Chapter 36 Mother and daughter teach together

"Mr. Yan, if you ignore me as a professional and would rather trust this yellow-haired boy, then what's the point of me staying here?

You might as well hire this guy to be the marketing director." Wang Fang shouted with resentment on her face.

Yan Bing finally got angry this time. Before, it was just because he couldn't recruit more suitable talents that he had been tolerating him.

Unexpectedly, Wang Fang has become more and more pushy and now dares to threaten to resign.

She suppressed the anger in her heart and said politely: "No problem, you can leave first. I hope to see your resignation letter in the office on Monday morning."

"Mr. Yan? You." Wang Fang saw that the big boss showed no mercy at all, and knew that there was no point in saying anything else. "You are indeed ruthless. You will be fired immediately.

I want to see how you can clean up the mess in the company without me."

Yan Bing became increasingly unhappy and replied coldly: "I won't bother you anymore."

"Haha, you are so heartless. No wonder your husband dumped you." Wang Fang finally showed her true face and said what she thought was the most vicious sentence.

When Ma Liang saw this, he immediately scolded him: "You are so outrageous, so get out of here.

You have five minutes to leave [Purple Garden], or I will ask the security to throw you out."

"Huh, just leave. Don't think I'm here to stay." As he said this, the marketing director threw the documents in front of him hard and scattered them all over the floor, and then left Villa No. 19 in a hurry.

Ma Liang turned his head and comforted Yan Bing: "Sister Bing, this bitch likes to spit shit all over her mouth. There is no need to take it to heart."

"I didn't think much about it, but you just came here and made my marketing director angry. Where can I find another one?" Yan Bing responded angrily.

Ma Liang smiled awkwardly: "Sister Bing, if you increase your salary by 20%, are you afraid that you won't be able to recruit people?

But you have to look carefully and never look for someone like this with half a bucket of water hanging around."

"You think you can find it if you want to?

If anyone really doesn't want talented people, then any boss will be short of salary.

If you have never done business, you would not know that no matter how big a company is, it will still be short of talents.

Especially marketing talents are extremely scarce, and it doesn't just take money." Yan Bing replied helplessly.

Ma Liang scratched his head and replied sheepishly: "Then what should I do? Isn't there really a big problem?"

I just drove away the sales director on impulse, which was a bit reckless when I think about it.

"Are you scared now? Weren't you very capable just now? I think it's better for you to be the marketing director." Yan Bing said playfully.

Ma Liang shook his head repeatedly: "No, no, it's okay to come up with ideas, but I can't be the marketing director. Sister Bing, you'd better hire someone else."

"You can come up with some ideas. Let's expand on the analysis you mentioned earlier." Yan Bing had no intention of letting him go so easily.

Ma Liang stood up and said with an embarrassed look on his face: "Sister Bing, it's time for me to get off work and it's time to go back to school. Otherwise, if you go back late, there will be no food in the cafeteria."

"Sit down, can I give you a meal?" Yan Bing was so angry that she rolled her eyes at him and her tone became fierce.

Ma Liang could only sit down again weakly, but still asked shamelessly: "Sister Bing, does this count as overtime for me?"

"Let's do the math! Why didn't I realize before that you have the ability to make people mad in a minute?" Yan Bing's eyebrows were raised, and she really wanted to twist his ears off.

Ma Liang then smiled with satisfaction: "Hey, Sister Bing is so awesome."

After teaching my daughter, I teach my mother, and the mother and daughter teach together, earning two money from one job. This part-time job is really worth it, not bad.

"Stop being so nagging, let's talk quickly. If I want to start another brand, do you have any good suggestions?" Yan Bing asked anxiously.

Ma Liang still didn't talk nonsense, but asked another question:

"Sister Bing, since you are a practitioner in the clothing industry, you must know which are the most profitable clothing companies in the country."

"The most profitable ones are definitely those sports brands, such as Li Ning, Anta, and Xtep, because they have the most stores.

Next are casual fashion brands such as Metersbonwe, JeansWest, Giordano, and Baleno.

Then there are men's clothing brands such as Septwolves and Lilang." Yan Bing thought carefully before replying unhurriedly.

Ma Liang nodded and continued: "Look, the sports brands I just mentioned are either sports brands or casual brands, or men's clothing brands, and their development is much better than women's clothing brands.

It is because they are not affected by the fashion gradient and are far less complicated than the women's clothing market.

So they can make a lot of money, but no matter how good the women's clothing brands are, they can only stick to one place, and there are very few brands that can be spread across the country.

The road for women's clothing brands is destined to be much more difficult than other clothing categories."

Ma Liang is also telling the truth, because there are very few companies that have actually listed women's clothing brands, and the first listed women's clothing company in the previous life would not appear until 2011.

The women's clothing business seems to be a high-end business in China, but in fact, not only is the competition fierce, but it is also difficult to make money.

Far inferior to sports and leisure brands and business men's wear brands, listed companies appeared in these categories in the 1990s.

"What's the use of talking about this now? I can't dismantle the women's clothing company and start a new men's clothing brand, right?" Yan Bing asked angrily.

Ma Liang paused and said, "Sister Bing, it depends on which path you want to choose.

If you want to be a luxury brand, it will be very difficult, and it will take time and qualifications.

Design masters such as Issey Miyake and Rei Kawakubo of Neon Country also worked hard for many years to create their own affordable luxury designer brands.

And there are not many such successful cases in Asia, and it has never happened in China."

In essence, it is due to the historical reasons of the reversal of the strength of Eastern and Western cultures. The right to speak about fashion lies with others, and it is unacceptable if they do not accept it.

Many people complain about this phenomenon when they are poor, but once they become rich, they don't rush to European and American luxury stores to go shopping.

Even Comrade Lao Guo, a cross talk master who has always regarded himself as a inheritor of traditional culture, was photographed wearing Givenchy after he became successful.

People have this bad nature, and this is true throughout Asia. This is the objective reality.

Therefore, if you want to be a luxury brand in China, it is a sky-high road, which is even more difficult than reaching the sky.

"I understand what you are saying. I also had this mentality in the beginning when I started to build a women's clothing brand.

But after entering this industry, I found that the reality was very different from my imagination.

So I have made a lot of adjustments to make the product prices more affordable, thinking that it would be enough to make an ordinary mid-to-high-end women's clothing brand.

But even so, it's still very difficult." Yan Bing said distressedly.

If she just makes a little money, she can still do it with her personal designer brand. But Yan Bing is not willing to do this. She has a more pressing reason in her heart and must make the company bigger.

In order to achieve her goal, she worked very hard, spent an unknown amount of money, but still achieved nothing.

Just when she was about to despair, Ma Liang suddenly came to interfere.

Although it was just a brief quarrel, Yan Bing saw a glimmer of possibility. Because of this, she allowed Ma Liang to beat Wang Fang away.

After all, compared to her obsession, Wang Fang, a so-called professional manager who just works for a living, is of no importance at all.

Ma Liang was very satisfied after hearing this. At least this domineering female CEO did not intend to go all the way.

Then he spoke again: "Sister Bing, since you can have this awareness, that would be great.

But I suggest you stop doing mid-to-high-end women’s clothing and go straight to fast fashion.”

"Fast fashion?" This word made Yan Bing confused, but she seemed to be about to grasp the glimmer of hope.

I was tired from staying up late yesterday, so I will update it tonight, and I will finish the remaining chapter during the day tomorrow.

It should be back to normal tomorrow and will be posted on time after 12pm.

Thank you all for your understanding and support!
Chapter completed!