufacturers. The mainstream CPUs are Inet and AMD, and the mainstream graphics cards are also from AMD and Nvidia. Although the sales of the Phoenix Group's CPUs and graphics cards have been good recently, the market share is still not enough."
"In memory sticks, Kingston is also a North American company, and Western Digital is also a North American company on hard drives..."
"Now the country has established a 'chip development alliance', which is to kick out North American chip companies such as Inet, AMD or Nvidia, and make room for our domestic computer industry to develop rapidly."
"Okay, thank you for the one upstairs. If I didn't say that I would be a Mongolian (drum) man for the rest of my life."
“66666…”
It is different from the various speculations of netizens on the Internet.
With the lessons of automotive chip companies, no one thinks that Yan State's official is here to be false.
North American companies Inet, AMD, Nvidia, Kingston, Western Digital... These big brands that are well-known in the computer industry immediately felt tremendous pressure.
For them, the Yanguo market is definitely a piece of meat that is difficult to give up easily!
However, they also knew in their hearts that Yan Country did not dare to take action without technology.
Now after so many years of development, Yanguo has long been incomparable to the computer industry chain.
The domestic computer company led by Phoenix Group has already taken the banner of domestic computers and is no longer the Yan country where even domestic computers cannot be produced!
On the computer CPU, Phoenix Group's Qinglong series has fully covered Inet's I series CPUs.
On the graphics card.
Phoenix's "Yaoguang Series" graphics cards focus on high-end graphics cards, and graphics card chip companies such as "Jingjiawei" and "Moore Thread" that have always supported are mainly engaged in the medium and low-end graphics card market.
To be honest, domestic graphics cards have now completed full coverage of high, medium and low-end graphics cards.
And on the memory stick and hard drive.
Although North American companies such as Kingston, Western Digital, and Seagate have monopolized for so many years, in recent years, Tsinghua (under Unigroup Guowei), Kintech (Shenzhen City), Asgart (Shenzhen City), Yangtze River Storage, Taiwan Power, Guangwei and other numbers in recent years
The local enterprises in Jiayan Country still made a way out in the sea of swords and fires and had a place in the market!
It is no exaggeration to say.
Now that Yan Country’s local computer industry replaces foreign companies, there is no technical problem!
What they lack is just a "east wind" and an opportunity to completely reshuffle the industry!
so.
Two hours after the news from the Ministry of Industry and Information Technology was released, various domestic computer companies were in full swing, and everyone knew that the opportunity to wait for years to counterattack came!
Various chip companies in North America held urgent meetings, and they encountered the same problems as automotive chip companies before.
Or join the "Chip Development Alliance" led by Phoenix Group.
Or give up the Yanguo market.
The hardware manufacturers were in a hurry, and all kinds of information were summarized on the other side of the ocean, and countless pressure feedback was raised.
Various laptop manufacturers are also holding emergency meetings.
Computer manufacturers are different from hardware manufacturers. They do not produce chips, but only purchase the hardware of various manufacturers in the market and finally assemble and debug and then sell.
On the other side of the ocean, HP, the second largest laptop sales brand in the world, is also holding a high-level meeting!
"Everyone, with the lessons of automotive chip companies, we no longer have to doubt whether Yan Country is serious!"
"As the general trend, we must now take action immediately and determine the cooperation of hardware manufacturers that have passed the 'Development Alliance' verification as quickly as possible."
The person who spoke was HP's marketing manager.
He didn't hesitate at all, obviously HP was ready to deal with a major reshuffle.
When he finished speaking, George, the purchasing manager next to him, spoke:
"Jess, it's not a big problem to find alternative hardware manufacturers."
"After Phoenix Group authorized us the 'future operating system', we launched two laptops with the Phoenix's 'Star Series' CPU as the main configuration, which has good hardware compatibility."
"Next, we only need to replace some of the computer hardware to fully meet the official sales requirements of Yanguo."
"only……"
Speaking of this, George showed a sad expression.
"Just doing this means we will significantly cut hardware orders for Inet, Nvidia, Kingston and other companies..."
"They are really likely to be completely driven out of the Yanguo market."
"hehe."
Hearing this, marketing manager Jace sneered.
He looked at George and said coldly:
"George, put away your poor Virgin Heart. Do you want us to be buried with them?"
"Our global market share has been greatly impacted by Yanguo companies such as Phoenix Group, Huawei, and Rice. Do you mean we are going to offend Yanguo official?!"
"No……"
"I don't mean that, Jace, I just think Yan Country is too domineering..."
George said quickly.
"overbearing?"
Jace shook his head, a trace of disdain in his eyes.
"If you want to blame, blame Washington for the idiots who formulate strategies. It was their failure to make a strategy anger that the Yan Kingdom and completely attracted their revenge!"
"Okay, let's not talk about it anymore. Let's go to the next issue. Let's first filter suppliers from the memory stick. Unigroup and Jintech have passed the certification of the "Chip Development Alliance"..."
...
To be continued...