Chapter 56 Start with the domain name

Usually the website format we are familiar with:

——WWW.().COM.

COM is the top-level domain name.

The part in brackets is the second-level domain name.

The domain name Lin Hui wants to buy is a second-level domain name.

It's not that Lin Hui doesn't want to buy a top-level domain name, but his strength doesn't allow it.

The reason why Lin Hui wanted to buy a domain name first and then build a website.

This is because some good domain names have their own advertising effects.

It can save a lot of trouble in publicity.

Some domain names can not only bring publicity convenience.

It will also be entrusted with special cultural connotations.

…

Although it is a cross-border transaction, domain name transactions (in this time and space) are easier than Lin Hui imagined.

By the afternoon of the 17th, he had purchased a bunch of domain names.

Yes, that’s right, it’s a bunch of domain names.

Although Lin Hui only needs one.

But I have no choice but to resist chopping my hands.

After all, the prices of these domain names are too cost-effective in Lin Hui's opinion.

For example, take the domain name BTC ().

Lin Hui remembered that the transaction price of this domain name in August 2014 was US$1 million.

But in this time and space, Lin Hui only spent 500,000 US dollars (including tax and ten years of additional fees) to win it.

As for why you should buy this domain name?

it is more than words.

There is also the domain name TM ().

In the previous life, this domain name was sold for US$1.25 million in 2019.

And now he has won it for only $700,000 (including tax and ten years of additional fees).

As for why I bought this domain name.

Of course it’s because the domain name “TM” is so catchy [funny].

Anyway, Lin Hui felt that this domain name was domineering and leaking.

Moreover, there are only 676 domain names in the form of "two-letter .COM" in the world.

This form of domain name is rare and short and easy to remember.

Therefore, it is very popular in the market.

As for why such a domain name seller would take action.

Lin Hui guessed that it was because he was eager to cash out.

If they are not forced to do so, few companies/individuals will sell such high-quality domain names.

After all, it won’t cost too much money to operate these domain names if they are stored in your hands.

And as long as there is a suitable company that takes a fancy to such a domain name.

That's the proper rhythm of picking up money.

For example, "MI", a domain name that was originally unremarkable, was spotted by Lei# this year.

The original owner directly received US$3.6 million.

…

Compared with the above two domain names.

Lin Hui’s biggest gain from purchasing domain names this time is undoubtedly——“”

It is different from the two-letter domain name just now.

The second-level domain name of WWW.Z.COM has only one letter: - "Z"

This is a single letter domain name.

A single-letter domain name is composed of a single English letter (a-z) + suffix.

Compared with two-letter domain names, these single-letter domain names are simpler and easier to remember.

The commercial value will be higher.

Although in theory there should be quite a few single-letter domain names.

After all, English has 26 single letters.

Various suffixes can also be added to these single letters.

But the reality is otherwise.

.

The corresponding single-letter domain names for COM and .NET are mostly reserved by registries.

There are very few single-letter domain names actually circulating in the market.

Single-letter .COM domain names are even rarer.

In terms of the current quantity circulating globally.

There have only been three single-letter .COM domain names.

They are: Z.COM, X.COM, Q.COM.

To a certain extent, it is not an exaggeration to call single-letter domain names “the best among nobles”.

And single-letter .COM domain names are the best of the best.

Needless to say, the value of such a domain name goes without saying.

It just so happens that he will encounter the online auction of a top-quality domain name like Z.COM.

Lin Hui will naturally not let it go.

In the end, after some competition, Lin Hui bought it for US$6.5 million.

That is, the domain name "Z.COM" cost Lin Hui US$6.5 million (including tax and ten years of additional fees).

The four letters of Z.COM cost an average of 1.625 million US dollars per letter.

It is approximately converted into RMB 10 million.

It can be said that a word is worth a thousand pieces of gold in the true sense.

Even so, Lin Hui did not spend his money in vain.

In the previous life, RB Internet giant GMO bought this domain name at the end of 2014 and spent US$6.784 million.

As for what Z.COM should do, Lin Hui has no idea for the time being.

It doesn't matter if you have no idea.

This thing won't depreciate anyway.

After all, there are only three companies in the world as popular as Z.COM (Z.COM, X.COM, Q.COM).

In fact, if you have a choice.

Among the several single-letter domain names, Lin Hui prefers X.COM.

However, this domain name obviously has nothing to do with Lin Hui.

The domain name X.COM was registered in 1993.

It was once used by Tesla CEO Musk to build a financial service platform.

Later X.COM was enabled by the online payment service provider PayPal.

In the previous life in 2017, X.COM was sold by PayPal before returning to Musk's name again.

In this way, wouldn't it be at this time?

Musk doesn't have a single-letter domain name.

I, Lin Hui, have a single-letter domain name.

So, I am better than Musk.
To be continued...