Chapter 263
Raising new stores
Bai Zirui was deeply shocked when he thought about the development history of Swire & Co., Ltd. In the 165-year development process, after World War II, it was reborn from adversity and developed even stronger. In 1972, Swire officially entered the real estate industry. Swire's factories and shipyards in Xiangjiang have a large amount of land.
, the ground beneath our feet belongs to Swire.
Bai Zirui found the office of the person in charge of Taikoo Shing and introduced himself to the person in charge: "Hello, I am Andrew Bai, the general manager of First Catering Company."
Bai Zirui had an idea and named himself Andrew in English. Andrew means Andreas in Greek and Andesi in German. His nickname is Andy.
Andy), often abbreviated as "Andy" or "Drew".
Andrew is a common English name/surname in many countries. Andrew is particularly popular in English-speaking countries. In the 1990s, it was one of the most common male baby names in several major English-speaking countries.
The person in charge of Taikoo Shing stood up and shook hands with Bai Zirui and said: "Andrew, welcome to your arrival. I am Joseph White, the person in charge of Taikoo Shing. I invite you here this time to discuss the settlement of First in our Taikoo Shing. Our Taikoo Shing
There are more than 20,000 residents..."
Bai Zirui listened to Joseph's introduction to the advantages of Taikoo Shing, and was thinking about the pros and cons of First's decision to settle in Taikoo Shing.
Bai Zirui smiled and said: "Thank you! Mr. Joseph's warm invitation, and Taikoo Shing's two-year rent-free preferential treatment. On New Year's Day, we, First, will officially move into Taikoo Shing."
Bai Zirui then discussed the location of the store with Joseph Xiang. The 500-square-meter bottom store in a prime location has to be said that Taikoo Shing's business is grand. Bai Zirui agreed to enter the site for decoration in early December and officially open on New Year's Day. Both parties will take what they need.
Bai Zirui negotiated with Joseph about opening a store in Taikoo Shing and left, then inquired about the situation of the three stores. He first came to the Pfister store in Causeway Bay. The manager of the Causeway Bay store, Wen Lifen, reported to him the recent performance of the Causeway Bay store.
.
The sales of the Causeway Bay store exceeded 10,000 Hong Kong dollars, and the profit reached 7,500 Hong Kong dollars. Bai Zirui affirmed and encouraged their work and came to the Hong Kong University store to inspect the situation. The income also exceeded 8,000 Hong Kong dollars.
The profit was as high as HK$5,500.
Bai Zirui then came to the Central store and He Yu, and the Central store manager Chen Guiqing reported to him: "Bai Sheng, the turnover of our Central store has exceeded 30,000 Hong Kong dollars, and the profit is as high as 20,000 Hong Kong dollars." Finally, he introduced the Central store.
some financial expenditures.
Bai Zirui nodded and said, "Very good!" The turnover of our three First stores is about 50,000 Hong Kong dollars, and the profit has reached about 33,000 Hong Kong dollars. This shows that everyone has been working hard to improve performance recently.
I have just negotiated the lease of the fourth store in Taikoo Shing today. You must continue to recruit personnel and cultivate talents. Our Taikoo Shing store will open on New Year's Day."
Chen Guiqing said: "Bai Sheng, please rest assured! We will definitely live up to your expectations."
Bai Zirui returned to Chunxi Jingyuan and talked to Xu Jingli and He Yuzhuli about opening a store in Taikoo Shing. Xu Jingli was a little shocked and said: "Zi Rui, we are going to open a new store again? The store in Central has just opened, and this is going to happen again."
It’s too fast to open a store in Taikoo Shing!”
Think about it, they came to Xiangjiang in August, opened their first store in October, opened three stores in three months, and now they are opening a fourth store.
Bai Zirui said: "Sister Jingli, the store in Taikoo Shing will open on New Year's Day, and there is still more than a month for renovation!"
He Yuzhu said: "Zirui, the staff of our Central store are still getting used to it, and we have to start recruiting people again. The staff and signs can't keep up with the pace of opening the store."
Bai Zirui said: "Brother, Sister Jingli, there is nothing we can do about this. We must occupy the Xiangjiang market as soon as possible before KFC returns to the market.
When I inspected the three stores today, I have already asked them to start recruiting people vigorously. The Central store has to continuously train new people, and Causeway Bay is also responsible for part of the training of new people."
Xu Jingli said: "For finance, I have already identified several candidates from Xiangjiang University and will recruit them into the company immediately."
Bai Zirui said: "Tomorrow, let the human resources director Liu Qiuli announce the recruitment information, and also post the recruitment information in front of the three stores."
Bai Zirui is thinking about recruiting more talents who have graduated from universities. Managers must keep up with the company's development pace.
He Yuzhu asked: "Zirui, when will our Family Bucket be launched? It will definitely have good results during the Chinese New Year."
Bai Zirui smiled and said: "Brother, don't rush now, let's talk about it in a few years! When we compete with the two international catering giants, KFC and McDonald's, we will use it as a trump card."
Good things cannot be brought out at once. We must learn from Intel and squeeze out toothpaste slowly. There are no competitors yet, so good things must be brought out slowly.
Xu Jingli nodded and said: "Brother, Zi Rui is right. We already have a lot of food in our store. We just need to launch one kind of burger a year so that people will not get tired of it."
Bai Zirui smiled and said, "Don't be afraid! When the old customers get tired of it, our new customers will grow up."
The three of them were talking and laughing when Lou Xiaoe returned home. She asked, "What are you three talking about? You are so happy."
Xu Jingli said happily: "Sister-in-law, we are discussing about opening a new store in Taikoo Shing."
Lou Xiao'e said with emotion: "Zirui, the catering industry takes a long time to invest, and the results are slow. You can still see the profits from opening a restaurant, which is not as huge as your game company.
Your game company has only been established for two months, and it has already generated 10 million US dollars in pre-sale revenue. The speed at which you make money is comparable to a bank's money printing machine."
Bai Zirui asked doubtfully: "Sister-in-law, how do you know the income of my game company?"
Lou Xiao'e explained: "Did you register an offshore company, Huiding Industrial Holdings Investment Company, and open an account with Standard Chartered Bank? You asked Standard Chartered Bank to transfer a loan of 30 million Hong Kong dollars to Bank of East Asia.
Li Guobao, the general manager of the Bank of East Asia, saw that you repaid the loan in such a short period of time, so he asked Standard Chartered Bank what was going on, and found out that you had cooperated with the SNK game company in Japan and the well-known game arcade chain in Wanwan.
The company signed the contract and asked them to pay an advance payment of $10 million.
He told my father what happened, and I confirmed it with lawyer He Yaodi, which was really unbelievable."
Xu Jingli and He Yuzhu were a little dumbfounded after hearing Lou Xiao'e's words. They couldn't believe it. US$10 million is more than 50 million Hong Kong dollars. They made more than 50 million in two months. Who would dare to believe it!
Bai Zirui thought to himself, it seems that these local snakes in Xiangjiang have really broad connections. In the future, they must pay more attention to the company's confidentiality. The company has become a sieve, which makes him deeply uneasy.
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Chapter completed!