Chapter 686 Overseas promotion!
"And if it is included in the medical insurance at that time, maybe the price that ordinary people can buy will be cheaper by then!"
"Yes, yes! The economy is good these days, with 50,000 yuan, and many families can take it out casually."
"I have a quota of 20,000 in Huabei, hehe."
"There is still no problem!"
Soon, the product launch conference ended.
In an instant, this pricing quickly became a hot search!
"Guanghui Pharmaceuticals has priced SF diabetes serum, which is still quite affordable. 50,000 yuan per course, and 50,000 yuan can cure your diabetes!"
"It's 50,000 yuan, it feels a bit expensive."
"Haha, 50,000 yuan is not expensive, right? A diabetic patient needs to spend an average of 4,000 yuan a year!"
"If it is serious, it will be more than just a few."
"It's also troublesome to go to the hospital all day, and you can't eat sweets. You can't eat them, and you can't eat them. How troublesome it is, there is also the risk of deterioration. For 50,000 yuan, I asked my dad to buy this medicine for treatment. I hope it will be launched soon!"
"That's it! You have to buy it even if you sell it."
"As a patient with diabetics for fifteen years, do you know how I got through these fifteen years? This medicine is well paid for 50,000 yuan, and I paid the bill! mmp! Finally, I don't have to go to the hospital all the time in the future. I can eat sweets as well, haha!"
"I feel that this time Guanghui Pharmaceutical Company is not very affordable at the price."
"Haha, you can do it!"
On the Internet, some people say it is friendly to the people, some say it is expensive, some say it is too expensive, and some say it is not friendly to the people. Anyway, all kinds of people say it is said.
But this price is a price that touches one's own conscience. To be honest, many people can still accept it.
After all, life is the most valuable these days!
...
Guanghui Pharmaceuticals.
Inside the conference room.
"Oh, it's a pity that our SF diabetes is not going abroad, it's really a pity." A senior executive sighed.
“Yes, the overseas market is also very large.”
"Damn it, there must be a conspiracy."
"What's going on with us today?"
Just as a group of senior executives were discussing, Ruan Bin walked in.
"Hello, Chairman!" Everyone stood up and said hello in unison.
"Well, sit down." Ruan Bin said lightly.
"Today I asked everyone to come for a meeting. There is something to discuss with you. Although our SF diabetes serum has not been qualified to be exported yet, the reason is that we are not recognized by the World Health Organization. But we cannot export it? But it does not mean that we have to give up those overseas patients!"
"We all take the starting point of helping the people? Our SF diabetes serum still hopes that more overseas patients can use it! Although our drugs cannot be sold overseas, we can ask overseas patients to come to our Huaxia to buy it!" Ruan Bin said with a smile.
"We have conducted surveys and estimates? With the aging, urbanization and dietary changes, the number of diabetes patients will continue to surge in the future. Some studies have predicted that by 2030, the number of adult type 2 diabetes patients will exceed 510 million. But the problem is, based on the current insulin supply level, only half of the patients can use enough insulin? The remaining half is..."
"Not 2030, many people in the United States will not be able to use insulin. According to reports there, there are 34.2 million people with diabetes in the United States, accounting for 10.5% of the United States population. Diabetes? Especially type 1 diabetes, once you suffer from it, you have to take medicine and get injections every day. There are numbers that say? Some people may have to give more than 60,000 injections on their belly in their lifetime."
"The disease itself is suffering enough. But what's even more cruel is that many diabetics in the United States cannot afford this life-saving drug. Because insulin prices are soaring in the United States."
"The newspapers have reported that the price of an insulin by pharmaceutical giant Eli Lilly was $21 in 1996? It was as high as $255 after 2016? The increase is amazing. If a person with an average diabetes, if they do not participate in medical insurance, their own money will rise from about $1,250 to $9,900, up nearly 700%.
"Even if the Weak Guoren has insurance, a deductible of up to $10,000 is a huge burden. Moreover, because the insulin drug price soars, insurance companies will adjust the insurance for diabetics. For example, if the self-care amount increases, the patient has to spend more money on his own, or directly does not include insulin in the insurance scope."
"Data in 2018 show that the annual treatment cost of diabetic patients in the United States is nearly $17,000. You should know that the income of diabetics in the United States was only $61,937. In other words, if a family has diabetes, more than one-quarter of the family income will be used to see a doctor. It is estimated that there are about 3 million diabetics in the United States. Because they can't afford insulin, they can only allow the condition to worsen until they drag down their bodies!"
Ruan Bin continued: "So the overseas market is very large, and don't think that Woguoren does not spend money on medical treatment. They are also very painful! So we need to advertise overseas now! Promote our SF diabetes serum! Let Woguoren come to our Huaxia to buy medicine!"
"The main reason is that our SF diabetes serum can be cured in one course. You can leave at any time after taking an injection. They only need to go out and return to the air ticket, and have a few days to stay and eat. Of course, I also hope that they will take this opportunity to come here to spend a lot of money and increase some of the economy."
After hearing this, everyone thought it made sense!
"So, we will now use the US imperial market as a pilot and promote our SF diabetes serum there crazily! I plan to invest 1 billion in advertising funds in the first phase to promote our SF diabetes serum, and first promote it in their first-tier cities. There is no shortage of rich people!" Ruan Bin was determined.
And even if he loses money at that time, he doesn’t care. He just wants some people to know that my medicine is good and there is no shortage of customers!
"Yes! Chairman!" Everyone nodded.
"Okay, now we plan to discuss and send that working group to do the publicity! It must be done well, otherwise, hum!" Ruan Bin glanced around and said in a deep voice.
Everyone is very serious.
I know this time the task is very heavy!
"Let's go next week, spend a month investigating and selecting advertising channels, and then starting promotion!" Ruan Bin said.
"yes."
This meeting ended like this.
It's just one billion, even if it's wasted, he doesn't mind. Hehehe!
Anyway, I'm just rich!
Not afraid of spending money.
It's so awesome, there's nothing we can do about it.
Chapter completed!