Chapter 373: The momentum is unstoppable

There must be brave men under heavy rewards. This iron rule has continued from the age of cold weapons to the present, and is one of the most effective ways to lead troops.

In order to achieve the effect of training, Ma Liang also took the initiative and was very generous in the incentive policies.

One of the ground promotion team members in all provinces is calculated and one of them is charged for a commission of 500 yuan if they successfully sign a contract with a store.

More than 30 companies sign a monthly contract, and there is also a bonus of 2,000-10,000 yuan.

All provinces in the country are ranked in sales, with sales champions in each province in the top 20. The headquarters will also award a performance breakthrough award at the end of the year.

If these incentive policies are promulgated one by one, the results will be visible to the naked eye.

The brothers who were doing floor pushing all took a paper map and shuttled through the streets and alleys of various cities, looking for restaurants on the streets and came to the door for a visit.

Although it was very hard, no one complained about being tired.

When I think that if I negotiated one or two stores today, I would get a commission of one thousand yuan for a commission, everyone was as energetic as if they were injected with chicken blood.

...

In the evening, supper time has passed.

Marketing manager Pu Chengpeng was still patiently waiting for the brothers who were pushing the ground to come back. It has been more than half an hour since the agreed meeting time in the morning.

"Boss, I'm back

We have discussed two franchise stores today and we can sign a contract tomorrow.”

"Manager, I'm sorry to come back late, and I was delayed by the last customer for twenty minutes. But the time was not in vain. With the last boss, I have negotiated three stores in total."

"Boss, I deserve to die. No negotiation was made for a store today.

But there are already a few interested customers. I will go there again tomorrow and I will definitely be able to win them."

“Oh, brothers are all here!

Although I came back late, today’s sales champion must be me. I can easily win the four stores, so I will ask who else?”

The members of the ground promotion team rushed back one by one and reported today's performance to Pu Chengpeng as soon as possible.

Most people only negotiated one or two stores, and even returned empty-handed, with a few who performed well.

This is also normal, and it is impossible for everyone to be top sales elites.

And I have only received a deposit at the moment, and there are probably one or two people who have gone back on their word.

This is the case with ground promotion, especially when the brand is not well-known enough.

Meituan, which was known for its strong ground-pushing iron army in the previous life, was the same in the early days, and its success rate was not that exaggerated.

But this does not affect the awesomeness of [Braised Chicken Rice] at all, because today's results are already quite amazing.

On the first day of the development of the Quancheng market, twelve street stall employees traveled to most of the city and negotiated more than 20 stores. The promotion speed was enough to shock countless catering tycoons.

After summarizing the performance of his brothers, Pu Chengpeng immediately reported it to his immediate boss Chu Chengdong.

...

"Mr. Chu, Quancheng has negotiated a total of 27 stores today, and it is a great victory in Qilu Province!" Assistant Chen Zerong looked at the message sent by Pu Chengpeng and shouted excitedly.

In order to develop the market in Qilu Province, the vice president Chu Chengdong also worked hard and transferred the sharpest sales force over.

Not only did the number of ground promotion personnel be greater than other provinces, but also asked one of his confidants to lead the team himself, just to make a case for other provinces in order to achieve results.

Signing 27 stores a day, this achievement is enough to stand out.

Chu Chengdong was thinking about it, but his assistant Chen Zerong exclaimed again.

"Mr. Chu, it's amazing. Zhongyuan Province has signed 31 stores. This is so awesome!" Chen Zerong looked at the message sent by Bao Wentong, marketing manager of Zhongyuan Province, and could not believe his eyes at all.

You should know that in the market strategic planning of [Xunjietong], Zhongyuan Province has a status that is no less than that of Qilu Province.

However, the number of ground promotion teams in Zhongyuan Province is only ten, and the performance created by the company surpasses that of Qilu Province, which really surprised Chen Zerong, the assistant to the vice president.

Chu Chengdong was also shocked after hearing this: "Bao Wentong is holding his breath and deliberately competing with him!

OK, he is ruthless enough!"

Bao Wentong and Pu Chengpeng, as two major backbones brought by Chu Chengdong, can be called the second general of the marketing department.

The market in Qilu Province is the top priority, and the team leader can only choose among these two people.

The palms and backs of hands were full of flesh. Chu Chengdong had a headache for a long time, but in the end he decided to follow him for the longest time and the most down-to-earth work.

Unexpectedly, Bao Wentong was dissatisfied and ran to Zhongyuan Province to release a large satellite. His performance on the first day actually surpassed that of Qilu Province.

This guy just wanted to prove it to him Vice President Chu, how wrong your marketing boss’ choice was.

Chu Chengdong was also amused and laughed at the results of the signing of these 31 companies in Zhongyuan Province.

The confidant beloved general gave him eye pills, and he could only endure it even if he got angry. Now is the critical period for market development. Can he still shout people back and teach them a lesson?

Not long after, all provinces sent out today's results.

Jingchu Province, 19 contracts were signed;

Sanxiang Province, 21 contracts were signed;

Jiangyou Province, 15 contracts were signed;

...

The data from each province were summarized together, and the national market was launched for the first day, and a total of 412 stores were signed.

Although the process of signing and payment has not been completed, it only took two or three days to do so.

The franchise fee for one store is 19,800 yuan, and the 412 stores are more than 8.5 million yuan. The speed of this money-making is amazing, and no one dares to have any objections.

Chu Chengdong quickly reported the market data to his boss Ma Liang, and he should hurry up early to seek credit!

When Ma Liang saw the text message, the stone hanging in his heart finally fell to the ground. Looking at the data on the first day, he couldn't help but sigh in secretly, it's really a legendary snack!

Are there many stores in 412?

There are indeed many!

But compared to his previous life, it is still very far behind.

You should know that at the peak of [Braised Chicken Rice], it reached the scale of more than 40,000 stores nationwide.

And this is just a store with the words "Braised Chicken Rice" on the signboard. If you don't have a logo but also run a [Braised Chicken Rice] dish, the number may double.

Judging from the number of stores alone, it is not an exaggeration to call it the "fighting cock" among national snacks!

If it weren't for the taste and cost-effectiveness that were worse than Shaxian snacks and Lanzhou ramen, it wouldn't be impossible to beat these two stores in minutes.

Ma Liang quickly replied to Chu Chengdong with a text message, and encouraged the brothers in the marketing department to make everyone continue their efforts and achieve great success!

...

Good news will be frequent in the next few days!

As the brothers in the ground promotion team become more and more proficient in sales skills and their rhetoric is becoming more and more inflammatory, the results of market promotion are getting stronger day by day.

The next day, 433 stores were signed;

On the third day, 445 stores were signed;

On the fifth day, the daily contract volume even exceeded the huge number of 500 stores.

It was not until more than a week that Tuo's performance began to slowly decline.

The reason for this is that the market development of the capital cities of each province is almost done. If you want to open more stores, you can only develop with the simultaneous development of real estate.

It is only 2007, and the urban areas of prefecture-level cities in various provinces are still being expanded.

It is hard for a good cook to cook without rice. Even if you want to promote more stores, you will not be able to find a partner to discuss business.

Therefore, the ground-based push team was split on the spot, split into two groups, and took action separately.

It is centered on the provincial capital city and is scattered to other prefecture-level cities to operate.

Customers who have developed in the early stage will be handed over to the service staff of the marketing department to continue to follow up. Material delivery, sign replacement, speech training, etc. are basically one-stop service.

The ground promotion team is like a blitzkrieg, advancing one by one, prefecture-level cities are rapidly developing customers.

Siege the city and the village, with a stunning momentum!
Chapter completed!