Chapter 38 Pixel Bird goes online ahead of schedule

After replying to the email, Lin Hui took a rest.

By the time he got up again, it was already the morning of June 15th.

…

Lin Hui habitually logs into the AppStore personal developer backend to view data.

Judging from the data, Lin Hui's two games currently online have shown obvious decline.

Entered a period of weakness.

This can be seen from the income.

Just take the two bank text messages Lin Hui recently received as an example:

"...Your China Merchants Bank card with the last number 6699 received a transfer of 975,765.00 yuan at 23:33 on June 14. The current balance of the card is 16,166,402.00 yuan."

"...Your China Merchants Bank card with the last number 0010 received a cross-border transfer of US$1,898,500 at 9:30 on June 15. The current balance of the card is US$11,478,500."

Although the income is still considerable.

But from a vertical comparison, neither domestic income nor overseas income can be compared with the previous two days.

As for the effective download volume reduction.

You don’t need to think carefully to know that it is because of the rampant use of pirated software.

After all, neither "Life Restart Simulator" nor "2048" are very difficult to reproduce.

As for combating piracy, Lin Hui can only hehe.

Although there are relevant laws.

But when it comes to actual execution.

When it comes to this kind of software with little technical content, it is more or less prone to disagreements.

Ostensibly respect original creativity.

In fact, it feels like you just built a wheel.

Although you were the first to create it, you can't let others have no wheels to use, right?

If developers are too harsh, they will be considered "too serious", "ignorant", "narrow-minded"...

This kind of thing will continue to be the case in the next few years.

The first GPL open source license infringement case in mainland China did not appear until 2021.

It’s just 2014 now.

There really is piracy going on.

There was nothing Lin Hui could do.

Of course, it's not completely impossible.

First, form a professional legal team; second, establish good relationships with local governments.

But these two are more troublesome to think about.

Legal teams are basically attached to large companies and groups, and rarely attached to individuals.

In other words, although the current Lin Hui is pretty good, he is not very attractive to an excellent legal team.

As for the second point, it was equally difficult for Lin Hui at this time.

Follow your usual practices and establish good relationships with the local area.

It would be best to stimulate local employment.

At this stage, Lin Hui is still fighting alone.

Although it may indirectly affect employment.

But it is still difficult to directly stimulate employment.

all in all.

Whether it is forming a professional legal team or establishing good relationships with local governments.

It's a bit far away for the current Lin Hui.

Moreover, Lin Hui is not interested in these trivial matters for the time being.

Originally, for these two games, Lin Hui had the mentality of just making a fortune and leaving.

Lin Hui doesn't have the patience to compete with pirated software for a long time.

…

Afterwards, Lin Hui checked the revenue of the website where the web article was uploaded.

I only made a few dollars here and there.

Well...

This website seems to suck.

For the first time since his rebirth, Lin Hui felt that there were certain problems with his operational strategy.

It seems that not just any website can replicate the success of wuxiaworld.

Judging from the background data, most of the few dollars that were received here and there were consumption left over from reading the FFFF00 novel.

Think about it from another perspective.

Maybe it's because these FFFF00 novels are doing bad things.

Lin Hui decisively went to war backstage.

Except for the ten online novels he later uploaded, all other novels were removed from the shelves.

This former FFFF00 website.

Now it has a brand new look.

Except for the vague hint in the website name.

No more yellow/colored waste can be found on the entire website.

Although if you do this, the original popularity of the website will easily escape.

However, if you want to formalize it, sooner or later you will have to make a big move in terms of content.

After deleting a lot of content, the website looks a bit empty.

But it's not a big problem.

Lin Hui decisively translated 10 more novels using SimpleT and uploaded them to this website.

As for copyright and copyright, they still follow the original path - Copyright by CC

Because I have been staying outside the wall.

Lin Hui also completed the overseas promotion of the game "FLAPPY BIRD".

Lin Hui had previously learned about the price of online promotion on YouTube:

A YouTuber with 10,000 subscribers can charge $200 per video;

A YouTuber with 100,000 subscribers can charge $2,000 per video;

A YouTuber with 1,000,000 subscribers might charge $20,000 per video.

Follow the previously determined publicity strategy.

On YouTube, Lin Hui found a total of 2,500 YouTubers with 10,000 subscribers to promote the game "FLAPPY BIRD".

(ps:... This shouldn’t be too outrageous. I searched for site b and the number of followers exceeded 10,000. It makes no sense that sites like YouTube have fewer YouTubers with 10,000 followers than site b)

The reason why I didn’t find big influencers with 100,000 subscribers and 1 million subscribers.

This is because Lin Hui feels that the publicity audiences of two different big internet celebrities are likely to be highly overlapping.

Although subscribers of small internet celebrities may also have duplicate audiences, the chance is greatly reduced.

After all, judging from Lin Hui’s own usage habits of Bilibili.

He followed a lot of up owners with millions of followers, but among the up owners with about 10,000 followers, he only followed two or three ones that were of good taste.

In short, the promotion effect of 2,500 small influencers with 10,000 subscribers is completely better than the promotion effect of 25 large influencers with 1 million fans.

In addition, it is more economical to find small Internet celebrities. 2,500 small Internet celebrities only cost Lin Hui $500,000.

Fortunately, YouTube’s promotion model is quite reasonable.

Lin Hui only needs to publish the task.

Publishing a task is simple:

Just ① clarify the task requirements ② and then prepare enough money ③ wait for the YouTuber to receive the task ④ the YouTuber will automatically receive the corresponding reward after completing the task...
To be continued...