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Chapter 1,407 Jinpo(2/2)

Even if there is no additional market demand, Burgundy wineries will not be able to sell enough wine due to their small average size. Many famous wineries have already implemented a quota sales system.

Wineries usually package different wine combinations according to their own rules and sell them to long-term partners.

For example, Romanée-Conti, one of the most expensive wineries in Burgundy, only produces about 500 cases (6,000 bottles) per year, and even less in bad years.

Now this kind of wine is far less famous in the market than Bordeaux's Lafite. The price of each bottle is less than half of Lafite, only about 12,000 francs.

At the same time, the winery never sells the wine alone, and only supplies quota-matched packages with other wines to long-term private customers and importers.

If you don’t pay on time or if your request is too troublesome, you may even be kicked off the list - there are many people in the queue.

As for Romanée Saint-Vivin, the output is similar, and the price is only 9,000 francs.

Who can believe that the world's number one winery in Burgundy currently has an annual output value of less than 100 million?

This is the situation in Burgundy that Ning Weimin sees with his own eyes.

What makes him particularly happy is that the winery that will surpass Lafite in the future is less than 20 kilometers away from his golden slopes, and his winery steward is quite familiar with the person in charge of Romain-Conti Winery.

Friends who can sit down and taste wine together.

So for this reason, Ning Weimin thinks that Jinpo Winery is simply too good. Even if it can only produce regional-level popular wines, he thinks it is a high-quality asset.

Henri Lacamier gave him a treasure.

Apart from anything else, I would buy some Roman-Conti and Roman-Saint-Victor every year, and I would stock up on dozens of boxes every year, which would be enough to show off in front of the major wealthy families.

Not to mention, Jinpo Winery itself is not bad. According to Ning Weimin's personal understanding, the reason why it failed to produce special wine is not that the quality of the wine is really so different. The key is that the public relations and publicity work was not done.

good.

And he is the best at marketing. For such a good winery to fall into his hands, it really complements each other.

Therefore, after he got acquainted with the steward of the winery, he began to reassure the steward, saying that after he became the owner of the winery, they did not need to worry about the future at all.

Not only will the salary of all staff members not be less, he will also give them a salary increase of about 20%.

What they have to do, besides continuing to produce wine well, is to help him introduce the person in charge of Chateau Romain-Conti to see if they can get some quotas.

Also, in the future, Jinpo Winery’s wine should not be sold out anymore. He will arrange all sales connections. Selling it to wine merchants at the current price would be too much of a loss for him.

To be honest, not only did he now have a new understanding of the quality of the gift given to him by Henri Lacamier, he also recognized Henri Lacamier's suggestion that the winery produced by him should really only come from his own.

Relationships with restaurants sell out.

Only sell to rich people and give them a good price.
Chapter completed!
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