197. Majesty
Zhou Dalin was so familiar with factory management. After saying something, Lao Cheng suddenly became clear.
For example, if you check the first step in the next process, if you find that the next step is not qualified, you will deduct the money from the previous process. After several errors, you will deduct the money from several processes. The more mistakes you take, the more people will be punished. If you find the wrong process, you will receive more rewards.
In this way, product quality really involves the interests of everyone, and everyone will definitely actively strive to pay attention to product quality and dare not let go of any quality issue easily.
In the past, the workshop supervisor shouted at the top of his voice all day long, and he and Zhao Shihao also held meetings over and over again, saying that quality was related to everyone's life and death, but everyone did not feel any pain or itch, and they did not take it seriously at all.
It’s his son-in-law who is so powerful. Why didn’t he think of such a simple method?
That's right, Zhou Dalin has been in the factory for many years, how many days have you been doing?
Now, Lao Cheng wanted to try the methods Zhou Dalin said immediately.
Zhao Shihao was also secretly surprised. At this time, he finally understood that Zhou Dalin did not understand factory management, but was well aware of this. At least, if compared with him, he would be considered an absolute master.
If he really wants to manage the factory according to his method, the product quality should have a huge improvement.
But Zhao Shihao is not without brains, and he immediately raised a more difficult problem.
"How much effect can we play after we manage our three production workshops?" He said helplessly, "Our production capacity is limited, and most of the parts are processed out of cooperation. In the end, there are still many unqualified parts and few qualified ones. The products sold are still full of problems. If you control the quality of outsourced parts, people will immediately raise the price, or even do it directly."
Zhou Dalin nodded and said, "This is indeed a problem. However, this is also easy to solve. Only when the product is of quality assurance can it be sold at a good price."
Then he talked about his opinion.
First, is it necessary to exchange quantity for the market?
He believes that using the amount in exchange for the market without any consequences is a stupid act, which will ultimately harm others and yourself and lose all the market.
Therefore, we must establish customer files and classify customers. We must try to retain customers who have good benefits, good repayment, and trustworthy customers, and selectively abandon those who like to be dependent on their debts and do not be trustworthy.
This requires setting up a public relations department to specifically collect and master customer information, develop high-quality customers, and first ensure the needs of high-quality customers.
"After the customer classification, if you actively abandon some bad customers, the order volume will drop. Although the order volume will drop, our bad debts will also drop. Overall, it should not affect our profits. If it is done well, the profits may not decrease but increase." Zhou Dalin explained.
Lao Cheng and Zhao Shihao nodded in the hearing.
It can be seen immediately that the difference between professionalism and amateurism is here.
Factory and operation are inseparable, the key is how you coordinate. At this point, Zhou Dalin is called professional.
Seeing that the two people agreed with his point of view, Zhou Dalin continued to talk.
"After the quantity is reduced, the supply and demand relationship is not so tense. Can we focus on quality in our outreach work?" He said, "Of course, Shihao is right, you get what you pay for. If we want high-quality products, we have to increase the price of others. Similarly, when the quality of our products is improved, we must gradually increase the price of our products. This is a dialectical question. We must learn to seize the opportunity, gradually rationalize the price, and patiently explain to customers and seek the other party's understanding."
Hearing this, Zhao Shihao said, "I'll give it a try."
"It's not a question to try, it's necessary to do it like this!" Zhou Dalin's words became harsh, "What you are doing now is a dead end, and you will eventually smash the golden signboard in your hand and lose all customers!
These small processing plants that are outsourced should also have a choice. They take our money and provide us with unqualified products, which is equivalent to eating our food and smashing our pot. Who gives them such courage? You are all threatened by them for not supplying goods on weekdays and have these problems! If you don’t supply goods, you choose the next one. I don’t believe that we use cash to buy goods, but we can’t buy goods. This is a joke! Tell them that we need to set up quality inspections for outsourced associations. If their goods are not qualified, don’t think about entering the factory, let alone getting money!”
The two finally felt Zhou Dalin's majesty. In this moment, it was not the relationship between father-in-law and son-in-law, but the relationship between superiors and subordinates. Zhou Dalin's attitude is the attitude of the leader. No wonder he can be a big boss, with reasonable, evidence and momentum.
After a while of silence, Lao Cheng expressed his opinion: "Just do what Dalin said! If we don't do this, we can really kill ourselves!"
"Okay, I'll go and make arrangements immediately." Zhao Shihao also expressed his opinion.
"Wait." Zhou Dalin shouted at him and said, "Now, do you understand what it means to ask you to grasp the quality of these three workshops?"
Zhao Shihao looked at him with a little confused.
"You still haven't understood what I mean." Zhou Dalin said, "What does I mean when I ask you to establish a customer profile? Classify customers and select the most important customers. The assembly workshop needs to divide elite soldiers and specialize in assembling these customers' products and use the best quality parts we produce. Do you understand?"
Zhao Shihao then suddenly realized.
"I understand. Customer classification and file establishment must be done carefully."
Zhou Dalin nodded and waved to him and said, "You go and do your business."
In this moment, Zhou Dalin brought himself back to the role of deputy general manager in a private enterprise. Zhao Shihao was not qualified to be a workshop director. It would be great if he could do one-tenth of what he arranged today.
In the enterprise, many things are simple. If you really want to do it, the environment and people are very complicated. You have to move around and move around in these complex things, and finally achieve your goals. This is called execution. People who have no management experience cannot do it, but those who rely on Lao Cheng to yell at the top of their voices and manage these workers like soldiers, but they cannot achieve their goals.
After Zhao Shihao left, he sighed and said to Lao Cheng: "Dad, it seems easy to start a factory, but it is actually much more difficult than doing other businesses. I mean, don't be too persistent, do it if you can. If you really can't do it well, stop the loss in time is the best choice."
Now, Lao Cheng was inspiring the specific improvement measures he said, how could he listen to these words?
"Look, I have recorded all the methods you just mentioned in my notebook." He was still a little excited. "In the past year, we have been doing well. Although there are many hidden dangers, we still make money. Now, with the methods you mentioned, there is still no problem in overcoming the defects. I will urge Shihao to implement them as you said. In this way, our benefits should be better next year."
Zhou Dalin smiled and said, "Those methods are just things on paper, and they are implemented in practice, not that simple. If you really want to do it well and implement these in practice, I suggest that you find someone who knows how to manage the factory. At least you have an expert in marketing and manage the marketing. Zhao Shihao has no experience and lacks the ability to manage the factory, so it is impossible to rely on him."
Lao Cheng admitted, "I can see this too. However, Shihao is very enthusiastic, and I don't need him, it will dampen his enthusiasm. Besides, he also made the idea of selling a transportation company to build a factory. Do you think this will happen? I still have to use him to manage the factory. When you are fine, come to me more and give me more ideas. You see, as soon as you say this today, I will know what to do. I am supervising on the side, let Shihao work for a while. If it really doesn't work, I will find him a wise deputy and help him."
Lao Cheng refused to change Zhao Shihao, and he also had his own thoughts in his heart. When he started a passenger transport company, he said that half of the assets were in the family, but the assets were actually in the hands of Lao Cheng.
Now that the passenger transport company has changed its factory, this is a real joint-stock company, Zhao Shihao has no shareholding. Although it is said that when the dividend is distributed, his dividend is still half of the one, but the shares are his own.
Old Cheng felt a little disgusted, and he didn't have to manage the factory anymore. He really couldn't say that.
Seeing that Lao Cheng had no intention of changing Zhao Shihao, Zhou Dalin had no choice. But no matter what, as long as Lao Cheng supervised Zhao Shihao and implemented the methods he said in place, even if it was one tenth, the factory would last for two or three years.
Nowadays, the city's tentacles have slowly surrounded the factory area where the vacuum pump factory is located, and this land will become more and more valuable in the future. As long as Lao Cheng is not operating too poorly, it will be fine to lose 18 million yuan. When he can't continue to do it in the future, he will probably solve everything once he sells this land.
Thinking of this, he stopped talking and let Lao Chengzuo go.
In the days that followed, Zhou Dalin accompanied Lao Cheng to the factory every day, watching Zhao Shihao implement the plans he said. In addition, he also began to interfere in marketing and finance, choose smart employees, establish public relations departments, establish customer files, formulate a follow-up system, and then review sales accounts and hold accountable for bad debts.
He focused his main energy on marketing, while Lao Cheng supervised Zhao Shihao's reform of workshop management and established a reward and punishment system.
Zhou Dalin realized that the situation was much worse than he thought. It had only been a year since he worked, and the debts outside had reached millions. Fortunately, he intervened in time, and it was one year or two later, so Lao Cheng had to let the debts get in.
He stopped working as the head of the marketing department and one-third of the salesmen in question, and first went to clear the accounts in his hands. If he didn't clear the accounts, he would not accept the business that was only paid in advance. If he took the business, he would have to pay 100% of the full payment. He would have to settle the bad debts in his hands. If he couldn't get them back, he would have to use something to pay off the debt.
The salesperson was also wronged. The quality of their products was not up to standard and delayed the production of other customers. It would be good if they didn’t ask us if we wanted the loss. Is he so embarrassed to ask others for money?
Chapter completed!