Chapter 390 Fully relax the bottom line
At four o'clock in the afternoon, Jiang Qin and his party landed in Shanghai and headed to the University Town sub-station.
The temperature in summer was so high that I was sweating even if I took even two steps. Several people did not go out and just stopped a taxi on the side of the road.
Along the way, they passed by bus stops, subway entrances, and even the LED screens on top of the taxis they passed were filled with advertisements for Sui Xin Tuan.
Suixin Group, which has received financing, is now really wealthy. Not only is it advertising overwhelmingly, but it also invites many celebrities to promote it. The word Suixin can be seen everywhere on group purchases.
However, when they approached the university town, there were fewer such advertisements. This showed that Tan Qing had clearly drawn the blockade line, and also showed that the force suppression in the early stage of the group formation was really effective.
On the one hand, the fighting ability of the group push group is really amazing, and the capture is fast and good.
On the other hand, those people have really ignored the potential spending power of the college student market and do not think this area is worth the effort.
Tan Qing had been waiting in the office early in the morning. Seeing Jiang Qin, Wei Lanlan, Lu Xuemei and Dong Wenhao, the icebreaker queen couldn't conceal her excitement.
She has been working outside for three months. Although there is no shortage of colleagues around her, no matter how they get along day and night, she still feels that the people in 208 are closer to her.
"How is the situation in Shanghai now?"
Tan Qing turned to look at Jiang Qin: "The advertisements of Suixin Group are becoming more and more fierce, but the number of local promoters has been reduced by nearly half. I investigated yesterday and found that they divided the Shanghai base camp into two teams, and the other
I went to take over the business in Kyoto."
Jiang Qin nodded: "Like Ye Ziqing's style, after all, LaShou.com and Nuomituan have also raised money. If we don't grasp this time difference, it will be difficult to have such a good opportunity in the future."
"Boss, I actually have a question that I'm very confused about." "Tell me about it."
Tan Qing pursed his lips: "The battle in the four first-tier cities is so difficult, why don't they go to the second and third tiers?"
Jiang Qin sat on the sofa and took a sip of tea: "Because they all wanted to kill each other when their opponents were still weak, so they concentrated on fighting, because in their view, only opponents who have the courage to enter first-tier cities can be considered opponents.
If you don't deal with them first, you will always be afraid of being tricked."
"Can't you watch the other person's size increase with your own eyes?"
"Yes, secondly, industries based in the four major cities can also raise more funds." "Then will they keep doing this?"
"Not necessarily. When they fight each other to the point where they can't hurt each other, they will turn their attention to second- and third-tier cities. But by then someone will have already lost."
Wei Lanlan glanced at Tan Qing at this time: "Qingqing, the boss hasn't eaten yet." Tan Qing immediately reacted: "Boss, let's go eat first?"
"Don't worry, I'll take a look at their website first. You can open the webpage and show it to me." "Oh, okay."
Tan Qing turned on the computer and opened LaShou.com, Suixin Tuan, Nuomi.com and Wowo Tuan.
Jiang Qin browsed through it and found that the framework of these websites had not changed much from the beginning. At most, it was a little smoother, but the gameplay and functions were still at a very primitive stage.
These people are probably too busy fighting against their opponents. No one has the time to stop and think about products and services. They always think that there will be opportunities to do these things when they win.
After a long while, Jiang Qin clicked twice with the mouse and announced that he was going out to eat, and specially ordered a restaurant called Red Maple Leaf.
"This restaurant is quite good. How did you know about it, boss?" Tan Qing was a little surprised.
"For group purchase, go to Suixin, you can get a 40% discount. This is not a waste. In the future, you can buy coupons for the team's meals on Suixin. I think it's cheaper to buy them together, and it's much more comfortable than eating boxed lunches. You can also improve the food occasionally."
It’s more expensive to buy more
of."
Jiang Qin looked around the office: "As well as these office supplies, you can go to Suixin Group." "...
Wei Lanlan leaned into Tan Qing's ear: "The boss sat in 207 all morning before he came, saying that he wanted to fully relax the bottom line."
Tan Qing suddenly realized: "Oh, so that's it."
Afterwards, the group went to the Red Maple Leaf Restaurant for lunch. After returning, they met with the employees of the Shanghai branch, and took them to buy expensive coupons at the Xixin Group. In the evening, they went to a large restaurant to have a meal.
.
When it was time to check out, the waiter at the front desk informed them that they had won a prize and had a gift. They could go to the Sui Xin Tuan branch on the street in front to get a rice cooker.
This is actually a way to increase user stickiness. It is not considered advanced. It mainly makes you feel that the more you use it, the more advantageous it becomes.
Jiang Qin didn't have time to pick it up, so he handed the phone to a salesperson.
When the local promoter went to redeem the money with his mobile phone, there was a LaShou.com sign on his chest, which disgusted the people in the Sui Xin Group. He said to himself that we are competitors. You are going to have a fucking dinner and use our discount. This is too much!
Damn it, report back to the headquarters immediately!
That night, the atmosphere at Suixin Tuan headquarters was very solemn. "Lashou.com has returned to Shanghai for layout?"
"I don't know, but I think we should be careful. If we spend money to hit the Kyoto market, Lashou.com may not be interested in Shanghai. I think we should convene a meeting with all management to customize a plan to defend against the enemy.
"
Ye Ziqing carefully put himself into the perspective of LaShou.com, constantly analyzing the tricks in it, and convened a meeting with senior executives that night.
The content of the meeting was how to continuously expand our market share while maintaining the existing market, and how to avoid being attacked by others.
"Mr. Ye, everyone under me says that people who hold hand nets are good at martial arts, and that there are golden snakes that are so sticky on their hands that they can't be shaken off. That's ridiculous."
"Yes, Mr. Ye, Nuomi Tuan also said that the locals of LaShou.com are the ones with the highest combat effectiveness, but LaShou.com refuses to admit it."
"......."
Ye Ziqing thought for a while: "Let the people on the street keep a close eye on the situation in the past few days. Let's stabilize the market in Kyoto first and then deal with it."
So on the next day, people from the Sui Xin Group began patrolling the streets, and when they saw the signs, they couldn't help but take a look.
At the same time, Jiang Qin was walking around the streets of non-university town areas with his local promotion team. Firstly, he wanted to see what the current business atmosphere was like under the overwhelming advertisements of Suixin Group. Secondly, he wanted to get familiar with the area.
To cope with the later layout.
However, after walking a few streets, they suddenly noticed that someone was following them behind them, and they lost all time to turn around.
Jiang Qin frowned, and after thinking for a while, he looked at the supervisor of the local promotion team: "How long has the Lashou.com sign been hanging?
“I’ve been using this since I started signing exclusives.”
"LaShou.com is currently focusing on the markets in Kyoto and Shenzhen. Using their brands will easily reveal the truth. Keep it in your pocket for now. I will make a batch of Nuomi.com's brands for you in a while."
"Why don't we make more bosses, Wowo.com, Tuanbao.com, and 24-coupon ones? Let's change them one by one so that no one can figure out who is who."
After hearing this, Jiang Qin turned to look at him, a little surprised: "Okay, what's your name?" The director of Ditui puffed up his chest: "Reporting to the boss, my name is Xu Kaixuan."
"Damn, the name sounds nice too, very good, very good, very good."
Jiang Qin said three words in a row that were very good, and kept the name Xu Kaixuan in his heart.
In the later stage of group buying, we must no longer engage in guerrilla warfare, because when those group buying websites find that with the support of capital, no one can easily defeat their opponents, they will definitely give up fighting each other and turn their attention to the second and third tier markets.
In this way, the team's layout on the second and third lines will be fully exposed, and you will have to fight even if you don't want to.
At that time, Tan Qing will be transferred back by himself. Looking at the whole country, there will always be someone in Shanghai who will take the lead.
Xu Kaixuan is a good person. First of all, he is very dog-like and fits the temperament of their company. In addition, his name is very auspicious. Superstitious bosses like employees with auspicious names.
Xu Kaixuan... Not bad, not bad.
Jiang Qin walked forward nonchalantly and continued chatting with Xu Kaixuan: "How old are you Kaixuan?"
Xu Kaixuan pursed his lips: "I am twenty-nine this year."
"Twenty-nine, ok, you're already a supervisor. Do you have a girlfriend?"
"I'm already married. My wife and I met in college. We got certified a few years after graduation, and then we came to Shanghai to develop together."
Jiang Qin nodded: "Have you bought a house?"
Xu Kaixuan shook his head: "How can it be possible? It is very difficult for outsiders from ordinary families like us to buy a house in Shanghai."
"If you work hard, you will have a chance." "Thank you, boss."
Jiang Qin walked out a few steps and suddenly turned to look at him: "You are already married, so you should know what is the best gift to give to your mother-in-law when she comes to visit her for the first time, right?"
After hearing this, Xu Kaixuan thought for a while: "I remember that when I first came to the door, I took a box of donkey-hide gelatin and some beauty tea, but no one drank it until it expired. It was just too flashy."
"go on."
"I think it would be better to buy some jewelry, something that I can keep with me. Besides, my mother-in-law is also a woman, and as long as she is a woman, she likes jewelry."
Jiang Qin thought for a while: "What about sending it to my father-in-law?"
Xu Kaixuan smiled: "It's much easier to give gifts to my father-in-law. Just cigarettes and alcohol. Boss, you want to give gifts to your father-in-law and mother-in-law."
"Are you kidding? I don't even have a girlfriend. I just want to get to know her in advance." "Oh."
Jiang Qin stood at the street corner and thought for a long time, then suddenly said to Xu Kaixuan: "If I give the wrong gift, will I be disliked?"
Xu Kaixuan shook his head: "That's not true. Giving gifts is a ritual. It's best if they can be delivered to your heart. It doesn't matter if you can't."
"you sure?"
Xu Kaixuan was stunned for a moment and thought to himself, boss, do you have a mother-in-law or not? Why are you so cautious? Jiang Qin didn't wait for his answer and waved his hand directly: "Forget it, you go back first and inform Manager Tan that I will
It’s too late to go back.”
"Boss, where are you going?" "Visiting relatives."
Chapter completed!