Several senior executives who live out of town were not very concerned about employee housing issues. The originally lively atmosphere in the conference room suddenly became deserted after Guan Yuntian raised this issue.

Lin Nan is the office director of the group company, and she is also among the senior executives. Although her family does not lack housing, she believes that Changda Group cares about the housing issues of its employees, which reflects the company's humanistic care. With the reputation and status of Changda Group,

It is worthy of recognition that Guan Yuntian raised this issue.

"In terms of housing prices, I think if it is slightly lower than the group purchase price, the employees will be very satisfied. If the discount is too large, it will harm the interests of the company on the one hand, and on the other hand, after all, it is impossible for all employees to go to live in the city.

, the housing price discount is too large, which is unfair to those employees who do not buy houses in the city." Lin Nan broke the silence.

"What do you think? Tell us what you think."

Lao Ding is the financial director. He looks at this issue from the perspective of financial costs. "I agree with Director Lin. Changda Group has 20,000 to 30,000 employees. If the discount is too large, there will be many people buying houses. This will have a negative impact on Changda Real Estate Company."

It will create a lot of cost pressure.”

"Yes, if a house has a discount of RMB 100,000 to RMB 80,000, even if you don't buy it yourself, you will still be thanked if you give the place to relatives and friends." Lao Xu and Lao Xue said at the same time.

"Hmph, if each house really needs a discount of 100,000 or 80,000 yuan, I think almost all employees will not be left behind. Even if they don't want it at home and have no relatives or friends to give it to, they can resell it to buyers in the community, even if they don't make any money.

It's easy to make a profit of 100,000 to 80,000 to earn 30 to 50,000 yuan." Shen Yuehong is the sales director, and she knows that some salesmen are trying their best to find such money-making opportunities.

"That is to say, we should not only provide employees with certain discounts for purchasing houses, but also avoid excessive profit transfers to avoid interest transfer. What do you think is the appropriate profit margin?" Guan Yuntian said.

"Director Lin suggested that the group purchase be slightly more favorable than that of Bada Company. I think it is about the same. This can not only reflect the sincerity of the group company, but also inhibit the attempt to resell and resell." Lao Ding said.

"How much is your 'point' specifically? One percent, or five percent? Do you need to do an accounting?" Guan Yuntian spread his hands and looked at everyone.

"There is no need to calculate. The group purchase price given to Bada Company at that time, I remember, was actually a 10% discount on the house price. If our employees buy a house, I think a 87% or 82% discount is about the same." Shen Yuehong responded to this matter.

Very vocal.

"Eighty-seven, 820% off, do you think it's appropriate? I think it's about the same, otherwise I'll give it 120% off." Guan Yuntian said.

As long as the transfer of interests is avoided as much as possible, several executives from other places will not care about the specific discount on the house price. Since Guan Yuntian thinks it is about the same, the executives will have no other opinions. After the matter was settled, Guan Yuntian asked the group company office

Notify each branch company to start statistics from the workshop team to the government departments and report the data as soon as possible.

Two days later, the statistical results of each branch were summarized in the group company office. Lin Nan quickly reported the situation to Guan Yuntian. "Hey, more than 5,000 people signed up. This result is a bit unexpected!" Guan Yuntian felt.

A little surprised.

"It is said that some employees are still undecided and need to discuss with their families. I estimate that the number of applicants will increase."

"Will it increase? That's a lot! I didn't expect that nearly one-third of the employees want to live in the city." This was indeed beyond Guan Yuntian's expectation.

"House prices are still at a 12% discount. If the discount is greater, I'm afraid the number of people buying houses will double."

After Lin Nan left, Guan Yuntian looked at the house purchase statistics form of Changda Group employees in front of him.

Invite Executive Deputy General Manager Xue Jianqing and Sales Director Shen Yuehong to his office to study the work.

The two executives looked at the statistics and were quite surprised. "I didn't expect that so many employees wanted to buy houses, but the remaining houses of Changda Real Estate Company may only cost 20,000 yuan," Shen Yuehong said.

"Mr. Shen is referring to ready-made housing. Does it include properties that have not yet been developed?"

"There are only more than 3,000 ready-made housing units. I said around 20,000 units, including properties that are still on the drawing board but have not yet been developed."

Guan Yuntian gestured to the two executives to sit down and talk, "I'm here to discuss two things with you. First, there are not many houses in good locations in the city, whether they are built or on drawings, waiting for construction to begin. According to Mr. Shen just said that there are only 20,000 houses in total, and according to Changda Group’s statistics, there are 6,000 employees who are willing to buy houses. Therefore, should the next sales plan of our marketing center be adjusted?"

"What are your plans? Should you hold back the property and be reluctant to sell it?" Shen Yuehong said.

"I think we should control the scale of external sales. After all, the words have been spoken and all employees know about it. We must give priority to ensuring the house purchase needs of internal employees." Guan Yuntian said.

"Otherwise, after selling the more than 3,000 houses now, we will set aside two properties, which is about 6,000 houses, for the internal employees of Changda Group to choose from. Those two properties are not in our sales plan. Within." Shen Yuehong said.

"It's just that in this way, the hundreds of sales staff in the Changda Real Estate Marketing Center may have no business to do for a certain period of time. The basic salary of these people is not high, and their income depends entirely on business commissions. If there is no business to do, they cannot How can we retain these talents while ensuring their income?"

Shen Yuehong didn't have any good suggestions on this issue.

Guan Yuntian knows that business personnel engaged in real estate sales cannot be satisfied with one or two thousand more per month. Without sales business, it is difficult to retain them. These business elites are trained by Changda Real Estate Company. Once After leaving, it's not that easy to recruit them back.

Executive Deputy General Manager Lao Xue suggested, "It is best to take into account both internal and external aspects, and the focus of development should be on properties for external sales."

"The question is how to take into account both internal and external aspects?" Guan Yuntian asked.

"Real estates used to meet the needs of internal employees can be developed slowly. For external sales, I think they should be carried out according to the original plan. Regardless of the continuity of marketing work or the benefits of the enterprise, external sales should not be neglected. .”

"What do you mean by developing slowly?"

"To be more specific, 80 to 90 percent of the company's development efforts and resources will continue to be used for the development of external sales properties. It doesn't matter if internal employees move in earlier or later, as long as a few buildings are developed each year. Even if according to the The general principle is to start with the outside first and then the inside.”

"I originally planned to completely build more than 6,000 houses and let these employees live in them at the same time. It seems that this idea is a bit unrealistic. According to Mr. Xue's method, it will basically not affect the development of external sales properties, but the occupancy of internal employees will

Time will inevitably come first, and this needs to be explained clearly to the employees!" It must be said that Guan Yuntian is indeed an honest business operator, and he strives not to fool his employees even in such small matters.

"Hey, there is no need to explain to them. If it is not done well, it will make the employees have other ideas. In fact, even if some employees get the house keys now, they may not necessarily want to move in right away. The easiest way is to let the employees

draw lots, compare

For example, if a thousand units of housing are built this year, the first thousand people can go through the check-in procedures, and the rest will be deferred." Xue Jianqing, an old human resources cadre, knows the mentality of employees very well.

"This is a method that takes both internal and external considerations into account. In addition, the second issue we are discussing with you today is that apart from the two or three properties reserved for internal employees, Changda Real Estate Company does not have much land in reserve. Next, we will

Should we continue to do projects in the county? If we continue to do the project in the county, there will be no construction land in the city, so we can only buy land in the suburbs," said Guan Yuntian.

"To answer this question, the key is to see how the market in the county is? If there is still room for development, I think the market in the county should not be given up casually. If the real estate market in the county is saturated, then there is no need to linger."

"Mr. Xue's judgment standard is very objective and everything is based on the market. Mr. Shen, based on your observations, do you think there is still room for development in the county's real estate market?"

"It cannot be said that the market in the county has no room for development, but I think the room is not big anymore. After all, there are only about 200,000 permanent residents. Changda Real Estate has been developing large-scale development here for two or three years. The city has the housing consumption capacity.

The vast majority of residents have bought houses. In the future, consumers can basically only rely on the potential brought by rural urbanization. I suggest that while not giving up the county market easily, it is best to make preparations to go out early."

Shen Yuehong said.

"The issues being discussed now involve the focus of the next work of Changda Real Estate Company. Both of you have put forward very good suggestions, which will be very helpful to Changda Real Estate's future plans. Based on your suggestions and the actual situation, I

It has been decided to speed up the development of the two real estate projects in Huayuan City without affecting the development progress of the county project! Mr. Xue, please pay closer attention to the city’s projects. If you need anything from the company, let them put it forward. In addition, feel free to ask for help at any time.

Pay attention to the city’s land auction information.”

Guan Yuntian also told Shen Yuehong that Changda Real Estate's first project in the city is stepping up construction and is expected to be completed by the end of the year. The planning of real estate sales should be carried out in due course. It is different from the county town. After all, it is a new environment.

Of course, for Shen Yuehong, who has long been accustomed to seeing the big world, even if she goes to first- and second-tier cities, let alone prefecture-level cities, a real estate sales plan will not be a problem for her.

...

At the end of May, Guan Yuntian received a call from Vice Mayor He. After asking about the progress of the project, the other party suddenly said: "Is your Changda Real Estate Company interested in the renovation of the old city?"

Guan Yuntian didn't know how to answer this question, "Renovation of the old city? Where should the old city be renovated?"

"Of course it's the old city reconstruction in Huayuan City. We just held an executive meeting, and the main topic is the city's old city reconstruction."

"When will it start? Which units are eligible to participate?" Guan Yuntian had no concept of old city reconstruction, so he just asked casually and aimlessly.

"The matter has just been put on the agenda. It is said to be a key project of urban construction this year and next. As for when it will start, it has not yet been determined. As for the participating units, there are probably no restrictions."

"Old city renovation, my understanding is to tear down old buildings and build new streets and urban facilities?"

"That's basically what it means, but the undertaking unit cannot act according to its own ideas, but strictly follows the design of the urban planning department for construction and construction. In addition, old city reconstruction is generally a government-led project, and the profit cannot be too high."

"Excuse me, leader, what do you mean by disclosing this information to me?" Guan Yuntian said bluntly.
Chapter completed!