Chapter 58 Cute Culture
What is the definition of the so-called cute works?
For the Otaku, love is cute, which is indisputable.
In the world of Yen, the cute animation in a narrow sense is generally believed to be born around 2003. Since 2004, most of Japan's late-night broadcasts have been broadcasting such animations. The cute animation does not stick to the production cost of tens of millions of yen and only has a few percentage points of viewership. Its profitability is to first instill the concept of characters in the work into the audience, and through various cute attribute combinations, female characters capture a cute otaku in front of the TV, and then convert their love for the characters in the work into consumption behaviors for their peripheral products such as DVDs, figures, etc., and then make a profit. So some people say that the cute animations broadcast on TV are not selling the plot, but the characters, and this is the reason.
It is necessary to mention here that "Neon Age Evangelion" was broadcasted in 1997. The success of the work was the otaku who was not good at expressing it. In the role of Shinji Ikari, he became his own projection object, which led to a great sense of substitution. Another success of this work was that it created two female characters, Ryborg Ri and Asuka. Although the work was not a moi animation, the two characters were conquering the audience with different moi attribute combinations at that time, making various peripheral products launched even after many years of the animation. It can be said that "Neon Ageon" invisibly created a profit model for the moi animation that appeared several years later. Because of the above and other meanings, "Neon Ageon" has become an epoch-making masterpiece in the history of Japanese animation.
Cute works, or home-based works, gradually became popular from the very niche at the beginning, such as "luoli", "magic sister", "girl", "glasses", "maid", "three nos", "pride", "energy", "ill-natured", "ill-natured", and other cute attributes, which are also well-known. Even in the online novels of the Celestial Dynasty, various ambiguous works in the harem will give female characters various cute attributes.
However, later on, cute works that simply accumulate cute elements are rampant, and the tendency to commercialize is too obvious. It seems that as long as it is a harem comic, there will definitely be three-no characters, arrogant characters, etc., which are the same and similar.
It is worth mentioning that the spread of cute culture is also indispensable to the contribution of fan aspirations.
In Greater China, a great anime country, various comic exhibitions are held very frequently. Among them, the world's largest fan-loving event will be held in August and December every year. Anime enthusiasts call it "Jiu War" to express their love and respect for it, and also include a joke about the arduous struggle process... After all, there are some particularly popular fan-lovers who have to queue up if they want to buy their works.
Of course, various role-playing will not be lacking at the comic convention. Due to the popularity of martial arts comics, many role-playing are those heroes and heroes, which are quite monotonous.
So, the scale of the comic exhibition in Greater China in this world is actually not large. This is because there is no flaw in the magical and cute culture of otakus culture - there are too few otakus and otakus women!
And in the world of Anyi, the ll gods and "the country is about to perish, and the ship girls everywhere" have all come out, not to mention the old fan miracle Oriental Fantasy Land.
Including many cute works with magical girls, An Yi has so many materials in her mind, but for a moment she feels that "the flowers are fascinating" and she doesn't know what to choose to start. After all, the development of cute culture is a gradual process, which requires long-term brainwashing. It does not mean that just drawing a cute work can cause a trend.
It is necessary to turn such a work with cute elements into a popular IP masterpiece, and develop peripheral products on a large scale, so that those capitals can see how much profit and value can be created by cute culture.
And once something is promoted by profit, it will develop faster!
Otherwise, I will always remember myself and entertain myself alone, and then I will not be able to spread cute culture at all!
The most important thing is that many cute works have too strong Japanese styles. If they want to rejuvenate their vitality in this country where Greater China dominates the world, they must transform them...
This is much more difficult and complicated than adapting Jin Yong and Gu Long's martial arts novels, making it a martial arts comic.
After all, Jin Yong Gu Long's works can be regarded as traditional Chinese culture, and cute culture is an imported product.
However, since An Yi has made up her mind to promote the development of cute culture, she will definitely do it steadily. She also wants to try such a challenging thing!
Therefore, the first work she chose with cute elements was to create "Evangelion" by the "Three No Goddess" Ling Boli and the "proud girl" Asuka.
The revolutionary and strong stream of consciousness techniques in the animation, the use of a large number of religious and philosophical images, has caused a huge resounding and impact in Japanese society to be called "social phenomena", and has become a milestone in the history of Japanese animation. It is also recognized as one of the greatest animations in Japanese history.
The film is considered to be as famous as "Gundam" and "Macross". It is also known as the three major Otaku works of the 1990s together with "Girl Revolution" and "Mobile Battleship". For fans, it not only leaves countless puzzles to be solved, but also creates a money-scammer myth that seems to be endless.
No matter how big the milestone is, the most important thing is that this is a work that cheats money and makes fans willing to pay for it. Its influence and commercial value are immeasurable. Then again, mecha works, don’t make too much money when selling various figures...
However, it must be admitted that "Evangelion" was so popular in Japan and had such a high status, which was inseparable from the social environment and background at that time. It is simply an unknown whether a work that has been circulated for a while will become popular in another era and background.
When An Yi decided to adapt it into a comic, she was mentally prepared to not be popular and no one cared about it.
But anyway, it is also a kind of attempt. Trying may not succeed, but not trying!
Her requirements are not high, and she only hopes that the cuteness of Ling Boli and the arrogant Asuka will always remember...
There are two such "creating monsters" who slowly lay the groundwork and accumulate, and receive more attention from cartoonists and illustrators, attracting more people who can draw and write to join the queue for expanding cute culture. Only with the passage of time can the cute culture be completely exploded!
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Chapter completed!