If we look at Japanese society in 1987 from Ning Weimin's perspective, this period can only be described with the word "carnival."

In the affluent and relaxed economic environment, most industries in Japan have entered a period of abnormal prosperity and dividends.

This is true for the entertainment industry, this is true for the publishing industry, and even more so for the emerging video game industry.

It's just that the cultural industry in the 1980s became more and more tacky.

Idol culture and adult images, the rise of adult magazines and adult comics.

Late-night entertainment variety shows, the craze of comedians, "tunnel duo"ism, and the bosozoku phenomenon.

All this fully illustrates this point.

The clothing industry is like this, the catering industry is like this, electronic products and automobile manufacturing are like this, and the retail department store industry is like this.

It's just that because of the appreciation of the yen, imported products have suddenly become cheaper and more diverse, making them more popular, further squeezing the domestic share of Japan's manufacturing industry.

As for Ning Weimin, his businesses, even stores like Huiwentang Bookstore, which he originally had no high expectations for, have become important and profitable.

Then you can imagine how other industries are booming.

For example, although trolley suitcases have been sold to Japanese companies for patent licensing, they are no longer a completely monopolized business.

However, due to the alliance between Daito Trading Co., Ltd. and Yamato Kanko, and the strong demand for travel, the number of Japanese traveling abroad this year has increased from 5.5 million to 9.6 million.

Taito Trading Co., which took advantage of the situation, shipped directly from Yamato GG's sales department, and its sales continued to increase.

Now there are many repeat customers who place orders directly through Yamato Kanko.

In particular, in order to compete for customers, Yamato Kanko has frequently appeared on TV screens recently, and the image of Keiko Matsumoto enjoying a relaxing trip while pulling a trolley suitcase has spread to thousands of households.

The three brands of Pierre Cardon, Goldlion and Easy Ladder exported to Japan are already quite famous, and these trolley cases are becoming more and more popular among customers.

It is a pity that domestic production capacity cannot take advantage of the victory and effectively expand it.

Although the OEM factory Ning Weimin found is already expanding its efforts, it will take time to increase production while ensuring quality.

Ning Weimin, who had no experience in industrial production, was helpless in facing this situation.

To put it bluntly, he only knows how to market, and he can’t help much with how to improve production capacity and efficiency in physical manufacturing. So he can only miss the opportunity and let the trolley suitcases produced by other Japanese companies share the market dividends.

In this case, it is of course meaningless to talk about market share.

The only advantage is peace of mind.

Ning Weimin doesn't have to worry about anything at all, Dadao Trading Company can run in an orderly manner and make money for the future.

Although he also knew that this good life was only temporary and could not last forever.

But then again, after all, there are specialties in the art industry.

He was not a person engaged in industrial production, and he never intended to make this his main business.

Since there are more opportunities to make easier money in Japan, why is he still struggling?

When it's time to let go, let it go and do something you like to do.

If you suffer a little loss, just suffer a little loss. One person cannot take advantage of all the advantages in the world.

Yes, if we look at the situation of Ning Weimin's other industries.

Everyone has to say that it would be pure hypocrisy for him to be unhappy about such a small thing.

It is inevitable that Tan Gong Restaurant's business will be booming.

Now Tan Gong Restaurant no longer has to worry about not having enough customers, but it has to worry about being overwhelmed.

If this were not the case, Ning Weimin would not even think about opening a branch.

Even Chixia Club’s profits have doubled now.

Those Japanese who have enough money in their pockets frequent bustling restaurants, bars and entertainment venues at night, and are particularly generous when spending tens of thousands of yen bills.

As casually as throwing away the napkins you wiped your nose with.

Maria has now expanded the net profit of Akaka Club from less than 30 million yen to 60 million yen every month.

Ning Weimin didn't come back for more than two months, but when he came back, he got a dividend of 20 million yen. How beautiful is this?

What Maria is worried about right now is that the original business area of ​​Chixia Club is too small.

She was thinking about which of the two shops around her had the worst business and whether it might be swallowed up by her.

But to be honest, among all the industries currently, the one that brings the most benefits to Ning Weimin is the parking lot business that he is optimistic about.

You know, compared with when Ning Weimin and Axia first established Chixia Parking Lot Co., Ltd. last year, this company has now become a pig in the spotlight.

Both business income and the number and scale of real estate owned are not what they used to be, and the value is rising with the wind.

First of all, it is well known that real estate in Tokyo, Japan, has skyrocketed this year, and the economic data with an average increase of 85% has set a historical record.

Ning Weimin not only invested a lot of money decisively in purchasing the parking lot from the beginning, but also bought it at a relatively low price. He also used full leverage to buy a property like crazy using a loan arbitrage model.

As a result, he became a fat man in one bite.

He invested more than 18 billion yen with the principal and loans. Now, with the skyrocketing land prices in Tokyo this year, Tokyo's land resources are becoming increasingly tight. The originally undervalued parking lot land has almost equaled the price of ordinary land.

For Ning Weimin, that is an average increase of 12%, so his current real estate value has reached about 40 billion.

Under the name of their joint venture, there are a total of more than 40 parking lots of various sizes, with a total area of ​​86,000 square meters and a total of 3,011 parking spaces.

No matter how you look at it, this is a considerable fortune.

Moreover, the value of the land continues to increase. Ning Weimin is optimistic that the asset value of these real estate properties will exceed 100 billion yen next year.

For this reason, both his partner Axia and Maria, who participated in a small share, were ecstatic.

I am particularly fortunate that Ning Weimin made the decision, fully grasped the best investment opportunity, and bought at a relatively low point.

Secondly, parking fees in Tokyo, Japan, are high due to high population density, developed transportation, and extremely limited land resources.

Nowadays, coupled with the economic bubble, many people are making money easily.

Not only are the number of people buying luxury cars increasing day by day, but parking fees that were once unaffordable for ordinary people seem to be less unacceptable now.

Especially as more and more people spend tens of thousands of yen to take taxis every night, traveling by private car has now become a cost-effective behavior.

I feel bad about the parking fee.

After all, no matter how expensive the parking fee is, it is not as expensive as taking a taxi. The key is that there are fewer people returning and returning the taxi, and it is inconvenient to call for a taxi. You may not know how long you have to wait before you can get one.

To put it bluntly, the economic constraints that had been restricting private car travel to ensure that Tokyo's roads were not congested no longer exist.

Moreover, with the coming of summer vacation, many families also need to travel together, so the number of private cars on the streets of Tokyo has skyrocketed.

Not only has the traffic situation deteriorated rapidly, the already scarce parking space has further revealed its scarcity.

Under such circumstances, even the rich no longer have a sense of superiority. How can parking fees not be increased?

In Tokyo, it would cost only 60,000 to 70,000 yen per month to rent a parking space in the city center.

In urban fringe areas, it costs 20,000 to 30,000 yen per month.

In central Tokyo, the price of one-hour parking at popular parking lots is basically 2,500 yen.

In urban fringe areas, the cheapest one hour is 200 yen.

But these prices are no longer available now. A monthly parking space in the city center can cost as much as 100,000 to 150,000 yen.

In marginal areas, the salary has also risen to 40,000 to 50,000 yen, which is at least one-fifth of a white-collar worker's monthly income.

Parking fees are even more expensive, with the hourly parking fee at popular parking lots in the city center rising to 3,300 yen.

On the edge of the city, two hundred yen turned into four hundred yen in an hour.

The key is that the parking rate is still high. The parking rate in the parking lot with the worst business is as high as 70%.

Parking lots in the city center are almost 100% occupied, and some are even overloaded.

So Axia played another cruel trick.

She simply canceled the monthly subscription of parking spaces in a parking lot in a popular area in the city center, and also canceled the overnight discount for parking all night, and changed everything to hourly charges.

It's just that the popular time periods and unpopular time periods are divided into different pricing bases.

This was a big win all of a sudden, judging from the parking lot in Shinjuku where Maria also invested 300 million yen.

The current charging standard is 1,200 yen per hour from 2 am to 7 am.

Three thousand three hundred yen per hour from 7 a.m. to 7 p.m.

2,800 yen per hour from 7pm to 2am.

Although the parking rate has decreased as a result, it has suddenly dropped from 98% to about 80%.

But I can’t stand the high unit price, and there are only fewer cars parked at night, so it’s basically not affected during the day.

Therefore, on average, one parking space can earn 30,000 to 40,000 yen per day, and the operating income is completely rising.

Now every month, just from the 180 parking spaces here, the parking fee revenue can reach 180 million yen. Is this business still small?

It can equal the profits of three Chixia clubs.

And the value of this parking lot has further increased as a result.
To be continued...